At a Glance
- Tasks: Create engaging content across social media using AI tools and video editing.
- Company: Join a leading family-run distributor for Hyundai and JCB products.
- Benefits: Competitive salary, performance bonuses, staff discounts, and increasing holiday allowance.
- Other info: Dynamic work environment with opportunities for growth and creativity.
- Why this job: Be at the forefront of content creation with innovative brands and cutting-edge technology.
- Qualifications: Strong portfolio in video, design, and social media; experience with AI tools.
The predicted salary is between 28000 - 32000 £ per year.
Reports to: Marketing Manager (Head of Digital in the interim)
Location: On-site at Pembroke Dock HQ (SA72 4RW) or Newport distribution centre (NP19 4RG), with hybrid flexibility
Hours: 40 hours per week, Monday to Friday
Salary: £28,000 to £32,000 per annum
Who We Are
We are the exclusive UK and Ireland distributor for Hyundai Power Products and a global distributor for JCB Tools and power products. Alongside these leading brands, our portfolio includes P1 Power Equipment, Evopower, Gardentek and BE Pressure. Established as a family-run business in 2006, we have grown into a leading distributor within the power equipment sector. We operate from our headquarters in Pembroke Dock and our 100,000 sq ft distribution centre in Newport, supporting customers across the UK and internationally. Having surpassed £50m in turnover, we are continuing our ambitious growth journey towards £100m. We supply an extensive approved dealer network while also reaching consumers directly through our own Shopify stores, Amazon, eBay and other leading marketplaces.
The role
We are looking for a multi-skilled creator, not a single-discipline specialist. One person, fluent in AI, can now produce what used to take a video editor, a designer, a copywriter and a social executive. That is the role. You will shoot, edit, design, write and publish across our brands and use AI tooling to turn one filming session into a month of assets: shorts, ads, product page clips, social posts and email creative. You will work alongside our live stream host and content coordinator and report into the Marketing Manager.
What You’ll Be Doing
- Plan and produce content across TikTok, Instagram, YouTube, Facebook and LinkedIn for our brand portfolio
- Shoot and edit video: product demos, comparisons, how-to content, behind the scenes, trend-led short form
- Use AI tools throughout: scripting, editing, auto-clipping long-form into shorts, subtitles, voiceover, image generation, background removal, upscaling and repurposing
- Turn live streams into libraries of short-form content, product page video and paid social creative
- Design static assets for social, email, website and marketplace listings
- Write copy that suits each platform and holds our brand voice
- Own the content calendar, keep it full and built around products we actually need to sell
- Monitor comments and messages and feed customer questions back into content and into the wider team
- Track what performs, report on it and change what you make based on the numbers
- Support paid social with creative built for testing, in volume
What We’re Looking For
- A portfolio of content you have made yourself. Video, design, social, or all three. This matters more than your CV
- Confident behind a camera and comfortable in front of one where the content calls for it
- Strong video editing: Premiere Pro, DaVinci Resolve, CapCut or similar
- Practical, daily use of AI content tools. Tell us which ones and what you make with them
- Design ability: Adobe Creative Cloud, Figma, Canva or equivalent
- Organised and self-driven. You will own the calendar and hit the dates
- Current on platform trends, formats and algorithm behaviour and able to move quickly on them
- Experience creating content for a product brand, retailer or marketplace
- Live streaming experience: TikTok Live, YouTube Live or eBay Live
- Photography and product styling
- Full driving licence valid in the UK, for filming on location
Why Join Genpower?
- Competitive salary with performance-related bonus
- Perkbox membership and staff discount across all our brands
- Increasing holiday allowance with length of service
- Kit, budget and access to the AI tools you need
- Two globally recognised brands in Hyundai and JCB, a six-brand portfolio and freedom to make content properly
We are committed to providing an inclusive recruitment process. If you require any adjustments during the application or interview process, please let us know and we will work with you to support your needs.
Social Media and AI Content Creator employer: Genpower Ltd
Genpower Ltd. is an exceptional employer that fosters a creative and collaborative work environment, perfect for those passionate about content creation and storytelling. With a strong emphasis on employee growth, we offer opportunities to enhance your skills through innovative AI tools and dynamic projects, all while being part of a vibrant team dedicated to pushing the boundaries of digital content. Located in a thriving area, our workplace culture encourages creativity and supports a healthy work-life balance, making it an ideal place for aspiring content creators.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media and AI Content Creator
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Genpower Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Genpower Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Genpower Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Genpower Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media and AI Content Creator
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Genpower Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Genpower Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Genpower Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Genpower Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Genpower Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Genpower Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
