Demand Generation Sales Specialist

Genpact is a global professional services and solutions firm delivering outcomes that shape the future. Our 125,000+ people across 30+ countries are driven by our innate curiosity, entrepreneurial agility, and desire to create lasting value for clients. Powered by our purpose – the relentless pursuit of a world that works better for people – we serve and transform leading enterprises, including the Fortune Global 500, with our deep business and industry knowledge, digital operations services, and expertise in data, technology, and AI.

We are seeking a highly motivated Demand Generation Sales Specialist to join our business development team. As a Demand Generation Sales Specialist at Genpact, you will play a pivotal role in identifying, qualifying, and nurturing potential leads for our service offerings. You will be the first point of contact for prospective clients, helping to build a strong pipeline for the sales team by targeting key decision-makers in various industries.

Responsibilities

• Lead Identification: Research and identify potential leads that align with Genpact's target market and service offerings. Utilize online resources, databases, and networking to build a robust list of prospects.
• Outbound Prospecting: Conduct outreach via phone calls, emails, and social media to engage potential clients. Tailor communication strategies based on the prospect's industry, business challenges, and needs.
• Lead Qualification: Qualify leads by assessing their budget, authority, needs and timeline for services. Understanding prospect’s pain points to determine if they are a good fit for the company’s solutions.
• Campaign Management: End to end campaign management. Creation and management of outreach campaigns.
• Pipeline Management: Maintain and update the Salesforce system with accurate and timely information on all lead interactions. Track lead progress and follow up regularly to ensure consistent engagement.
• Collaboration with Sales Team: Collaborate with the sales and business development teams to transition qualified leads and ensure a smooth handoff for further engagement. Provide detailed insights about the lead to assist in the sales process.
• Target Achievement: Work towards monthly and quarterly demand generation goals. Meet or exceed KPIs, including the number of leads generated, outreach activities, and conversion rates.
• Market Research: Stay informed on industry trends, competitive landscape, and emerging technologies to effectively position the company’s services in a way that resonates with prospects.
• Reporting and Analysis: Regularly report on demand generation activities, conversion rates, and the effectiveness of different outreach strategies. Provide feedback on trends and areas of opportunity for improvement.

Qualifications we seek in you!

• Any graduate or post-graduate degree.
• Years of experience in demand generation, inside sales, or business development, preferably within the professional services or consulting industry.
• Proven ability to generate and qualify leads through various channels.
• Proficient in CRM software (e.g., Salesforce) and demand generation tools (e.g., LinkedIn Sales Navigator).
• Understanding of the professional services landscape focused on Finance & Accounting, Supply chain and Insurance, including market trends, client needs, and competitive dynamics.
• Proficiency and familiarity with technology tools, platforms, and systems and understanding of artificial intelligence (AI) concepts, applications, and technologies relevant to the individual’s industry and domain.

Preferred Qualifications/ Skills

• Goal-oriented and self-motivated with a passion for sales.
• Strong problem-solving abilities and a proactive mindset.
• Ability to multitask and manage time effectively in a fast-paced environment.
• Results-oriented with a strong drive to achieve and exceed targets.
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.

Why join Genpact?

• Lead AI-first transformation – Build and scale AI solutions that redefine industries.
• Make an impact – Drive change for global enterprises and solve business challenges that matter.
• Accelerate your career—Gain hands-on experience, world-class training, mentorship, and AI certifications to advance your skills.
• Grow with the best – Learn from top engineers, data scientists, and AI experts in a dynamic, fast-moving workplace.
• Committed to ethical AI – Work in an environment where governance, transparency, and security are at the core of everything we build.
• Thrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress.

Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together.

As an Equal Opportunity Employer – we encourage you to apply to this opening position(s) with your preferred CV format. Please note that Genpact does not impose any CV format nor do we require you to enclose a photograph to your CV as part of the application process. It is the candidate’s absolute discretion if he/she chooses to upload a CV with or without a photograph enclosed.