At a Glance
- Tasks: Lead technical SEO strategy for gaming and sports domains, driving impactful results.
- Company: Join Legend, a leader in the gaming and sports industry with a focus on innovation.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic role with opportunities to influence and innovate across teams.
- Why this job: Shape the future of SEO with cutting-edge technology and make a real difference.
- Qualifications: Proven experience in technical SEO and strong collaboration skills.
The predicted salary is between 74250 - 90750 £ per year.
As Principal Technical SEO at Legend, you will co-own the technical SEO strategy for high-impact gaming and sports domains, shaping organic and commercial outcomes at scale. You’ll partner with Product and Engineering to prioritise opportunities, lead complex investigations, and implement scalable, AI-enabled workflows. This senior role combines hands-on problem solving with setting standards across portfolios and guiding broader SEO capability. You’ll work across crawling, rendering, indexation, and performance to drive measurable impact and champion innovative tooling.
Responsibilities
- Co-own portfolio-wide technical SEO strategy, roadmap and standards with top impact
- Lead complex investigations across crawling, rendering, indexation, architecture, internal linking, international SEO, migrations, structured data and web performance
- Collaborate with Product and Engineering on architecture, releases, migrations and experimentation to translate SEO insights into priorities
- Build automated monitoring, diagnostics and early-warning systems for technical issues
- Develop internal tools and AI-enabled workflows to improve analysis, quality assurance, prioritisation and execution across SEO
- Create reusable technical patterns, guardrails and frameworks and uplift team capability through coaching and tooling
Key requirements
- Proven track record leading complex technical SEO initiatives at scale with measurable outcomes
- Expert knowledge across crawling, rendering, indexation, architecture, internal linking, canonicalisation, international SEO, migrations, structured data, JavaScript SEO, log-file analysis and web performance
- Ability to translate technical findings into business priorities based on value, risk, effort and opportunity cost
- Experience influencing Product, Engineering and senior stakeholders without direct authority
- Hands-on mindset with ability to build systems, standards and capabilities that scale impact
- Cross-functional collaboration
- Strategic thinking
- Effective communication of complex concepts
- Crawling and rendering diagnostics
- Indexation and architecture analysis
- Internal linking and canonicalisation
Principal Technical SEO Specialist (Legend) in London employer: Genius Sports
Genius Sports is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of the United Kingdom. With a strong focus on employee growth, you will have access to ongoing training and development opportunities, as well as the chance to attend international trade shows, enhancing your professional network. Join us to be part of a forward-thinking team that values your contributions and supports your career aspirations in the exciting world of sports technology.