Business Development Manager – Media Betting & iGaming in London
Business Development Manager – Media Betting & iGaming

Business Development Manager – Media Betting & iGaming in London

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive growth by securing new opportunities in the Betting & iGaming industry.
  • Company: Join Genius Sports, a leader in immersive sports experiences and digital marketing.
  • Benefits: Competitive salary, employee wellbeing support, and career growth opportunities.
  • Why this job: Be part of a dynamic team transforming fan engagement with innovative technology.
  • Qualifications: 3+ years in sales, knowledge of digital advertising, and strong communication skills.
  • Other info: Inclusive culture with opportunities to collaborate and learn together.

The predicted salary is between 36000 - 60000 £ per year.

By bringing together next-gen technology and the finest live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalised than ever before.

THE ROLE: Join the Genius team powering fan engagement with smart ads, AI-driven broadcasts, epic stats, and gamified experiences. Reporting into the Head of Sales, EMEA, the Business Development Manager – EMEA will play a key role in driving growth by identifying and securing new opportunities to sell Genius Sports’ full suite of digital marketing services to the Betting & iGaming industry.

Genius Sports helps gambling operators reach, engage, and monetise customers at every stage of the journey through a powerful combination of iGaming-focused media buying, giving marketing teams access to millions of customers worldwide, and a dynamic creative solution that enables the easy design, automation, and large-scale distribution of personalised video and display advertising. This role is all about building relationships with senior marketing decision-makers, negotiating new contracts, and maximising business opportunities across Europe, while representing Genius Sports at key industry events and consistently working to exceed ambitious revenue targets.

What You’ll Bring:

  • 3+ years’ experience in new business sales, ideally in advertising/marketing software and/or services.
  • Strong knowledge of digital advertising, including programmatic media buying, DSPs, DMPs, and DCO (experience selling programmatic services is a plus).
  • (Preferred) Existing relationships or book of business within iGaming, betting brands, or mobile gaming.
  • Solid understanding of broader marketing practices and trends.
  • An interest in sports and its role within the betting and iGaming space.
  • Excellent communication, presentation, and interpersonal skills with a track record of exceeding sales targets.
  • Flexibility and willingness to travel for client meetings and industry events.
  • IT WILL BE A BONUS IF YOU HAVE EXPERIENCE SELLING MOBILE AND MOBILE IN-APP SOLUTIONS FOR USER ACQUISITION THROUGH APP INSTALL.

We enjoy an ‘office-first’ culture and maximize opportunities to collaborate, connect and learn together. Our hybrid working models differ depending on your role and location. As well as a competitive salary and range of benefits, we’re committed to supporting employee wellbeing and helping you grow your skills, experience and career.

One team, being brave, driving change. We strive to create an inclusive working environment, where everyone feels a sense of belonging and the ability to make a difference.

Business Development Manager – Media Betting & iGaming in London employer: Genius Sports

Genius Sports is an exceptional employer that fosters a collaborative and inclusive work culture, where employees are encouraged to connect, learn, and grow together. With a strong commitment to employee wellbeing and professional development, the company offers competitive salaries and benefits, making it an attractive place for those looking to thrive in the dynamic world of media betting and iGaming. Located in a vibrant industry hub, this role provides unique opportunities to engage with key decision-makers and drive innovation in fan engagement.
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Contact Detail:

Genius Sports Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Business Development Manager – Media Betting & iGaming in London

Network Like a Pro

Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Building relationships is key, especially when you're looking to break into the Betting & iGaming space.

Show Off Your Skills

When you get the chance to chat with decision-makers, make sure to highlight your experience in digital advertising and programmatic media buying. Share specific examples of how you've exceeded sales targets in the past – it’s all about showcasing what you can bring to the table!

Be Ready to Adapt

The world of iGaming and betting is fast-paced and ever-changing. Stay updated on the latest trends and be prepared to discuss how you can leverage new technologies to drive growth. Flexibility and a willingness to learn will set you apart from the competition.

Apply Through Our Website

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining the Genius Sports team and contributing to our mission of enhancing fan engagement.

We think you need these skills to ace Business Development Manager – Media Betting & iGaming in London

New Business Sales
Digital Advertising
Programmatic Media Buying
DSPs
DMPs
DCO
Relationship Building
Negotiation Skills
Sales Target Achievement
Marketing Practices Knowledge
Interpersonal Skills
Presentation Skills
Flexibility
Willingness to Travel
Interest in Sports

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Business Development Manager role. Highlight your experience in new business sales and any relevant knowledge of digital advertising, especially in the iGaming and betting sectors.

Craft a Compelling Cover Letter: Your cover letter should tell us why you're passionate about sports and how your skills align with our mission at Genius Sports. Be sure to mention any existing relationships you have within the industry!

Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use numbers and examples to demonstrate how you've exceeded sales targets or successfully built relationships with clients.

Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!

How to prepare for a job interview at Genius Sports

Know Your Stuff

Make sure you brush up on your knowledge of digital advertising, especially programmatic media buying and the iGaming industry. Familiarise yourself with Genius Sports' offerings and how they fit into the broader market. This will help you speak confidently about how you can contribute to their growth.

Showcase Your Relationships

If you have existing connections within the iGaming or betting sectors, be sure to highlight these during your interview. Discuss how these relationships can be leveraged to drive new business for Genius Sports. It’s all about demonstrating your potential to hit the ground running!

Prepare for Scenario Questions

Expect questions that assess your problem-solving skills and ability to negotiate. Think of specific examples from your past experiences where you successfully closed deals or overcame challenges in sales. This will show your practical understanding of the role and your readiness to tackle similar situations at Genius Sports.

Be Passionate About Sports

Genius Sports is all about enhancing fan engagement through sports. Show your enthusiasm for sports and how it intersects with betting and iGaming. Share any personal experiences or insights that demonstrate your genuine interest in the industry, as this can set you apart from other candidates.

Business Development Manager – Media Betting & iGaming in London
Genius Sports
Location: London
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  • Business Development Manager – Media Betting & iGaming in London

    London
    Full-Time
    36000 - 60000 £ / year (est.)
  • G

    Genius Sports

    500-1000
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