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- Tasks: Drive new business in the Betting & iGaming sector through innovative digital marketing solutions.
- Company: Join Genius Sports, a leading sports technology company connecting fans and brands globally.
- Benefits: Enjoy competitive salary, health insurance, skills training, and fun social events throughout the year.
- Why this job: Be part of a dynamic team shaping the future of sports entertainment with global impact.
- Qualifications: 3+ years in sales, strong digital advertising knowledge, and excellent communication skills required.
- Other info: Genius Sports values diversity and inclusivity, welcoming all applicants regardless of background.
The predicted salary is between 36000 - 60000 £ per year.
A bit about us
Do you want to join one of the world’s fastest growing sports technology companies?
Genius Sports is at the epicentre of the global network connecting sports, brands and fans through official live data. Our mission is simple. We champion a more sustainable sports data that benefits all parties.
We’re looking for enthusiastic and ambitious people to join our talented team.
If you see yourself becoming part of a global family building the future of sports entertainment together, then come and grow with us.
We put trust in our people to deliver the difference for our clients around the world. It’s why many of the world’s largest leagues & federations such as the NFL, English Premier League, FIBA and NCAA choose to work with Genius Sports.
What We Do
The Division
Genius Sports enables gambling operators to reach, engage and monetise customers at every stage of the journey. Our suite of products combines an iGaming-centric media buying service, that provides marketing teams access to millions of customers worldwide. In addition, we offer a dynamic creative solution that makes it easy to design, automate and distribute personalised video and display adverts at scale.
The Role
Reporting into the Head of Sales, EMEA, the Business Development Manager – EMEA, will be responsible identifying new opportunities to sell Genius Sport\’s full suite of digital marketing’s services to the Betting & iGaming industry.
MainResponsibilities
- Maximise new business development opportunities from Betting & iGaming clients based in Europe across pre-defined territories
- Clearly convey Genius Sport\’s Digital Marketing portfolio to new clients
- Negotiate new Digital Marketing product contracts
- Establish and maintain strategic relationships with Senior marketing decision makers and their agencies within the Betting & iGaming industry
- Attend industry conferences and events to seek out new business opportunities
- Work closely with Genius Sport\’s account management team to ensure all up-sell opportunities are maximised within your personally generated portfolio of clients
- Maintain an active pipeline that is visible to the wider media team
- Provide, when requested, reports detailing all new business successes and future strategies to grow revenue across your territories
- Work towards exceeding your personal new business revenue targets
Required Skills
- 3 years + new business sales experience – marketing software and/or marketing services
- A strong understanding of the digital advertising landscape: Programmatic media buying, DSPs, DMPs, DCO -the ideal candidate will already have experience selling Programmatic services.
- Preferred, not required: Prior book of business with key brands, or clientele, in one (or more) of the following areas: iGaming and/or betting.
- Understanding of overall marketing practices
- Understanding and interest in Sports would be beneficial
- Excellent communication, Presentation and Interpersonal Skills
- A proven track record of successfully over-achieving sales targets
- Willingness to travel as needed for client meetings
We Offer
As well as a competitive salary and annual leave allowance, our benefits include health insurance, skills training and much more, depending on location. We also offer a host of softer benefits, including many social events throughout the year such as summer and winter holiday parties, monthly team building events, sports tournaments, charity days and wellbeing activities.
Genius Sports is proud to be an equal opportunities employer. We recognize and celebrate the benefits that a diverse and inclusive workforce bring to our business, our customers and our staff. We welcome and will consider all applications regardless of age, different abilities or disability, gender re-assignment, marriage, pregnancy, maternity, race or nationality, religion or belief, sex and sexual orientation (and any other applicable status). Please let us know when you apply if you need any assistance during the recruiting process due to a disability.
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Business Development Manager – Media, Betting & iGaming employer: Genius Sports
Contact Detail:
Genius Sports Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager – Media, Betting & iGaming
✨Tip Number 1
Familiarise yourself with the Betting & iGaming industry. Understanding the key players, trends, and challenges will help you engage in meaningful conversations during interviews and networking events.
✨Tip Number 2
Network actively within the sports technology sector. Attend industry conferences and events to meet potential clients and decision-makers, which can lead to valuable connections and insights into new business opportunities.
✨Tip Number 3
Showcase your knowledge of digital marketing tools and strategies. Be prepared to discuss your experience with programmatic media buying and how it can benefit Genius Sports' clients, as this will demonstrate your expertise in the field.
✨Tip Number 4
Prepare to discuss your previous sales successes and how you've exceeded targets. Highlight specific examples that showcase your ability to drive revenue and build relationships, as this aligns with the role's responsibilities.
We think you need these skills to ace Business Development Manager – Media, Betting & iGaming
Some tips for your application 🫡
Understand the Company: Before applying, take some time to understand Genius Sports and their mission. Familiarise yourself with their products and services, especially in the context of the Betting & iGaming industry.
Tailor Your CV: Make sure your CV highlights relevant experience in business development, particularly in marketing software or services. Emphasise any previous roles that involved digital advertising or programmatic media buying.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the company. Mention specific achievements in sales and how they relate to the responsibilities outlined in the job description.
Highlight Relevant Skills: In your application, clearly outline your understanding of the digital advertising landscape and any experience you have with programmatic services. This will demonstrate your suitability for the role.
How to prepare for a job interview at Genius Sports
✨Research the Company
Before your interview, take some time to understand Genius Sports' mission and values. Familiarise yourself with their products and services, especially in the context of the Betting & iGaming industry. This will help you demonstrate your genuine interest and align your answers with their goals.
✨Showcase Your Sales Experience
Be prepared to discuss your previous sales experiences, particularly in marketing software or services. Highlight specific examples where you've successfully over-achieved sales targets, and explain how your skills can directly benefit Genius Sports in maximising new business development opportunities.
✨Understand the Digital Advertising Landscape
Since the role requires a strong understanding of digital advertising, brush up on key concepts like programmatic media buying, DSPs, and DMPs. Be ready to discuss how these elements play a role in your sales strategy and how you can leverage them to attract new clients.
✨Prepare Questions for the Interviewers
Having insightful questions ready shows your enthusiasm and engagement. Ask about the company's future plans in the Betting & iGaming sector, or inquire about the team dynamics within the sales department. This not only helps you gauge if the company is the right fit for you but also leaves a positive impression.
