At a Glance
- Tasks: Lead innovative digital marketing strategies and manage client relationships.
- Company: Join Genie Goals, a top-rated performance marketing agency with a vibrant culture.
- Benefits: Enjoy flexible working hours, competitive salary, and opportunities for personal growth.
- Other info: Remote work with occasional travel and a supportive team atmosphere.
- Why this job: Make a real impact by driving client success in a dynamic, award-winning environment.
- Qualifications: Strong strategic thinking and exceptional people skills required.
The predicted salary is between 37855 - 41010 £ per year.
Company: Genie Goals Ltd
Department: Client Strategy Team
Location: Distributed - remote with usable Cambridge office and occasional travel
Working Hours: Full Time 37.5 hours per week with flexible working arrangements
Salary Range: £37,855 - £41,010 pa
About Us
Genie Goals are Big-Picture Performance Marketing Experts. We use a considered full-funnel approach that creates results for bold ecommerce brands such as Mamas & Papas, The Diamond Store, Scamp & Dude, Bird & Blend Tea Co and many more. We are globally award winning across our 3 services: Paid Search, Paid Social and Affiliate Marketing. All while creating a remarkable, inspirational workplace where our team can grow, learn and develop.
Recently we were named:
- Top 100 UK's Best Workplaces (Small) 2023, 2024, including a 14th placing in 2026!
- Top 100 UK's Best Workplaces for Women 2023, 2024 & 2025
- Top 100 UK's Best Workplaces for Development 2024, 2025 & 2026 - including placing 4th in 2026!
- Top 100 UK's Best Workplaces in Advertising, Media & Marketing (Small & Medium) 2024 & 2025
- Top 100 UK's Best Workplaces for Wellbeing 2025 & 2026
Job Overview
As a Client Strategist, you are the strategic anchor for your clients' daily reality and the crucial bridge to our technical execution engine. Supported by the Head of Client Strategy & Delivery, you are responsible for evaluating strategic gaps, crafting bold roadmaps, and delivering the "Big Picture" performance that drives client growth. Not the 'doer' of daily platform tasks, you will take full strategic ownership of a dynamic portfolio of our agency clients. Managing a suite of Tier 2 clients, you are expected to deliver a high standard of exceptional people skills, active listening, and rigorous internal gatekeeping.
Key Responsibilities
- High-Level Strategy & Big Picture Thinking
- Industry-Leading Strategy: Lead the development of industry-leading, bold, and innovative cross-channel digital marketing strategies, deeply understanding client objectives, targets, and performance to drive their success.
- Channel-Agnostic Gap Evaluation: Operate in a 'channel agnostic' way to deliver true Big Picture Thinking. Maintain a deep understanding of industry trends and market insights, proactively identifying their impact on client strategies, and collaborate with Heads of Channel to refine and innovate channel-specific strategies.
- Curating the Narrative: Take ownership of digesting and curating the reporting narrative. Translate the data and methodologies provided by the Innovation & Technical Hub into a compelling, easy-to-understand commercial story that proves our value to the client.
- Proactive Problem Solving: Act as the primary strategic point of contact for resolving client challenges. Manage client expectations and elevate to the Head of Client Strategy when an account is at risk of churning, a client demands out-of-scope work, or an issue requires a formal commercial review.
- Continuous Development: Continually build your own personal awareness, knowledge, and skills across all marketing channels (both Genie Goals offerings or otherwise) to remain at the cutting edge of the industry.
- Cultivating Client Relationships & Stakeholder Management
- The Ultimate Gatekeeper: With guidance from the wider Client Strategy team, act as the strategic shield for the Innovation & Technical Hub. Set and hold clear boundaries with clients to prevent scope creep, ensuring all technical requests are translated into crystal-clear briefs and formally signed off before execution begins.
- One clear view: Be the clients' eyes at Genie Goals - ensure they have full visibility of their roadmap, deliverables, and performance. Give your clients the confidence that nothing is missed with a clear and concise all-encompassing view.
- Empathetic Stakeholder Management: Apply exceptional people skills, deep empathy, and active listening to truly "put yourself in others' shoes" during client interactions. Actively sort through the noise and read the room to uncover the client's true business challenges rather than simply reacting to their immediate requests.
- Commanding the Room & Meeting Management: Chair key client meetings and Strategic Business Reviews as the independent, Genie Goals representative. Accompanied by Innovation & Delivery Leads, Heads of Channel and the Head of Client Strategy when strategically necessary to enhance relationships, while respecting internal time and protecting the Technical Hub's utilisation rates.
- A 'Chameleon Consultant': As the strategic consultant for our clients, you can transfer and adapt your strategic thinking across different verticals and industries.
- Build unbreakable relationships: Accompany clients to Genie Goals events and face-to-face events and meetings ensuring they feel like Genie VIPs and that we are a true extension of their team.
- Supercharge the Supply Chain: Teamwork with the Innovation & Delivery Hub and the Heads of Channels is essential in a supply chain that works like clockwork. Feedback on workflows to constantly optimise with radical candor, taking responsibility for your area of the supply chain. Strive for excellence and be willing to implement new processes as and when required to ensure smooth client service.
- Commercial Ownership & Growth
