Location: Distributed with use ofCambridge officeand occasional travel.Please read on for tailored requirements for this role during onboarding. Working Hours: Full Time 37.5 hours per week with flexible working arrangements Who is Genie Shopping? Genie Shopping is a UK-based, high-growth performance marketing business operating through the affiliate channel and CSS ecosystem. As a certified Google CSS Premium Partner, we work with retail giants like Boots, ebay, Frasers, B we act as a performance partner. Alongside our self-managed SaaS offering, our core revenue comes from our CPA model, which means our success is directly aligned with our clients'. We are a driving force in the industry, leading the conversation through education, sponsorship, and active event contribution. This approach has led to huge success, doubling our growth in 2024 and setting new records in 2025. The team is distributed, but has fluidity in meeting in-person for client meetings, industry events, strategy days and team socials. There are requirements to travel to Cambridge around once a month, with London (or other UK locations) once a month on average.Please read on for tailored requirements for this role during onboarding. We are a certified Great Place to Work with a remote-first setup. Our environment is small (~20 people) but ambitious. We value: Autonomy: We hire people who want to own their output. If you love solving complex problems and implementing your own ideas, you will thrive here. Connection: We prioritize culture over geography. We get together for proper team socials every quarter - think punting, cocktail making, and go-karting, to ensure we stay connected as people, not just colleagues. Job Overview We are looking for a motivated and analytical Shopping Strategist to join our Paid Media team. As a Google Premium CSS Partner, Genie Shopping manages Shopping campaigns for over 1,000 retailers across Google and Microsoft Ads, investing millions of pounds each month on behalf of our clients. Our model is unique, combining large-scale automation with data-driven decision making to maximise profitable growth. As a Shopping Strategist, you'll be responsible for the day-to-day management of a large portfolio of retailer campaigns, ensuring they operate efficiently within Genie Shopping's proven frameworks. You'll monitor performance, investigate issues, implement new features and contribute to continuous improvements across the platform. This is an ideal role for someone with a solid grounding in PPC or eCommerce who enjoys analysing data, solving problems and continuously improving performance. You'll play an important role in ensuring our campaigns execute consistently and effectively. Longer term, there is significant opportunity for progression, with successful candidates able to develop towards a PPC Manager position as experience grows. Please note: Genie embraces a distributed working model, but to give the successful candidate in this role a great onboarding experience we ask that you can accommodate a tailored, phased approach with increased office-based time to begin with. From day one through end of January: You will need to be based in our Cambridge office 3 days a week (with the exception of Christmas and New Year time) to collaborate closely with the Paid Media team. Thereafter, you will transition to our standard distributed working arrangements with monthly visits to the Cambridge office (minimum) plus occasional travel for meetings. Because Cambridge will be your primary hub for both onboarding and ongoing meet-ups, we are looking for candidates who are within a comfortable commuting distance of central Cambridge. Key Responsibilities As a PPC Shopping Strategist, you'll be responsible for the day-to-day management of Shopping campaigns across a portfolio of retailers. You'll monitor performance, identify opportunities for improvement, and help ensure campaigns operate efficiently within Genie Shopping's established frameworks while developing your expertise in large-scale Shopping Ads. Campaign Management Manage the day-to-day performance of Shopping campaigns across Google and Microsoft Ads. Monitor account health and investigate unusual changes in performance. Apply optimisations and improvements using Genie Shopping's established processes and frameworks. Roll out new features, campaign updates and testing initiatives across your account portfolio. Ensure campaigns remain well maintained and aligned with best practice. Performance Analysis Analyse campaign data to identify trends, opportunities and potential issues. Investigate anomalies and work with the wider Paid Media team to resolve them. Help evaluate the impact of tests and new initiatives. Contribute observations that improve campaign performance and operational efficiency. Work closely with the Paid Media, Product and Partnerships teams to progress projects Support account growth by identifying opportunities within existing retailers in collaboration with the Partnerships. Share insights clearly and communicate findings with both technical and non-technical colleagues. Stay up to date with developments across Google Ads, Microsoft Ads and the wider Shopping ecosystem. Suggest improvements to internal processes and workflows. Continuously develop your own knowledge and skills. Skills
PPC Shopping Strategist
