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For Companies At a Glance
- Tasks: Design engaging websites and landing pages to boost conversions using Figma and Webflow.
- Company: Join Genflow, the leading creator monetisation agency working with top influencers and brands.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration in a global team.
- Why this job: Be part of a fast-growing company that values creativity and innovation in the digital space.
- Qualifications: 2+ years in web design, proficiency in Figma and Webflow, and a passion for the creator economy.
- Other info: Ideal for self-starters who thrive in a fast-paced, collaborative setting.
The predicted salary is between 32000 - 46000 ÂŁ per year.
Join to apply for the Digital Designer – Web Focus role at Genflow
Join to apply for the Digital Designer – Web Focus role at Genflow
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We are the world’s leading creator monetisation agency. We do everything from building brands with creators, launch digital platforms and work with the world\’s biggest brands. Our creators include Logan Paul, Iman Gadzhi, Grace Beverley, Mike Thurston, Leana Deeb, Chris Williamson and many others.
We are a fast-growing, ambitious company (team is a 100+ with global offices) that has achieved so much already, but knows there is still so much more opportunity to go after, which is why we are building out our high-performing team.
Learn about Genflow
See Genflow Socials
HOW TO APPLY
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THE ROLE
We’re looking for Web & Digital Product Designer to lead the design of landing pages, e-commerce flows, and digital product experiences across our brand portfolio. This is a web-focused design role and will sit alongside our existing product and graphics design teams.
You’ll work closely with product, growth, and brand leads to create high-converting experiences, rooted in strong visual flair and clear information hierarchy.
YOUR DAY-TO-DAY
- Design sales-optimised websites and landing pages for digital applications (using Figma)
- Design multi-page eCommerce Shopify websites optimised for conversion and engagement (using Figma)
- Understand best practices for both web and mobile UX, helping to increase the conversion and usability of our products.
- Build responsive landing pages in Webflow and work closely with developers where needed to bring your designs to life.
- Translate product launches and campaigns into compelling, on-brand digital pages.
- Use tools like Microsoft Clarity, Hotjar and GA to identify friction points and iterate based on behavioural data.
- Work closely with our eCommerce manager and brand team to monitor on-site performance. improve CRO and design AB tests to inform.
- Work with our product and brand teams to continuously raise the quality and consistency of our web and digital product design output.
- Collaborate with internal teams to deliver marketing assets including website graphic banners, App Store imagery and feature mockups that clearly communicate product value.
- Coordinate with freelance and in-house designers when additional support or specialisation is needed.
IDEAL EXPERIENCE
- 2+ years’ experience in web and digital product design.
- Proficiency in Figma for layout, UI design, and asset creation.
- Hands-on experience building sites or pages in Webflow.
- Deep understanding of landing and product page structure, conversion design, and user flow.
- Strong visual design skills — especially with layout, hierarchy, and brand execution.
- Comfortable reviewing behavioural and performance data to inform design decisions.
- Self-starter with the ability to own projects end to end.
- Bonus: familiarity with Shopify and other e-commerce platforms.
- Bonus: interest in the fitness, wellness, or creator economy space.
The kind of attitude we are looking for:
- The ability to work across multiple projects at the same time at pace
- Excellent time management and communication skills to handle multiple projects
- Someone who really takes pride in their work and the quality of their output
- A willingness to learn, improve and refine their craft
- Someone who’s naturally interested in creators, social commerce and social content
Seniority level
-
Seniority level
Not Applicable
Employment type
-
Employment type
Full-time
Job function
-
Job function
Design and Marketing
-
Industries
Entertainment Providers
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Digital Designer - Web Focus employer: Genflow
Contact Detail:
Genflow Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Designer - Web Focus
✨Tip Number 1
Familiarise yourself with the latest trends in web design and e-commerce. Since this role focuses on creating high-converting experiences, showcasing your knowledge of current best practices can set you apart during discussions.
✨Tip Number 2
Build a portfolio that highlights your experience with Figma and Webflow. Include specific examples of landing pages or e-commerce sites you've designed, especially those that demonstrate your ability to optimise for conversion.
✨Tip Number 3
Engage with the creator economy and fitness communities online. Understanding the audience and trends in these spaces can help you tailor your designs to resonate with the target market at Genflow.
✨Tip Number 4
Prepare to discuss how you've used data tools like Microsoft Clarity or Google Analytics to inform your design decisions. Being able to articulate your process in using behavioural data will show your analytical side and commitment to improving user experience.
We think you need these skills to ace Digital Designer - Web Focus
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in web and digital product design. Focus on your proficiency with Figma and any hands-on experience with Webflow, as these are key requirements for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for design and the creator economy. Mention specific projects where you've successfully designed landing pages or e-commerce sites, showcasing your ability to create high-converting experiences.
Showcase Your Portfolio: Include a link to your portfolio that demonstrates your best work in web design. Highlight projects that involved user flow, conversion design, and responsive layouts, as these will resonate with the hiring team.
Research Genflow: Familiarise yourself with Genflow's brand and their creators. Understanding their mission and the type of projects they undertake will help you tailor your application and show genuine interest in the company.
How to prepare for a job interview at Genflow
✨Showcase Your Portfolio
Make sure to bring a well-organised portfolio that highlights your best web and digital product designs. Focus on projects that demonstrate your proficiency in Figma and Webflow, as well as your understanding of conversion design.
✨Understand the Brand
Research Genflow and its creators before the interview. Familiarise yourself with their brand aesthetics and values, so you can discuss how your design approach aligns with their vision and how you can contribute to their success.
✨Prepare for Technical Questions
Be ready to discuss your experience with tools like Microsoft Clarity, Hotjar, and Google Analytics. They may ask how you've used data to inform your design decisions, so have specific examples prepared.
✨Demonstrate Collaboration Skills
Since the role involves working closely with various teams, be prepared to share examples of how you've successfully collaborated with others in past projects. Highlight your communication skills and ability to manage multiple projects simultaneously.
