Sales Development Representative (SDR) - Benelux and Nordics
Sales Development Representative (SDR) - Benelux and Nordics

Sales Development Representative (SDR) - Benelux and Nordics

Full-Time 28800 - 48000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Convert leads into sales meetings and drive business growth in the Benelux and Nordics.
  • Company: Global Canadian company focused on security, intelligence, and operations.
  • Benefits: Inclusive culture, professional development, and a supportive work environment.
  • Why this job: Join a dynamic team and make an impact in a thriving industry.
  • Qualifications: Strong interpersonal skills and experience in sales or lead generation.
  • Other info: Diverse workplace with excellent engagement scores and growth opportunities.

The predicted salary is between 28800 - 48000 ÂŁ per year.

We are a global Canadian company with a broad solutions portfolio that encompasses security, intelligence, and operations. We serve customers across transportation, education, and government, fostering open communication, creativity, and continuous learning to help everyone flourish. With over 2,200 employees worldwide, we prioritise our people’s success and well‑being, reflected in our 2022 Internal Engagement Survey score of 4.4/5.

The Role

As an SDR, you will support the Benelux and Nordic regions by converting inbound leads into qualified sales meetings and opportunities that drive business growth. Your responsibilities include uncovering, sourcing, educating, nurturing, and developing sales leads into qualified meetings, working closely with Marketing and Sales across EMEA.

What Your Day Will Look Like

  • Research and identify potential clients and key decision makers to develop targeted prospect lists
  • Conduct inbound and outbound prospecting activities, including cold calling, emailing, and leveraging LinkedIn to generate new business leads
  • Utilise lead generation tools such as LinkedIn Sales Navigator, Outreach, and ZoomInfo
  • Act as a collaborative strategic partner to Account Executives and Marketing
  • Exceed specific daily, monthly, quarterly, and yearly pipeline metrics to help achieve sales goals

About You

  • Strong interpersonal and relationship‑building skills
  • Ability to understand customer requirements and identify business challenges that Genetec can solve
  • Proactive and timely problem solver
  • Curious, open to feedback, and actively seeks developmental opportunities
  • Adaptable, professional, courteous, and motivated with a strong work ethic

Technical Expertise

  • Full professional Dutch level
  • Experience in sales or lead generation role
  • Inbound prospecting experience required; outbound prospecting considered an asset
  • Proven track record of success in a metrics‑driven environment
  • Full professional English level

Even Better If You Have These Assets

  • Additional language from a Nordic country (Swedish, Danish, Norwegian, or Finnish)

Requirements & Company Commitment

Genetec is an equal‑opportunity employer, striving for diversity and inclusion through recruitment and professional development. We partner with external associations and run internal initiatives to nurture a welcoming environment for employees from all backgrounds. Our 2022 Internal Engagement Survey scored 4.5/5—a testament to a workplace where “People of all ages, gender identities, races, sexual orientations, abilities, ethnicities, and perspectives are valued.”

Seniority Level: Associate

Employment Type: Full‑time

Job Function & Industry: IT Services and IT Consulting

Sales Development Representative (SDR) - Benelux and Nordics employer: Genetec

Genetec is an exceptional employer that prioritises the well-being and success of its employees, as evidenced by our impressive Internal Engagement Survey scores. With a strong focus on diversity and inclusion, we foster a collaborative work culture that encourages creativity and continuous learning, providing ample opportunities for professional growth. Located in a vibrant region, our Sales Development Representative role offers a dynamic environment where you can thrive while contributing to meaningful business outcomes.
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Contact Detail:

Genetec Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Development Representative (SDR) - Benelux and Nordics

✨Tip Number 1

Get to know the company inside out! Research Genetec's values, products, and recent news. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.

✨Tip Number 2

Network like a pro! Use LinkedIn to connect with current employees or industry professionals. A friendly chat can give you insider tips and might even lead to a referral—who doesn’t love a good foot in the door?

✨Tip Number 3

Practice your pitch! Whether it’s cold calling or emailing, having a clear and engaging message is key. Role-play with a friend or record yourself to refine your delivery and boost your confidence.

✨Tip Number 4

Don’t forget to follow up! After any interaction, whether it’s an interview or a networking chat, send a quick thank-you note. It shows your appreciation and keeps you fresh in their minds—always a good move!

We think you need these skills to ace Sales Development Representative (SDR) - Benelux and Nordics

Lead Generation
Inbound Prospecting
Outbound Prospecting
Cold Calling
Email Marketing
LinkedIn Sales Navigator
Sales Metrics
Interpersonal Skills
Relationship-Building
Customer Requirements Analysis
Problem-Solving
Adaptability
Professionalism
Work Ethic
Fluency in Dutch

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the SDR role. Highlight any sales or lead generation experience, especially in the Benelux and Nordics regions, to catch our eye!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your personality and explain why you're passionate about the role and how you can contribute to our team at StudySmarter.

Showcase Your Communication Skills: As an SDR, strong communication is key. Make sure your application is clear, concise, and free of errors. This is your first chance to demonstrate your interpersonal skills!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at Genetec

✨Know Your Product Inside Out

Before the interview, make sure you understand the company's solutions portfolio. Familiarise yourself with their offerings in security, intelligence, and operations. This knowledge will help you demonstrate how you can effectively convert leads into qualified sales meetings.

✨Research the Market

Dive deep into the Benelux and Nordic regions. Understand the key players, market trends, and potential challenges that customers face. This will not only impress your interviewers but also show that you're proactive and ready to tackle the role head-on.

✨Practice Your Pitch

As an SDR, you'll need to be comfortable with cold calling and emailing. Practice your pitch with a friend or in front of a mirror. Focus on how to engage potential clients and highlight the value Genetec can bring to their business.

✨Showcase Your Interpersonal Skills

During the interview, be sure to highlight your relationship-building skills. Share examples of how you've successfully nurtured leads in the past. This will demonstrate your ability to connect with clients and work collaboratively with Account Executives and Marketing.

Sales Development Representative (SDR) - Benelux and Nordics
Genetec

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