At a Glance
- Tasks: Drive growth for iconic brands like Häagen-Dazs and Nature Valley in the travel sector.
- Company: Join General Mills, a leader in the food industry with over 150 years of experience.
- Benefits: Enjoy flexible hybrid work, health insurance, bonuses, and wellbeing support.
- Other info: Dynamic environment with opportunities for personal and professional growth.
- Why this job: Be at the forefront of exciting growth and make a real impact in the food industry.
- Qualifications: Commercially driven with strong negotiation skills and a passion for premium brands.
The predicted salary is between 50000 - 60000 € per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. Great things are happening in the Europe and Australia (EUAU) region. Each day, our 2,500 plus colleagues bring their passion to our offices, manufacturing sites, R&D centre, and commercial/distributor markets across Europe, Australia, and New Zealand. We are energized by over 150 years of bringing people together with the food they love. With beloved brands Old El Paso, Häagen-Dazs, Nature Valley, Betty Crocker, Fibre One, Latina Fresh and more, we are on a mission to become the undisputed growth leader in food for EUAU. In a world that's ever-changing, we look to stay ahead and seek people who share our love of food and are hungry to shape the future. Ready to drive one of the most exciting growth agendas in the UK Out of Home?
About the job
General Mills is looking for a driven, commercially sharp National Account Manager to accelerate the growth of Häagen-Dazs and Nature Valley across the travel & leisure sector. This is a high-impact role with real ownership. You'll be at the forefront of one of our most exciting growth areas, leading the charge to build new partnerships and expand our footprint across Out of Home. If you're energised by winning new business, opening doors, and turning opportunities into long-term success, this role is for you.
What your role is
- Lead new business development across the travel & leisure sector - finding and converting high-value opportunities.
- Own a strategic customer portfolio, driving revenue, profit, and flawless execution.
- Build compelling customer propositions powered by insight, category thinking, and iconic brands.
- Negotiate commercial agreements, lead JBP cycles, and ensure forecasts and financials land on target.
- Collaborate with Marketing, Supply Chain, and Category teams to deliver winning solutions.
What you bring to the team
You're a commercially driven self-starter with a passion for winning and a track record of delivering results. Whether you're stepping up from a National Account Executive role or already operating at the National Account Manager level, you bring the confidence and capability to operate in a fast-paced, opportunity-rich environment. You combine strong negotiation skills with the ability to build relationships quickly and effectively, and you're comfortable owning the numbers - from P&L to forecasting and performance tracking. Analytical, organised, and proactive, you know how to turn insight into action. Above all, you bring energy, resilience, and an entrepreneurial mindset, along with a genuine passion for premium brands and the fast-moving world of Out of Home.
What's in it for you?
- Work with Heart - offers us flexibility that also requires partnership to ensure we regularly come together in person for those moments that help drive our business forward. Our hybrid work policy means 50% in-office, with the option to finish at 15:00 on Fridays.
- Wellbeing - We want our people to feel well and thrive, for this we offer free Headspace account for you and up to 5 friends or family members, ongoing activities, Employee Assistance Program and more.
- Bonus - Our people are at the heart of what makes General Mills great, so when goals are reached, you'll be rewarded through our bonus scheme.
- Health & Dental Insurance - All colleagues have the opportunity to join our insurance plan from day one.
- Family & Carers Leave - Every family is unique. Our approach allows every family to have the opportunity to spend quality time-off to support them from the point of birth or adoption to care, with enhanced covers.
- Enjoy other perks like enhanced pension contributions, subsidised canteen, access to both peer‑to‑peer recognition and discount platforms, 2 extra days for volunteering work, and more...
National Account Manager employer: General Mills
At General Mills, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions flexibility and collaboration. Our National Account Manager role not only provides the opportunity to drive growth for iconic brands like Häagen-Dazs and Nature Valley but also comes with a comprehensive benefits package, including health and dental insurance, a bonus scheme, and a strong focus on employee wellbeing. With a commitment to personal and professional development, we empower our team members to thrive in a dynamic environment where passion for food and innovation is at the forefront.
StudySmarter Expert Advice🤫
We think this is how you could land National Account Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the travel & leisure sector. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that National Account Manager role!
✨Tip Number 2
Show off your negotiation skills! Prepare for interviews by practising how you’d handle tough negotiations. Think of examples from your past experiences where you’ve successfully closed deals or built strong partnerships. This will demonstrate your capability to drive revenue and profit.
✨Tip Number 3
Research, research, research! Dive deep into General Mills and its brands like Häagen-Dazs and Nature Valley. Understand their market position, competitors, and recent news. This knowledge will not only impress during interviews but also help you craft compelling customer propositions.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team. Don’t forget to tailor your application to highlight your passion for food and your entrepreneurial mindset!
We think you need these skills to ace National Account Manager
Some tips for your application 🫡
Show Your Passion for Food:When you're writing your application, let your love for food shine through! We want to see that you're not just looking for a job, but that you're genuinely excited about the brands we represent and the impact you can make in the travel & leisure sector.
Highlight Your Achievements:Make sure to showcase your past successes in business development and account management. We’re looking for someone who can drive results, so share specific examples of how you've turned opportunities into success stories!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences that align with the National Account Manager role. We want to see how you fit into our mission and growth agenda.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at General Mills
✨Know Your Brands
Before the interview, dive deep into the brands you'll be representing, like Häagen-Dazs and Nature Valley. Understand their market positioning, recent campaigns, and what makes them stand out in the travel & leisure sector. This knowledge will help you demonstrate your passion and readiness to drive growth.
✨Showcase Your Negotiation Skills
Prepare specific examples of successful negotiations you've led in the past. Highlight how you turned opportunities into long-term partnerships. This role requires strong negotiation skills, so being able to articulate your experience will set you apart from other candidates.
✨Be Data-Driven
Familiarise yourself with key metrics related to P&L, forecasting, and performance tracking. Be ready to discuss how you've used data to inform your strategies and decisions. This will show that you're not just a people person but also someone who can own the numbers.
✨Demonstrate Your Energy and Resilience
This role is all about driving growth in a fast-paced environment. Share stories that highlight your energy, resilience, and entrepreneurial mindset. Whether it's overcoming challenges or seizing new opportunities, showing your proactive attitude will resonate well with the interviewers.
