At a Glance
- Tasks: Create and manage engaging content across various digital platforms.
- Company: Join a groundbreaking team focused on impactful personal branding.
- Benefits: Enjoy flexible remote work, professional development, and a creative environment.
- Why this job: Be at the forefront of digital storytelling, influencing change in today's world.
- Qualifications: Experience in content creation, brand development, and strong storytelling skills required.
- Other info: Work with high-profile individuals and tackle important societal issues.
The predicted salary is between 44000 - 52000 Β£ per year.
Location: UK (Remote)
Employment Type: Full-Time
Β£55-65K per annum
Role Overview
We are seeking a dynamic and experienced Personal Brand Producer & Content Strategist to craft and manage a compelling digital presence across platforms including but not limited to X.com, LinkedIn, Instagram, TikTok, YouTube and Podcasting platforms. This role will need you to be a native digital producer (totally hands on and obsessed with detail) who lives and breathes Gen Z content and someone with a passion for politics, whose storytelling and content creation is designed to impact stakeholders, one of the most misunderstood issues of our time. You will be experienced in building influential personal brands for good. This is no average role, you will be at the bleeding edge of one of the hottest markets on the planet, fighting the good fight and on the right side of history - but face adversaries like you never have before. This personal brand is ground breaking.
Key Responsibilities
- Co-develop but execute a cohesive content strategy that reflects the personal brand's voice, values, and objectives. This means platform ideas become reality, understanding the content mix by channel, getting into the data-detail of what works and what doesnβt.
- Editorial Oversight: Plan and curate content themes, topics, and formats to ensure a diverse and engaging content lineup.
- Production Management: Oversee the end-to-end production process, ensuring high-quality standards are met consistently across all content. Together with our in-house editor and marketing team, produce high-quality multimedia content (videos, graphics, carousels, reels, etc.) tailored to each platform designed to grow the authority of the brand and its associated assets.
- Team Leadership: Lead and coordinate with content creators, designers, and other team members to maintain a cohesive production workflow.
- Guest Coordination: Identify, invite, and prepare collaborators or interviewees, ensuring they align with the content strategy.
- Quality Assurance: Review and approve final content pieces, ensuring accuracy, clarity, and alignment with brand standards.
- Performance Analysis: Monitor audience feedback and analytics to refine content strategy and improve engagement.
- Manage content calendars, schedule posts, and ensure timely delivery across all channels as well as monitor social media trends and platform updates to keep content fresh and engaging.
- Work with our engagement team to respond to comments and messages, fostering community growth. As well as identify opportunities for content led by the reactions of followers, fans or those with opposing views.
- Collaborate with photographers, videographers, and designers as needed to enhance content quality.
- Analyse performance metrics to refine strategies and report on growth and engagement.
Requirements
- Proven experience in content creation and personal brand development.
- Strong understanding of platform-specific best practices and audience behaviours.
- Proficiency in content creation tools such as Adobe Creative Suite, Canva, or similar.
- Excellent storytelling, copywriting, and editing skills.
- Ability to work independently, manage multiple projects, and meet deadlines.
- Familiarity with analytics tools to track performance and inform strategy.
- A creative mindset with a keen eye for design and detail.
Preferred Qualifications
- Experience working with high-profile individuals or personal brands.
- Background in journalism, marketing, communications, or a related field.
- Knowledge of SEO and content optimisation strategies.
- Ability to adapt tone and style to match the personal brand's identity.
Benefits
- Opportunity to shape and grow a prominent personal brand's digital presence.
- Flexible working arrangements as the role is full time remote.
- Collaborative and creative work environment.
- Access to professional development resources and networking opportunities.
How to Apply
Please submit your resume, a brief cover letter, and a portfolio showcasing your content creation and strategy work.
Contact Detail:
GenderGP Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Personal Brand Producer & Content Strategist
β¨Tip Number 1
Familiarise yourself with the latest trends in digital content creation, especially those that resonate with Gen Z. Follow influential creators on platforms like TikTok and Instagram to understand what types of content are currently engaging audiences.
β¨Tip Number 2
Showcase your ability to analyse performance metrics by preparing case studies of past projects where you successfully improved engagement. Be ready to discuss how you used data to inform your content strategies during interviews.
β¨Tip Number 3
Network with professionals in the personal branding and content strategy space. Attend relevant webinars or workshops to connect with others in the industry, as these connections can lead to valuable insights and potential referrals.
β¨Tip Number 4
Prepare a portfolio that not only highlights your best work but also demonstrates your understanding of different platforms. Include examples of how you've tailored content for specific audiences and platforms to show your versatility.
We think you need these skills to ace Personal Brand Producer & Content Strategist
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in content creation and personal brand development. Use specific examples that demonstrate your understanding of platform-specific best practices and audience behaviours.
Craft a Compelling Cover Letter: In your cover letter, express your passion for politics and storytelling. Explain how your skills align with the role's requirements and how you can contribute to building an influential personal brand.
Showcase Your Portfolio: Include a portfolio that showcases your best content creation and strategy work. Highlight projects that reflect your ability to produce high-quality multimedia content tailored to different platforms.
Highlight Analytical Skills: Mention your familiarity with analytics tools and how you've used data to refine content strategies in the past. This will demonstrate your ability to monitor performance and improve engagement effectively.
How to prepare for a job interview at GenderGP
β¨Showcase Your Content Strategy Skills
Be prepared to discuss your previous experiences in developing content strategies. Highlight specific examples where you successfully crafted a cohesive strategy that resonated with the target audience, particularly focusing on Gen Z.
β¨Demonstrate Your Passion for Storytelling
Since storytelling is key in this role, come equipped with examples of how you've used storytelling to engage audiences. Share any metrics or feedback that illustrate the impact of your content.
β¨Familiarise Yourself with Platform Best Practices
Research the latest trends and best practices for each platform mentioned in the job description. Be ready to discuss how you would tailor content for X.com, LinkedIn, Instagram, TikTok, YouTube, and podcasting platforms.
β¨Prepare Questions About Team Collaboration
This role involves leading a team and collaborating with various creators. Prepare thoughtful questions about the team dynamics and how they envision collaboration to ensure a smooth production workflow.