At a Glance
- Tasks: Lead strategic growth and manage high-performing PR teams to deliver impactful campaigns.
- Company: Join a vibrant global collective reshaping industry norms with creativity and excellence.
- Benefits: Enjoy health insurance, a global network, and exposure to top-tier clients.
- Why this job: Make a real impact in PR while collaborating with passionate professionals worldwide.
- Qualifications: 8+ years in PR, strong leadership skills, and a knack for storytelling.
- Other info: Dynamic environment with opportunities for professional growth and development.
The predicted salary is between 36000 - 60000 £ per year.
About Us
The Gen Plus Group is a vibrant global collective of agencies reshaping industry norms with a commitment to surpassing expectations. Rooted in the 'Plus' philosophy, our dedication goes beyond the ordinary, creating connections that transcend transactions. As industry-leading Story-Tellers, Story-Shapers, and Story-Makers, we unite the strategic communications of PRM, content creation expertise of NaF+, talent representation by SPANDY, and the innovative spirit of THEM AGAIN under one banner. Our cohesive team, GEN+, comprises over 3,000 industry experts from 60+ nationalities, all sharing a collective passion to disrupt, innovate, and lead. The Plus Group ensures impactful outcomes for brands, businesses, and people globally by embracing diversity and fostering an environment of creativity and excellence.
Role
The Practice Lead is responsible for driving the strategic growth, performance, and operational excellence of their practice area. This senior leadership role blends team management, client service, business development, and creative thinking. The ideal candidate is a commercially minded leader with deep sector expertise, a passion for impactful storytelling, and a proven ability to lead high-performing teams. Only candidates with experience in a PR agency will be considered.
Leadership & Strategy
- Define and lead the vision and growth strategy for the practice area
- Act as a senior advisor to clients, providing strategic counsel on communications, media, crisis management, and reputation issues
- Represent the practice on the agency's leadership team and contribute to overall business planning and development
Client & Campaign Management
- Oversee delivery of high-quality campaigns across clients within the practice
- Build and nurture strong client relationships, acting as a trusted partner
- Lead strategic planning, messaging development, media relations, and content strategies
Team Management
- Manage, mentor, and develop a team of PR professionals to ensure consistent performance and growth
- Foster a collaborative, high-performance team culture
- Support recruitment and onboarding of new team members
Business Development
- Identify and pursue new business opportunities within the practice area
- Lead RFP responses, pitches, and presentations
- Grow existing accounts through cross-sell and upsell opportunities
Operational Excellence
- Oversee project budgets, resourcing, and profitability
- Ensure best-in-class service delivery, client satisfaction, and process efficiency
- Collaborate with finance and HR to support commercial and people strategies
Requirements
- 8+ years experience in public relations, communications, or a related field—preferably in an agency environment
- Proven experience leading campaigns for clients within the relevant sector (e.g., technology, healthcare, consumer, corporate)
- Strong leadership and people management skills
- Excellent written and verbal communication abilities
- Track record of successful business development and client retention
- Media-savvy, creative, and commercially minded
Benefits
- Access to a global network of specialized communicators collaborating with top-tier brands
- Exposure to internationally acclaimed clients and campaigns focused on both performance and purpose
- The opportunity to be part of a passionate and supportive team
- Attractive Health Insurance benefits
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Public Relations
Industries: IT Services and IT Consulting
Senior PR & Communications Lead employer: GEN PLUS Group
Contact Detail:
GEN PLUS Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior PR & Communications Lead
✨Network Like a Pro
Get out there and connect with industry folks! Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.
✨Show Off Your Storytelling Skills
As a Senior PR & Communications Lead, storytelling is your jam! Use your social media platforms to share insights, case studies, or even your thoughts on industry trends. This not only showcases your expertise but also gets you noticed by potential employers.
✨Ace the Informal Chat
Before any formal interview, try to have an informal chat with someone from the company. It’s a great way to get the inside scoop and show your genuine interest. Plus, it helps us understand if you’re the right fit for our vibrant culture!
✨Apply Through Our Website
When you find a role that excites you, make sure to apply through our website. It streamlines the process and ensures your application gets the attention it deserves. We can’t wait to see what you bring to the table!
We think you need these skills to ace Senior PR & Communications Lead
Some tips for your application 🫡
Show Your Storytelling Skills: As a Senior PR & Communications Lead, storytelling is key! Make sure your application showcases your ability to craft compelling narratives. Use examples from your past experiences to highlight how you've successfully communicated messages and engaged audiences.
Tailor Your Application: We want to see how you fit into our vibrant culture at Gen Plus Group. Customise your CV and cover letter to reflect the specific skills and experiences that align with the job description. This shows us you're genuinely interested in the role and understand what we’re all about.
Highlight Leadership Experience: Since this role involves managing teams and driving strategic growth, make sure to emphasise your leadership experience. Share stories of how you've mentored others, led successful campaigns, or contributed to team success. We love seeing how you can inspire and elevate those around you!
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to track your application and ensure it reaches the right people. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at GEN PLUS Group
✨Know Your Story
As a Senior PR & Communications Lead, storytelling is at the heart of what you do. Prepare to share your own professional journey and highlight specific campaigns you've led. Be ready to discuss how your experiences align with the Plus philosophy of creating impactful connections.
✨Showcase Leadership Skills
This role requires strong leadership and team management abilities. Think of examples where you've successfully mentored a team or driven strategic growth. Be prepared to discuss how you foster a high-performance culture and support team development.
✨Demonstrate Client-Centric Thinking
The Gen Plus Group values strong client relationships. Prepare to talk about how you've built trust with clients in the past and how you approach strategic counsel on communications and crisis management. Highlight any successful business development initiatives you've led.
✨Be Media-Savvy
Given the media-savvy nature of this role, brush up on current trends in PR and communications. Be ready to discuss how you've navigated media relations and content strategies in previous roles. Show that you understand the importance of being innovative and commercially minded in today's landscape.