At a Glance
- Tasks: Manage PR strategies for international tourism clients and create engaging content.
- Company: Join a vibrant global collective reshaping industry norms with creativity and innovation.
- Benefits: Enjoy health insurance, a supportive team, and a prime London office location.
- Other info: Collaborative environment with opportunities for growth and exposure to global campaigns.
- Why this job: Make impactful connections and boost brand visibility for top-tier clients.
- Qualifications: Bachelor's degree and 2-4 years of PR experience with strong writing skills.
The predicted salary is between 35000 - 45000 £ per year.
About Plus Group
The Gen Plus Group is a vibrant global collective of agencies reshaping industry norms with a commitment to surpassing expectations. Rooted in the ‘Plus’ philosophy, we go beyond the ordinary to create meaningful connections that transcend transactions. Our ecosystem unites PRM, NaF+, SPANDY, and THEM AGAIN under one collaborative banner, supported by GEN+ — a team of over 3,000 experts across 60+ nationalities. Together, we deliver impactful outcomes for brands, businesses, and people globally through creativity, innovation, and integration.
What will be your responsibilities?
- Working on a diverse portfolio of international tourism clients, including National Tourism Organizations (NTOs), Hotels, and Resorts.
- Collaborate within an account team to implement effective PR strategies and plans.
- Cultivate strong relationships and networks with colleagues, clients, and media professionals, addressing day‑to‑day inquiries from the media and other organizations.
- Monitor diverse media channels, including newspapers, magazines, journals, broadcasts, newswires, social media platforms, and blogs, to identify opportunities for clients.
- Conduct research and disseminate targeted press releases to the media.
- Compile and analyze media coverage, generating comprehensive clipping reports.
- Contribute to the organization of PR events, such as press conferences, exhibitions, open days, and press/influencer trips.
- Support in identifying speaker opportunities and exploring suitable brand collaborations.
- Manage and curate content on social media platforms like Twitter, Instagram, and Facebook, engaging with users to enhance brand presence.
- Generate regular client reports and actively participate in client meetings.
- Conduct research for new business proposals and present findings to the leadership team.
Qualifications
- Bachelor's degree in marketing, communication, Journalism or similar fields.
- A solid 2-4 years of experience in a similar role.
- Proven experience in PR, showcasing a track record of successfully boosting brand visibility.
- Exceptional writing skills with the ability to craft sharp, witty narratives that captivate and inspire.
- Expertise in media relations with a good network in media, capable of turning influencers and journalists into enthusiastic advocates.
- A collaborative team player with a passion for brainstorming and celebrating victories together.
What The Role Can Offer You
- Access to a global network of specialized communicators collaborating with top‑tier brands.
- Exposure to internationally acclaimed clients and campaigns focused on both performance and purpose.
- The opportunity to be part of a passionate and supportive team.
- Attractive Health Insurance benefits.
- Conveniently situated office in the heart of London.
Senior PR Account Executive employer: GEN PLUS Group
At Plus Group, we pride ourselves on being an exceptional employer that fosters a vibrant and collaborative work culture. With access to a global network of experts and the opportunity to work with internationally acclaimed clients, our team members enjoy meaningful growth opportunities and attractive benefits, including comprehensive health insurance. Located in the heart of London, we offer a dynamic environment where creativity and innovation thrive, making it an ideal place for passionate professionals to excel in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Senior PR Account Executive
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events or online. The more people you know, the better your chances of landing that Senior PR Account Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PR campaigns and writing samples. When you meet potential employers, having tangible evidence of your work can really set you apart.
✨Tip Number 3
Stay on top of trends! Keep an eye on the latest news in tourism and PR. Being able to discuss current events and how they impact your clients will show you're engaged and knowledgeable.
✨Tip Number 4
Apply through our website! We love seeing applications directly from candidates who are excited about joining us. It shows initiative and gives you a better chance to stand out in the crowd.
We think you need these skills to ace Senior PR Account Executive
Some tips for your application 🫡
Show Off Your Writing Skills:Since this role is all about crafting sharp narratives, make sure your application showcases your writing prowess. Use clear, engaging language and don’t shy away from showing a bit of personality – we want to see how you can captivate an audience!
Tailor Your Application:Take the time to customise your CV and cover letter for this specific role. Highlight your experience with PR strategies and media relations, and connect your past achievements to what we’re looking for at Plus Group. It’ll show us you’re genuinely interested!
Research is Key:Before hitting send, do a bit of homework on Plus Group and our clients. Understanding our ethos and the industries we work in will help you align your application with our values. Plus, it’ll give you some great talking points if you get an interview!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at GEN PLUS Group
✨Know Your Clients
Before the interview, dive deep into the portfolio of international tourism clients that Plus Group works with. Familiarise yourself with their recent campaigns and any media coverage they've received. This will not only show your genuine interest but also help you discuss how you can contribute to their PR strategies.
✨Showcase Your Writing Skills
Since exceptional writing is key for this role, prepare a few examples of your best work. Whether it's press releases, articles, or social media posts, be ready to discuss how you crafted them and the impact they had. This will demonstrate your ability to create captivating narratives.
✨Network Like a Pro
Highlight your media relations experience during the interview. Share specific instances where you've successfully built relationships with journalists or influencers. Plus Group values strong networks, so showing that you can turn media contacts into advocates will set you apart.
✨Be a Team Player
Emphasise your collaborative spirit. Prepare examples of how you've worked within a team to brainstorm ideas or celebrate successes. Plus Group thrives on teamwork, so showcasing your ability to contribute positively to a group dynamic will resonate well with the interviewers.
