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- Tasks: Create impactful PR strategies for international tourism clients and manage media relations.
- Company: Join a vibrant global collective reshaping industry norms with creativity and innovation.
- Benefits: Enjoy health insurance, a supportive team, and a prime London office location.
- Other info: Collaborative environment with opportunities for growth and exposure to global campaigns.
- Why this job: Make meaningful connections and boost brand visibility for top-tier clients.
- Qualifications: Bachelor's degree in marketing or communication and 2-4 years of PR experience.
The predicted salary is between 35000 - 45000 £ per year.
The Gen Plus Group is a vibrant global collective of agencies reshaping industry norms with a commitment to surpassing expectations. Rooted in the ‘Plus’ philosophy, we go beyond the ordinary to create meaningful connections that transcend transactions. Our ecosystem unites PRM, NaF+, SPANDY, and THEM AGAIN under one collaborative banner, supported by GEN+ — a team of over 3,000 experts across 60+ nationalities. Together, we deliver impactful outcomes for brands, businesses, and people globally through creativity, innovation, and integration.
What will be your responsibilities?
- Working on a diverse portfolio of international tourism clients, including National Tourism Organizations (NTOs), Hotels, and Resorts.
- Collaborate within an account team to implement effective PR strategies and plans.
- Cultivate strong relationships and networks with colleagues, clients, and media professionals, addressing day-to-day inquiries from the media and other organizations.
- Monitor diverse media channels, including newspapers, magazines, journals, broadcasts, newswires, social media platforms, and blogs, to identify opportunities for clients.
- Conduct research and disseminate targeted press releases to the media.
- Compile and analyze media coverage, generating comprehensive clipping reports.
- Contribute to the organization of PR events, such as press conferences, exhibitions, open days, and press/influencer trips.
- Support in identifying speaker opportunities and exploring suitable brand collaborations.
- Manage and curate content on social media platforms like Twitter, Instagram, and Facebook, engaging with users to enhance brand presence.
- Generate regular client reports and actively participate in client meetings.
- Conduct research for new business proposals and present findings to the leadership team.
Requirements
- Bachelor's degree in marketing, communication, Journalism or similar fields.
- A solid 2-4 years of experience in a similar role.
- Proven experience in PR, showcasing a track record of successfully boosting brand visibility.
- Exceptional writing skills with the ability to craft sharp, witty narratives that captivate and inspire.
- Expertise in media relations with a good network in media, capable of turning influencers and journalists into enthusiastic advocates.
- A collaborative team player with a passion for brainstorming and celebrating victories together.
Benefits
- Access to a global network of specialized communicators collaborating with top-tier brands.
- Exposure to internationally acclaimed clients and campaigns focused on both performance and purpose.
- The opportunity to be part of a passionate and supportive team.
- Attractive Health Insurance benefits.
- Conveniently situated office in the heart of London.
Senior PR Account Executive in London employer: GEN PLUS Group
Contact Detail:
GEN PLUS Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior PR Account Executive in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events or online. The more people you know, the better your chances of landing that Senior PR Account Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PR campaigns and media coverage. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like Plus Group, and express your interest in working with them. You never know what opportunities might arise!
✨Tip Number 4
Keep it social! Use platforms like LinkedIn to engage with industry leaders and share your insights. This not only boosts your visibility but also shows you're passionate about the PR world.
We think you need these skills to ace Senior PR Account Executive in London
Some tips for your application 🫡
Show Off Your Writing Skills: Since this role is all about crafting sharp narratives, make sure your application showcases your writing prowess. Use clear, engaging language and don’t shy away from showing a bit of personality – we want to see your unique voice!
Tailor Your Application: Take the time to customise your CV and cover letter for this specific role. Highlight your relevant experience in PR and media relations, and connect it back to what Plus Group is looking for. We love seeing how you can fit into our vibrant culture!
Research is Key: Before hitting send, do a bit of homework on Plus Group and its clients. Mentioning specific campaigns or values that resonate with you can really set your application apart. It shows us you’re genuinely interested and invested in what we do!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it gives you a chance to explore more about us and what we stand for!
How to prepare for a job interview at GEN PLUS Group
✨Know Your Clients
Before the interview, dive deep into the portfolio of international tourism clients that the company works with. Familiarise yourself with their recent campaigns and any media coverage they've received. This will not only show your genuine interest but also help you discuss how you can contribute to their PR strategies.
✨Showcase Your Writing Skills
Since exceptional writing is key for this role, prepare a few examples of your best work. Whether it's press releases, articles, or social media content, be ready to discuss how your writing has boosted brand visibility in the past. This will demonstrate your ability to craft narratives that captivate audiences.
✨Network Like a Pro
Highlight your media relations expertise during the interview. Share specific instances where you've successfully built relationships with journalists or influencers. Discuss how you can leverage these connections to benefit the agency's clients, showcasing your ability to turn media professionals into advocates.
✨Be a Team Player
The role requires collaboration within an account team, so come prepared with examples of how you've worked effectively in teams before. Talk about brainstorming sessions, celebrating victories, and how you contribute to a positive team dynamic. This will illustrate that you're not just a solo player but someone who thrives in a collaborative environment.