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For Companies At a Glance
- Tasks: Manage PR strategies for international tourism clients and create engaging content.
- Company: Join a vibrant global collective reshaping industry norms with creativity and innovation.
- Benefits: Attractive health insurance, global networking, and a supportive team environment.
- Why this job: Work with top-tier brands and make a real impact in the PR world.
- Qualifications: Bachelor's degree and 2-4 years of PR experience with strong writing skills.
- Other info: Dynamic London office with opportunities for career growth and collaboration.
The predicted salary is between 35000 - 45000 £ per year.
About Plus Group
The Gen Plus Group is a vibrant global collective of agencies reshaping industry norms with a commitment to surpassing expectations. Rooted in the ‘Plus’ philosophy, we go beyond the ordinary to create meaningful connections that transcend transactions. Our ecosystem unites PRM, NaF+, SPANDY, and THEM AGAIN under one collaborative banner, supported by GEN+ — a team of over 3,000 experts across 60+ nationalities. Together, we deliver impactful outcomes for brands, businesses, and people globally through creativity, innovation, and integration.
What will be your responsibilities?
- Working on a diverse portfolio of international tourism clients, including National Tourism Organizations (NTOs), Hotels, and Resorts.
- Collaborate within an account team to implement effective PR strategies and plans.
- Cultivate strong relationships and networks with colleagues, clients, and media professionals, addressing day‑to‑day inquiries from the media and other organizations.
- Monitor diverse media channels, including newspapers, magazines, journals, broadcasts, newswires, social media platforms, and blogs, to identify opportunities for clients.
- Conduct research and disseminate targeted press releases to the media.
- Compile and analyze media coverage, generating comprehensive clipping reports.
- Contribute to the organization of PR events, such as press conferences, exhibitions, open days, and press/influencer trips.
- Support in identifying speaker opportunities and exploring suitable brand collaborations.
- Manage and curate content on social media platforms like Twitter, Instagram, and Facebook, engaging with users to enhance brand presence.
- Generate regular client reports and actively participate in client meetings.
- Conduct research for new business proposals and present findings to the leadership team.
Qualifications
- Bachelor's degree in marketing, communication, Journalism or similar fields.
- A solid 2-4 years of experience in a similar role.
- Proven experience in PR, showcasing a track record of successfully boosting brand visibility.
- Exceptional writing skills with the ability to craft sharp, witty narratives that captivate and inspire.
- Expertise in media relations with a good network in media, capable of turning influencers and journalists into enthusiastic advocates.
- A collaborative team player with a passion for brainstorming and celebrating victories together.
What The Role Can Offer You
- Access to a global network of specialized communicators collaborating with top‑tier brands.
- Exposure to internationally acclaimed clients and campaigns focused on both performance and purpose.
- The opportunity to be part of a passionate and supportive team.
- Attractive Health Insurance benefits.
- Conveniently situated office in the heart of London.
Freelance - Senior PR Account Executive employer: GEN PLUS Group
Contact Detail:
GEN PLUS Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance - Senior PR Account Executive
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to potential colleagues or clients on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Show Off Your Skills
When you get the chance to chat with someone from Plus Group, make sure to highlight your PR successes and how you've boosted brand visibility in the past. Share specific examples that showcase your creativity and innovation – it’s all about making an impact!
✨Stay Updated on Trends
Keep your finger on the pulse of the latest trends in PR and tourism. This knowledge will not only help you in conversations but also show that you’re genuinely interested in the field. Plus, it gives you great talking points during interviews!
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and really keen on joining the Plus Group family.
We think you need these skills to ace Freelance - Senior PR Account Executive
Some tips for your application 🫡
Show Off Your Writing Skills: Since this role is all about crafting sharp narratives, make sure your application showcases your writing prowess. Use clear, engaging language and don’t shy away from showing a bit of personality – we want to see how you can captivate an audience!
Tailor Your Application: Take the time to customise your CV and cover letter for this specific role. Highlight your relevant experience in PR and any work with international clients. We love seeing how your background aligns with our vibrant collective at Plus Group!
Network Like a Pro: If you’ve got connections in the media world, mention them! This role thrives on relationships, so let us know how you’ve built networks and turned influencers into advocates. It’s all about those meaningful connections!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it gives you a chance to explore more about what we do!
How to prepare for a job interview at GEN PLUS Group
✨Know Your Clients
Before the interview, dive deep into the portfolio of international tourism clients that Plus Group works with. Familiarise yourself with their recent campaigns and any media coverage they've received. This will not only show your genuine interest but also help you discuss how you can contribute to their PR strategies.
✨Showcase Your Writing Skills
Since exceptional writing is key for this role, prepare a few examples of your best work. Whether it's press releases, articles, or social media posts, be ready to discuss how your writing has boosted brand visibility in the past. This will demonstrate your ability to craft narratives that captivate audiences.
✨Network Like a Pro
Highlight your media relations expertise during the interview. Be prepared to talk about your existing network of journalists and influencers, and how you've turned them into advocates for previous clients. This will showcase your ability to cultivate strong relationships, which is crucial for the role.
✨Be a Team Player
Plus Group values collaboration, so come ready to share examples of how you've worked effectively within a team. Discuss brainstorming sessions, celebrating victories, and how you’ve contributed to successful PR events. This will illustrate that you're not just a solo player but someone who thrives in a collaborative environment.