Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Join Gemini as a Marketing Specialist, driving crypto product adoption through innovative marketing strategies.
- Company: Gemini is a leading crypto platform focused on compliance and user engagement in the Web3 space.
- Benefits: Enjoy competitive pay, equity grants, and up to 28 paid holidays plus public holidays.
- Why this job: Be part of a fast-paced team making an impact in the crypto world while learning and growing.
- Qualifications: 2+ years in digital marketing with a passion for crypto and strong project management skills required.
- Other info: Collaborate with cross-functional teams to launch exciting new products and features.
The predicted salary is between 28800 - 48000 £ per year.
Social network you want to login/join with:
Gemini is looking for a motivated individual with a deep understanding of the Web3 landscape to join as a Marketing Analyst, focused on operational marketing, customer retention, and compliance. They will be responsible for marketing efforts across email and social media in the UK.
The ideal candidate will be interested in learning a variety of areas within the marketing organization. Comfortable with executing in a fast paced global environment, and supporting cross-functional launches while maintaining a strong focus on results. This is a unique opportunity to deliver on a global roadmap that will help drive crypto product adoption.
Responsibilities:
- Contribute to go-to-market plans for major product launches that require cross-functional support and work with product, design, comms and marketing to deliver on these project plans.
- Execute and evolve a multi-channel strategy that grows Gemini’s brand awareness, engagement, and reach in order to drive user growth and engagement.
- Build a robust growth and test plan across social media channels, and other user touch points to drive performance.
- Support in developing and launching customer marketing campaigns including email, push, and in-app messaging.
- Tactical execution of re-engagement campaigns including creation of dynamic email templates.
- Collaborate with Product, Communications, Design, and broader marketing team to support launch of new products and features.
- Track email marketing results, sharing key insights and making recommendations for improvement including variant testing.
Qualifications:
- Proven track record of project management.
- Experience developing content, with a strong eye for copy, creative and storytelling.
- 2+ years experience executing marketing campaigns for user acquisition, engagement and retention across multiple digital channels (e.g., email, web, and social), and user touch points.
- Deep understanding of crypto and Web3 including current trends, price movements, etc.
- Working knowledge of email platforms including Braze.
- Ability to work collaboratively and stay organized when delivering projects
- Passionate about crypto and Web3.
It Pays to Work Here
We take a holistic approach to compensation at Gemini, which includes:
- Competitive Compensation
- Long-term incentive in the form of a new hire equity grant
- Up to 28 paid holidays (in addition to public/bank holidays)
#J-18808-Ljbffr
Marketing Specialist employer: Gemini
Contact Detail:
Gemini Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in the Web3 and crypto space. Being well-versed in current events and developments will not only help you during interviews but also demonstrate your genuine interest in the industry.
✨Tip Number 2
Network with professionals already working in the crypto and marketing sectors. Attend relevant webinars, conferences, or local meetups to build connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Showcase your project management skills by discussing specific examples of successful campaigns you've executed. Be prepared to explain how you collaborated with cross-functional teams to achieve results, as this is crucial for the role.
✨Tip Number 4
Prepare to discuss your experience with email marketing platforms like Braze. Highlight any campaigns you've managed, focusing on how you tracked results and made data-driven decisions to improve performance.
We think you need these skills to ace Marketing Specialist
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications for the Marketing Specialist position at Gemini. Tailor your application to highlight your relevant experience in operational marketing, customer retention, and compliance.
Craft a Compelling CV: Your CV should clearly showcase your 2+ years of experience in executing marketing campaigns across digital channels. Emphasise your project management skills and any specific achievements related to user acquisition and engagement.
Write a Strong Cover Letter: In your cover letter, express your passion for crypto and Web3. Discuss how your background aligns with Gemini's goals and how you can contribute to their marketing efforts. Be sure to mention your familiarity with email platforms like Braze.
Highlight Relevant Skills: Make sure to highlight your skills in content development, copywriting, and storytelling. Provide examples of past projects where you successfully executed multi-channel strategies or re-engagement campaigns to demonstrate your capabilities.
How to prepare for a job interview at Gemini
✨Show Your Passion for Crypto and Web3
Make sure to express your enthusiasm for the crypto and Web3 landscape during the interview. Share any personal projects or experiences that demonstrate your knowledge of current trends and price movements in the industry.
✨Highlight Your Project Management Skills
Since a proven track record of project management is essential, prepare specific examples of past projects you've managed. Discuss how you coordinated with different teams and ensured timely delivery while maintaining quality.
✨Demonstrate Your Multi-Channel Marketing Experience
Be ready to discuss your experience with various digital marketing channels. Provide examples of successful campaigns you've executed across email, social media, and other platforms, focusing on user acquisition, engagement, and retention.
✨Prepare for Tactical Execution Questions
Expect questions about your approach to tactical execution, especially regarding re-engagement campaigns. Think about how you would create dynamic email templates and track results, and be prepared to share insights from your previous experiences.
