At a Glance
- Tasks: Transform data into compelling stories that drive client decisions and fan engagement.
- Company: Join Gemba, a leader in sports, entertainment, and culture analytics.
- Benefits: Competitive salary, diverse team, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and creativity.
- Why this job: Make an impact by connecting brands with fans through insightful data analysis.
- Qualifications: 2+ years in data analysis, strong SQL and visualisation skills required.
The predicted salary is between 35000 - 45000 £ per year.
About Us – Fan Focused. Results Driven
At Gemba, we work at the intersection of sport, entertainment and culture, bringing strategy, data and analytics, insights and communications together to deliver results that matter. Our name comes from the Japanese term gemba, meaning "the real place", which reflects our commitment to uncovering the truth at the heart of fan behaviour. Since 2006, we’ve built our reputation by understanding audiences deeply, helping our clients cut through the noise of an increasingly complex and competitive landscape. We are proud to partner with major brands, rights holders and organisations to shape the future of sport and entertainment, whether driving commercial growth, increasing participation or creating meaningful engagement. If you are passionate about fans, culture and creating impact, you’ll find your place at Gemba.
About The Role
We’re looking for a curious, detail-driven Analyst to join our Data & Analytics team. Someone who is passionate about turning numbers into narratives and building stories that clients can act on. In this role, you’ll support in designing and delivering end-to-end analytics projects. You'll work across CRM, digital, social, and research datasets to unlock strategic insights that shape how brands connect with fans. As a trusted analytics partner, you’ll help clients understand their audiences and make smarter, data-led decisions. This is a great opportunity for someone who enjoys hands‑on analysis, wants to take ownership of deliverables, and is ready to help shape how brands connect with fans.
Responsibilities
- Query, clean, and transform data from multiple sources to communicate trends, behaviours and opportunities.
- Design and execute data analyses to support fan segmentation, campaign measurement, and business intelligence.
- Develop scalable, intuitive dashboards and visualisations using tools like PowerBI, Tableau, or Looker.
- Contribute to the development of advanced models and analytical frameworks (e.g. clustering, forecasting, propensity scoring).
Client Communication & Reporting
- Work closely with internal teams and client stakeholders to translate findings into recommendations.
- Prepare clear, well‑structured reports and documentation for both technical and non‑technical audiences.
- Present findings with clarity and confidence, supporting client workshops and planning sessions.
Team Collaboration & Innovation
- Collaborate with Strategy, Creative, and Tech teams to deliver integrated project outcomes.
- Contribute to Gemba’s internal IP, case studies and thought leadership.
- Stay curious and always seek new ways to explore and present data.
About You
Experience & Background
- 2+ years in a data analyst, marketing analyst, or BI analyst role.
- Strong technical foundation in SQL, Excel, and data visualisation tools (PowerBI, Looker, Tableau).
- Tertiary qualifications in computer science, statistics, economics, mathematics, or similar.
- Familiarity with serverless workflows (e.g. Google Cloud Functions).
- Interest in advanced analytics and ML techniques (segmentation, clustering, classification, propensity models).
- A passion for sport, entertainment and the power of data to drive connection.
Skills & Tools
- Solid data manipulation, storytelling and problem‑solving skills.
- Experience working with large datasets across CRM, digital, or marketing platforms.
- Strong communication skills and ability to simplify complexity.
- Ideally, exposure to Python, GCP, Git, or advanced analytics models.
Success Looks Like
- Insightful analysis that leads to clear, impactful client decisions.
- Outputs that feel effortless for clients to use and understand.
- A strong contributor to Gemba’s growing reputation in fan‑first analytics.
How To Apply
If you’re ready, click the Apply button below and submit your CV and cover letter. Address cover letters to Elaine Passanha, Senior People Manager.
Note: All candidates require working rights of this country to perform the role. Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar.
Data Analyst employer: Gemba
At Gemba, we pride ourselves on being a fan-focused and results-driven employer, where your passion for sport and entertainment can thrive. Our collaborative work culture fosters innovation and creativity, providing ample opportunities for professional growth through hands-on projects and cross-functional teamwork. Located in a vibrant environment, we offer a unique chance to make a meaningful impact while working with major brands and organisations in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Data Analyst
✨Tip Number 1
Get to know Gemba and their mission! Research the company’s values and recent projects. This will help you tailor your conversations and show that you're genuinely interested in how they connect with fans.
✨Tip Number 2
Practice your storytelling skills! As a Data Analyst, you’ll need to turn numbers into narratives. Prepare examples of how you've done this in the past, so you can impress them during interviews.
✨Tip Number 3
Network like a pro! Connect with current or former Gemba employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role there. It’s all about making those connections!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Gemba team and contributing to their fan-focused mission.
We think you need these skills to ace Data Analyst
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Data Analyst. Highlight your experience with SQL, Excel, and data visualisation tools like PowerBI or Tableau. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for sport and entertainment, and explain how your analytical skills can help us connect with fans. Remember to address it to Elaine Passanha – it shows attention to detail!
Showcase Your Storytelling Skills:As a Data Analyst, turning numbers into narratives is key. In your application, give examples of how you've communicated complex data insights in a clear and engaging way. We love seeing how you can make data relatable!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss any important updates. Plus, it’s super easy – just click that Apply button!
How to prepare for a job interview at Gemba
✨Know Your Data Tools
Make sure you’re well-versed in SQL, Excel, and data visualisation tools like PowerBI or Tableau. Be ready to discuss how you've used these tools in past projects, as Gemba values hands-on experience with data.
✨Tell a Story with Numbers
Prepare to showcase your ability to turn data into narratives. Think of examples where your analysis led to actionable insights for clients. This will demonstrate your passion for transforming numbers into meaningful stories.
✨Understand the Fan Perspective
Since Gemba is all about fan behaviour, do some research on current trends in sports and entertainment analytics. Being able to speak to how your work can impact fan engagement will set you apart.
✨Practice Clear Communication
You’ll need to present findings to both technical and non-technical audiences. Practise explaining complex data concepts in simple terms, and prepare to discuss how you’ve done this in previous roles.
