Senior Business Development Manager

Location: London (with some hybrid working)

Our client is a FTSE 250 listed business with an impressive pedigree within the financial services industry, operating as an agile, ambitious and fast-growing independent professional services business of over 300 colleagues across 6 independent business lines. They are on a journey to shape a culture where everyone feels trusted, supported and empowered to own their success.

Role Overview

They are looking for an exceptional Senior Business Development Manager / Associate Director to devise the overall Business Development, Sales and Marketing Strategy for a key business division pursuing ambitious growth objectives over a 3-5 year window. This will be primarily achieved through establishing and nurturing relationships, working closely with business SMEs and the broader group business development team.

Overall Responsibility:

• Deliver incremental revenue in line with the divisional annual budget targets.
• Devise and be responsible for the delivery of the Business Development Plan, including cross selling product lines from across other business units.
• Work with the broader Business Development team to generate marketing activity and drive brand recognition.

Business Development:

• Cultivate and grow business relationships with target clients to deliver new business revenues.
• Pipeline development and prospect management, ensuring momentum is kept consistently high.
• Bid management – coordinate and deliver compelling and competitive proposals.
• Ensure competitors’ activity is fully understood, market trends are disseminated and our evolving value proposition is communicated to key internal stakeholders.
• Encourage cross-selling / introductions from all parts of the group business.
• Seek and develop mutually beneficial referral partnerships.

Marketing Communications & PR:

• Devise and implement the Sales, Marketing and Communications Strategy.
• Own the Business Development Marketing Plan, ensuring a balanced integration of activities.
• Drive the divisional business social media presence.
• Identify the publicity/news value of company cases, client wins, new services.
• Monitor formal and informal broadcast, print and social media for the business area and competitor coverage.
• Conduct appropriate market research including competitor analysis, demographic and economic reviews.
• Ensure the collection, review and analysis of market information to identify competitor tactics, market trends, new opportunities and challenges.

Qualifications:

• Educated to degree level and ideally evidence of further study.
• Extensive experience of professional services in a business development, sales or client facing capacity.
• Extensive, demonstrable and relevant professional network.
• Skilled at developing relationships with colleagues and other professionals.
• Experience of executing informed investment of BDM budget to drive optimised return on investment.
• A track record of proven delivery, demonstrating both creative and analytical skills.
• An ability to manage projects using a collaborative and professional approach.
• Experience of corporate secretarial, corporate governance or related services would be highly desirable.

This is a fantastic opportunity to join a leading organisation with genuine opportunities for career development and progression. Alongside a compelling salary and bonus package, they also offer a very generous pension contribution, private medical, the ability to ‘buy and sell’ holidays and a share incentive plan. The role is based from their London HQ, offering hybrid working with up to 2 days per week home-based working flexibility once you are up-to-speed.

If you feel you have the qualities we are seeking, please forward your CV and covering letter indicating your current package to Lee Rankin at GEM Partnership, or for a discreet conversation call our Peterlee office.