At a Glance
- Tasks: Enhance our website and CRM to boost customer engagement and lead generation.
- Company: Join Geely Auto UK, a forward-thinking automotive group redefining mobility.
- Benefits: Enjoy 25 days leave, pension scheme, life assurance, and more perks.
- Other info: Diverse and inclusive workplace with great career growth opportunities.
- Why this job: Be part of an innovative team shaping the future of automotive digital experiences.
- Qualifications: Experience in digital marketing or CRM, with strong CMS skills.
The predicted salary is between 31500 - 38500 £ per year.
At Geely, our story began in 1986 with a simple but powerful idea, an idea that has driven us to become one of the world’s most forward-thinking automotive groups.
For nearly three decades, we’ve been redefining mobility through our iconic global brands, including Geely Auto, Volvo Cars, Polestar, Lotus, Zeekr, Lynk & Co, the London Electric Vehicle Company, Farizon, and more.
We are Geely Auto UK, the UK arm of Geely Auto Group.
Having entered the market in 2025 with our first electric SUV, the Geely EX5, we’re continuing to grow rapidly as we build a nationwide dealer and service network.
Job purpose: The Website & CRM Executive will support the delivery and optimisation of Geely Auto UK and Ireland’s website and CRM activity, helping to enhance the digital customer experience, increase engagement and improve lead generation and conversion.
Main responsibilities: Manage website updates, improvements, and new features by working closely with our external development team.
Oversee landing page creation, on-site forms, and conversion tracking across key touchpoints.
Monitor website performance, user behaviour, and conversion funnels, identifying opportunities to improve functionality and engagement.
Ensure the website remains up to date, accurate, and aligned with brand and campaign activity.
Support the development of new content and features using our CMS.
Plan, build, and send CRM campaigns and newsletters to multiple audience segments.
Develop customer segmentation, lifecycle journeys, and automation flows (from the ground up).
Manage data quality and ensure contact records are accurate, usable, and compliant.
Track CRM performance, including engagement, database growth, and campaign impact.
Work with internal teams to create meaningful customer touchpoints from first contact through to lead nurturing. Experience in a website, CRM, digital marketing, or similar role.
Education, Skills and Personal characteristics required: Experience in a website, CRM, digital marketing, or similar role.
Strong hands-on experience with CMS platforms (essential).
Good understanding of SEO best practices.
Experience managing or supporting CRM campaigns, including segmentation and email creation.
Ability to work with external development teams to implement website updates and fixes.
Familiarity with Figma, web analytics tools and marketing automation platforms is a bonus but not essential.
Comfortable analysing performance data and making recommendations to improve conversion rates.
Automotive experience is beneficial but not required.
Strong communicator who can collaborate across multiple departments and partner agencies.
What can we offer you beyond the salary
- 25 days annual leave + bank holidays
- Company pension scheme
- Geely ECOS scheme
- x6 Life assurance
- Enhanced Maternity and Paternity Pay
- Medicash
- Bike2work scheme We are an equal opportunities employer: At Geely Auto UK, we value diversity and inclusion and welcome applications from all candidates.
We are committed to fair recruitment and ensuring everyone has the opportunity to reach their full potential.
If you believe you are right for this role, we warmly welcome your application.
Website & CRM Executive employer: Geely Auto UK
Geely Auto UK is an excellent employer that fosters a collaborative and dynamic work culture, where finance professionals can thrive. With a focus on employee growth and development, the company offers opportunities for continuous learning and career advancement in the heart of the UK automotive industry. Enjoy competitive benefits and the chance to make a meaningful impact in a rapidly evolving sector.
StudySmarter Expert Advice🤫
We think this is how you could land Website & CRM Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Geely Auto UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Geely Auto UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Geely Auto UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Geely Auto UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Website & CRM Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Geely Auto UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Geely Auto UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Geely Auto UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Geely Auto UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Geely Auto UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Geely Auto UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
