At a Glance
- Tasks: Shape our brand voice through compelling copy across various platforms.
- Company: Join gee, a luxury brand transforming women's hair experiences.
- Benefits: Enjoy genuine ownership of your work and a supportive team environment.
- Other info: Submit your CV and portfolio with examples of your best work.
- Why this job: Make a real impact with a trusted brand and ambitious founder.
- Qualifications: 2-5+ years in copy-led marketing, ideally in beauty or fashion.
The predicted salary is between 28800 - 48000 £ per year.
At gee, we help women transform how they feel through hair that's effortless, elevated, and made to feel like hers.
Over the last decade, gee has grown into a trusted luxury brand with a loyal customer base, patented products, and a reputation for clear, confident storytelling.
Now, were looking for a copy-led marketer who knows how to blend strategy, storytelling, and conversion copy to guide women from curiosity to confidence, and turn one-time purchases into lifelong loyalty.
What Youll Own
This is not a just write the caption kind of role. You'll shape our voice across every key customer touchpoint:
Email & SMS (via Klaviyo)
- Write, build and optimise flows
- Send weekly campaigns & SMS with a sharp eye on performance
- Test subject lines, creative and content to drive retention and revenue
Website & Product Pages
- Refresh product descriptions in a clean, conversion-led tone
- Align with visuals, UX and CRO best practice
- Optimise copy for both emotion and action
Blog & Brand Content
- Write search-aware, stylish blog posts (e.g. hair tutorials, care guides, founder-led stories)
- Support SEO goals while keeping the tone elevated and distinctly gee
Social Copy
- Provide short-form caption copy for organic or paid posts
- Help bring our voice into everyday moments our customers care about
Who You Are
- 2-5+ years in copy-led marketing (ideally for a DTC brand in beauty, fashion, or wellness)
- Fluent in customer journeys, from ad to checkout to post-purchase
- Confident in Klaviyo, segmentation, flows, and conversion metrics
- Strong portfolio: emails, landing pages, blogs, and product descriptions
- Excellent taste - visually aware and detail-obsessed
- Not afraid of a fast-paced environment. Were founder-led, nimble, and direct.
- You understand that great copy isn't clever - it's clear, confident, and focused on the customer.
Why Work With gee?
- We're a real brand, with real customers, and a product that changes the way women feel.
- Youll get genuine ownership of our brand voice and the freedom to shape it.
- No fluff. Just the chance to do excellent, purposeful work with an ambitious founder and a small, talented team.
- Our product is premium, beautiful, and trusted. So is our brand and you'll help lead its next evolution.
To Apply:
- Send your CV and portfolio.
- Include 2-3 examples of retention-led copy: emails, landing pages, or product pages.
Copy-Led Marketing Executive (Luxury Ecommerce) in Cheadle Hulme employer: gee
At gee, we pride ourselves on being a premium hair extension brand that empowers women to feel their most confident selves. Located in Cheadle Hulme, Greater Manchester, we offer a dynamic work environment where creativity thrives and every team member's contribution is valued. As a founder-led company, we provide unique opportunities for personal and professional growth, ensuring that our employees can take ownership of their roles while enjoying the benefits of a supportive and ambitious team culture.
StudySmarter Expert Advice🤫
We think this is how you could land Copy-Led Marketing Executive (Luxury Ecommerce) in Cheadle Hulme
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for gee and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like gee are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with gee on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at gee. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Copy-Led Marketing Executive (Luxury Ecommerce) in Cheadle Hulme
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit gee. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of gee:Show us that you’ve done your homework! In your application, briefly mention what you admire about gee’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at gee
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at gee will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At gee, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
