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- Tasks: Lead and develop B2B and B2C marketing strategies while managing a dynamic team.
- Company: Join a fast-growing London-based travel business with exciting opportunities.
- Benefits: Enjoy hybrid working, generous leave, private healthcare, and attractive flight concessions.
- Why this job: Be part of a strategic team driving success in the travel industry with impactful marketing.
- Qualifications: Proven senior marketing experience and a background in tour operations are essential.
- Other info: Excellent salary negotiable for the right candidate; apply now to join a vibrant team!
The predicted salary is between 43200 - 72000 £ per year.
We are excited to be working with this London based travel business who are seeking an ambitious Senior Marketing Manager to join their team on a permanent basis. The Senior Marketing Manager will oversee and develop all B2C and B2B marketing channels, collaborating with both internal teams and external partners. You will be effectively leading a team and providing support, development, and coaching to ensure they meet their individual goals and contribute to wider business KPIs.
To be considered for this role, you must have proven experience in a senior marketing position, along with a background in tour operations.
The role:
- Develop and execute comprehensive B2B and B2C marketing strategies
- Management of on and offline marketing channels
- Leading, mentoring and supporting a small team of Marketing Executives
- Managing relationships with external marketing agencies
- A good understanding of PPC and SEO marketing
- Maintain and enhance website functionality, design, and user experience
- Management of partnerships marketing activity
- Working closely with senior management on the sales analysis and marketing activity
You will have:
- Previous experience of working at a senior marketing level
- Tour operating background
- Management experience
- A good understanding of B2B and B2C marketing activity
- Strong communication skills
Additional Information:
- Excellent salary, negotiable for the right candidate
- Hybrid working model - 3 days in the London office and 2 days working from home
- Generous annual leave entitlement plus a day off on your birthday
- Private healthcare after probation
- Attractive flight concessions and other excellent company benefits
This is an amazing opportunity for a strategic and analytical leader and offers the opportunity to join a fast-growing travel company and work closely with senior leadership to drive business success.
Please send your CV to hello@geckotravelrecruitment.co.uk quoting GTR1726, alternatively head to our website for more details and to apply.
Please note that if you do not hear from Gecko Travel Recruitment within 7 days of your application, you have not been successful on this occasion.
Senior Marketing Manager (Brand Content and Creative) employer: GECKO TRAVEL RECRUITMENT
Contact Detail:
GECKO TRAVEL RECRUITMENT Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager (Brand Content and Creative)
✨Tip Number 1
Network with professionals in the travel industry, especially those who have experience in marketing roles. Attend industry events or webinars to connect with potential colleagues and learn more about the company culture.
✨Tip Number 2
Showcase your leadership skills by discussing any previous experiences where you successfully mentored or developed a team. Highlight specific examples of how your guidance led to improved performance or achievement of goals.
✨Tip Number 3
Familiarise yourself with the latest trends in B2B and B2C marketing, particularly in the travel sector. Being able to discuss current strategies and tools during interviews will demonstrate your commitment and knowledge of the field.
✨Tip Number 4
Prepare to discuss your understanding of PPC and SEO marketing in detail. Be ready to share examples of how you've successfully implemented these strategies in past roles to drive traffic and engagement.
We think you need these skills to ace Senior Marketing Manager (Brand Content and Creative)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in senior marketing roles, particularly in B2B and B2C contexts. Emphasise your background in tour operations and any management experience you have.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the travel industry and your strategic approach to marketing. Mention specific achievements in previous roles that demonstrate your ability to lead teams and develop successful marketing strategies.
Highlight Key Skills: In your application, clearly outline your understanding of PPC and SEO marketing, as well as your experience managing relationships with external agencies. This will show that you possess the necessary skills for the role.
Follow Application Instructions: Ensure you follow the application instructions carefully. Submit your CV to the specified email address or through the website, and include the job reference GTR1726 to ensure your application is processed correctly.
How to prepare for a job interview at GECKO TRAVEL RECRUITMENT
✨Showcase Your Strategic Thinking
As a Senior Marketing Manager, you'll need to demonstrate your ability to develop and execute comprehensive marketing strategies. Prepare examples of past campaigns you've led, focusing on the strategic decisions you made and the results achieved.
✨Highlight Your Leadership Skills
This role involves leading and mentoring a team. Be ready to discuss your management style and provide specific instances where you've successfully supported and developed team members to meet their goals.
✨Demonstrate Your Industry Knowledge
With a background in tour operations being essential, make sure to brush up on current trends in the travel industry. Discuss how your experience aligns with the company's mission and how you can contribute to their growth.
✨Prepare for Technical Questions
Given the importance of PPC and SEO in this role, be prepared to answer technical questions related to these areas. Familiarise yourself with recent changes in digital marketing practices and be ready to share your insights on improving website functionality and user experience.
