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- Tasks: Drive lead generation through innovative event marketing and manage all aspects of event production.
- Company: Join Gearset, a dynamic company focused on impactful events and brand awareness.
- Benefits: Competitive salary, flexible working, generous personal development budget, and health benefits.
- Why this job: Be a key player in shaping our events strategy and making a real impact.
- Qualifications: Proven B2B event marketing experience and strong collaboration skills.
- Other info: Enjoy a feedback-driven culture with excellent growth opportunities and travel across North America and Europe.
The predicted salary is between 35000 - 45000 £ per year.
This role is integral to our events strategy, and therefore our impact on our overall marketing goals and strategy. By being curious to continually innovate in this space to take our events to the next level, you will help drive our lead generation and build our brand awareness.
You will have responsibility for delivering, scaling and influencing the events strategy which means you will have the autonomy to deliver international events, tradeshows and virtual events. You will be one of the key drivers in delivering a comprehensive and impactful event experience, owning and managing all aspects of event production including: event delivery, defining target audiences, creating follow-up plans, and success tracking.
You will need to work across the business and talk directly to the Salesforce community. You will be confident and comfortable communicating with different audiences, across different channels and building strong relationships. You will care about the details; we are meticulous planners who work alongside our sales and customer success teams, delivering events that delight the community.
What you will achieve:
- Drive leads through great event delivery.
- Build our presence in the Salesforce community through supporting the end-to-end delivery of Salesforce and Gearset events.
- Learn from, and share your experience with, a great team from a wide range of backgrounds in a feedback driven culture where you can do your best work.
- Write compelling messages for different audience segments, including promotional content for any event web pages, print marketing materials, as well as post-event activities.
- Establish a data-driven approach to strategic and tactical decision making.
- Lead and manage events on the ground; you will be problem-solving, directing event set-up, and communicating confidently with staff and crew.
About you:
- B2B Expertise: You have a proven track record of delivering B2B event marketing plans that successfully contribute to lead generation goals. While experience in the SaaS or software space is ideal, we value transferable skills from high-growth environments.
- Integrated Marketer: You bring a balanced background in both event logistics and broader marketing strategy, ensuring every event aligns with company-wide goals.
- Collaborative: You thrive in fast-paced, team-oriented environments and enjoy working across different departments with a diverse group of people.
- Growth Mindset: You are committed to continuous improvement and feel at home in a feedback-driven culture where constructive insights help everyone produce their best work.
- Strategic: You approach your work with a commercial mindset and a strategic outlook, ensuring every tactical decision is backed by data.
- Travel: Happy to travel as needed across North America and Europe.
Great to haves:
- You are comfortable collaborating with target-driven teams, such as Sales and Customer Success, and you understand how these partnerships facilitate business growth.
- Familiarity with Salesforce or the wider Salesforce community is a significant plus.
Salary and benefits:
- Salary is £35k - £45k (depending on experience).
- This is a full-time opportunity, working Monday to Friday with the option of flexible home working (for most of us that looks like 2-3 days a week in the office).
- Opportunity to join our Long Term Incentive Plan.
- Generous personal development budget for courses, conferences, or whatever is useful to your professional development in the role of up to £1500 per year.
- Top end hardware provided.
- Free lunch in the office.
- 25 days holiday plus bank holidays (with the option to buy an extra 5 each year).
- Company pension plan (matching up to 5%).
- Bupa healthcare.
- Life insurance & critical illness cover.
- Discounted gym membership, as well as a range of health and wellness benefits.
Event Marketer in Cambridge employer: Gearset
Contact Detail:
Gearset Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Event Marketer in Cambridge
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the Salesforce community. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past event marketing successes. Use visuals and data to highlight how you’ve driven leads and built brand awareness – this will make you stand out!
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out to companies you admire, like Gearset, and express your interest. A well-timed email can lead to opportunities before they even hit the job boards.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and contributing to our events strategy.
We think you need these skills to ace Event Marketer in Cambridge
Some tips for your application 🫡
Show Your Passion for Events: When you're writing your application, let your enthusiasm for event marketing shine through! Share specific examples of events you've managed or attended that inspired you, and how they relate to our goals at StudySmarter.
Tailor Your Application: Make sure to customise your application for the Event Marketer role. Highlight your B2B experience and any relevant skills that align with our needs. We want to see how you can contribute to our events strategy!
Be Data-Driven: Since we value a data-driven approach, include any metrics or results from past events you've worked on. This will show us your strategic mindset and how you can help drive leads through great event delivery.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Gearset
✨Know Your Events Inside Out
Before the interview, dive deep into the events that Gearset has hosted or participated in. Familiarise yourself with their event strategy and think about how you can contribute to it. Be ready to discuss specific examples of successful events you've managed and how they aligned with marketing goals.
✨Showcase Your B2B Expertise
Gearset is looking for someone with a solid B2B background. Prepare to share your experiences in delivering event marketing plans that drove lead generation. Highlight any relevant experience in the SaaS or software space, and be ready to discuss how those skills can transfer to this role.
✨Demonstrate Your Collaborative Spirit
This role requires working across various teams, so be prepared to talk about your collaborative experiences. Share examples of how you've successfully partnered with sales and customer success teams to enhance event outcomes. Show them you're a team player who thrives in a fast-paced environment.
✨Emphasise Your Growth Mindset
Gearset values continuous improvement, so come equipped with examples of how you've embraced feedback in your previous roles. Discuss how you've used constructive criticism to refine your event strategies and improve overall performance. This will show that you're adaptable and committed to personal and professional growth.