Social Media Apprentice

We have an exciting opportunity for a Social Media Apprentice to join our growing marketing team! Gear4music is one of the world’s largest and fastest-growing music retailers, serving musicians across Europe and beyond. Founded in 2003, our mission is simple: to make buying and playing musical instruments easy and affordable for musicians at every level. Today, we offer over 64,000 products to customers in 190 countries through 20 localised websites, supported by a team of approx. 500 people across five countries. Now, as we enter our next phase of growth, we’re investing heavily in building a best-in-class marketing team to accelerate our European expansion. This is a fantastic opportunity to kickstart your career with a Digital Marketing Apprenticeship within a fast‑paced, creative, and data‑driven environment. This role is a Fixed Term 18-month contract and includes the opportunity to complete a Level 3 Multi-Channel Marketer Apprenticeship alongside your day‑to‑day role at Gear4music.

The apprenticeship is designed to develop practical skills in planning, implementing, and measuring campaigns across multiple digital channels, alongside creating engaging content, analysing performance, and supporting wider marketing strategy.

• Gain hands‑on experience working within an in‑house marketing team for a leading eCommerce brand.
• Learn how social media supports brand growth, audience engagement, and commercial performance.
• Work alongside experienced marketers, designers, videographers, and editors.
• Access our state‑of‑the‑art Videography & Photography Studio in York.
• Get exposure to multiple social platforms including Instagram, TikTok, YouTube, Facebook, and other emerging channels.
• Develop valuable digital marketing skills while completing a recognised apprenticeship qualification.
• Gain exposure to campaign planning, content creation, reporting, analytics, and emerging AI‑enabled marketing tools.
• Be part of a fast‑growing, digitally sophisticated business with real opportunities for progression.

As a Social Media Apprentice, you’ll support the Social Media Manager and wider organic marketing team in creating engaging content, managing social channels, and helping bring the Gear4music brand to life online. You’ll gain practical experience across content creation, campaign support, community engagement, social media strategy, and digital marketing performance. You will be given OTJ time to complete your studies, develop your skills, and focus on growing within the world of Digital Marketing.

• Support the marketing team in delivering engaging social media and digital campaigns.
• Assist with planning, scheduling, and publishing content across our social media channels.
• Help create engaging social content including short‑form video, imagery, captions, and stories.
• Work closely with designers, videographers, and marketers to help bring campaigns and promotions to life.
• Assist with product launches, seasonal campaigns, and brand activity across social platforms.
• Liaise with internal teams to support campaign briefs, creative requirements, and content delivery.
• Support with regular and ad‑hoc reporting across social and digital campaigns.

• Help monitor comments, messages, and audience engagement across social channels.
• Support maintaining a consistent tone of voice and brand presence online.
• Monitor social media trends, creators, and emerging content opportunities relevant to musicians and music enthusiasts.
• Research competitors, trends, and platform updates to help identify new opportunities for content and engagement.
• Bring forward new ideas and trends for social content and campaign testing.

• Support the team in tracking social media performance and engagement metrics.
• Learn how social media contributes to wider marketing and commercial objectives.
• Gain exposure to tools, platforms, and workflows used within a fast‑paced eCommerce marketing team.
• Develop an understanding of analytics, campaign reporting, SEO, and wider digital marketing best practices.
• Learn how data and insights are used to improve content performance and audience engagement.
• Complete coursework and learning objectives as part of your apprenticeship programme, applying your learning in a real‑world marketing environment.

• A genuine interest in social media, digital marketing, and content creation.
• Passion for music, musicians, or the music industry.
• Familiarity with platforms such as TikTok, Instagram, YouTube, and Facebook.
• Creativity and enthusiasm for creating and ideating engaging content.
• Strong attention to detail and organisational skills.
• Excellent written and verbal communication skills.
• Minimum of 5 GCSE’s (A*-C or 9 to 4) including English & Maths.
• A willingness to learn, take initiative, and contribute ideas.
• Ability to quickly learn new tools, software, and marketing platforms.
• Comfortable working collaboratively with creative and marketing teams.

Alongside the benefit of working with a fantastic bunch of talented people, we are committed to providing a well‑rounded benefits package that includes development opportunities and support for your wellbeing:

• Generous discount scheme across our full range of music and home entertainment products.
• Employee Assistance Programme, offering 24/7 caring & compassionate support across a wide range of areas.
• Access to 30 qualified Mental Health First Aiders across the business, demonstrating our commitment to prioritising mental health & wellbeing support as a ‘Mindful Employer’.
• Free car parking with access to electric charging points.
• Onsite cafe for snacks & drinks with an outside seating area.
• A relaxed dress code and a great coffee machine to make your day more enjoyable.

Plus the following: employee referral scheme, employer pension scheme, corporate eyecare vouchers, cycle to work scheme, company sick pay scheme, enhanced maternity, paternity & adoption pay, annual flu vaccinations, access to the 26‑day per annum WFH policy where job roles permit.

We are an equal opportunities employer and welcome applications from all suitably qualified candidates, regardless of age, disability, gender reassignment, marriage or civil partnership status, pregnancy or maternity, race, religion or belief, sex, or sexual orientation, in line with the Equality Act 2010. If you require any reasonable adjustments as part of the recruitment process, please let us know. A member of our friendly recruitment team will contact you to discuss your needs in more detail and ensure appropriate arrangements are made. We have an open, collaborative, and friendly culture, and offer a supportive learning environment for people to grow and develop a career with us.

Department: Marketing

Contract type: Fixed Term Contract

Hours: 39.5

Salary: £16,432.00