At a Glance
- Tasks: Lead marketing campaigns and create engaging content to attract students and connect with the community.
- Company: Join a prestigious school within the Girls' Day School Trust, known for its supportive environment.
- Benefits: Competitive salary, full-time hours, and opportunities for professional growth.
- Other info: Collaborative team atmosphere with a focus on student welfare and community engagement.
- Why this job: Make a real impact by shaping the school's story and attracting future generations of students.
- Qualifications: Experience in marketing and strong communication skills are essential.
The predicted salary is between 35970 - 48852 £ per year.
Location: Ealing, Greater London
Contract Type: Permanent
Hours: Full Time
Salary: £35,970-£48,852
Posted: 10th July 2026
Expires: 17th July 2026 12:00 PM
Job ID: 1564785
Reporting to: Head of Admissions and Marketing
Line Management: (support given by Business Support Team)
Responsible for: Admissions, Marketing, Communications
Based at: School
Grade: Grade 4 (£35,970-£48,852 dependent on qualifications and experience)
Job Purpose and Summary
The Admissions and Marketing Officer (Marketing Lead) plays a key role in raising the school's profile to attract and retain students. Leading on day-to-day marketing and communications, the postholder will create compelling, high-quality content across digital, print and school channels - bringing the school's story to life in a way that reflects its values, identity and ambitions.
They will focus on two key areas: leading targeted marketing campaigns to attract new students; and delivering high-quality routine communications that strengthen relationships with parents and the wider community. All communications will be engaging and aligned with both the school's identity and the GDST brand.
As part of a collaborative team, they will also support the admissions function - particularly during peak periods and staff absence - helping to deliver a smooth, welcoming experience for prospective families.
Safeguarding Statement: The Girls' Day School Trust is committed to safeguarding and promoting the welfare of children, and applicants must be willing to undergo child protection checks appropriate to the post, including online searches and checks with past employers and the Disclosure and Barring Service.
Admissions and Marketing Officer (Marketing Lead) in London employer: GDST
Norwich High School, part of the GDST family, is an exceptional employer that prioritises the growth and development of its staff while fostering a supportive and collaborative work culture. With a focus on empowering students through innovative careers education, employees benefit from a competitive salary, flexible working arrangements, and opportunities for professional development, making it an ideal place for those passionate about shaping future generations.
StudySmarter Expert Advice🤫
We think this is how you could land Admissions and Marketing Officer (Marketing Lead) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for GDST and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like GDST are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with GDST on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at GDST. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Admissions and Marketing Officer (Marketing Lead) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit GDST. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of GDST:Show us that you’ve done your homework! In your application, briefly mention what you admire about GDST’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at GDST
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at GDST will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At GDST, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
