At a Glance
- Tasks: Analyse marketing performance and deliver insights to drive strategy.
- Company: Join a high-performing analytics team in a global B2B environment.
- Benefits: Hybrid work model, competitive pay, and opportunity for impactful work.
- Other info: 6-month contract with potential for career growth.
- Why this job: Shape data-driven marketing decisions and influence real business outcomes.
- Qualifications: 8+ years in B2B Marketing Analytics with strong Power BI and SQL skills.
The predicted salary is between 59400 - 72600 £ per year.
We're looking for an experienced B2B Applied Analyst to drive marketing performance insights across demand generation, ABM, paid media, email, events, and web channels. You'll be responsible for analysing campaign effectiveness, measuring pipeline impact, building Power BI dashboards, and delivering actionable insights that influence marketing strategy and investment decisions.
Key Skills:
- 8+ years' experience in B2B Marketing Analytics
- Strong Demand Generation & ABM measurement experience
- Advanced Power BI, SQL, and Excel skills
- Experience with Salesforce, Dynamics, Adobe Analytics, or similar platforms
- Expertise in funnel analysis, attribution, conversion optimisation, and marketing performance reporting
This is an excellent opportunity to join a high-performing analytics team and help shape data-driven marketing decisions in a global B2B environment.
B2B Applied Analyst | Marketing Analytics & Insights employer: GCS Recruitment
Join a forward-thinking organisation that values innovation and collaboration, where as a Senior Site Reliability Engineer, you will play a pivotal role in enhancing the reliability and performance of critical banking systems. With a hybrid working model based in Knutsford or Glasgow, you will benefit from a supportive work culture that prioritises continuous improvement and employee growth, alongside opportunities for technical leadership and mentorship. Enjoy a competitive benefits package and the chance to work with cutting-edge technologies in a dynamic environment that fosters professional development.
