B2B Applied Analyst | Marketing Analytics & Insights

B2B Applied Analyst | Marketing Analytics & Insights

Full-Time No working from home possible
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We're looking for an experienced B2B Applied Analyst to drive marketing performance insights across demand generation, ABM, paid media, email, events, and web channels.

You'll be responsible for analysing campaign effectiveness, measuring pipeline impact, building Power BI dashboards, and delivering actionable insights that influence marketing strategy and investment decisions.

B2B Applied Analyst | Marketing Analytics & Insights

London (Hybrid)

6-Month Contract

Key Skills:

  • 8+ years' experience in B2B Marketing Analytics
  • Strong Demand Generation & ABM measurement experience
  • Advanced Power BI, SQL, and Excel skills
  • Experience with Salesforce, Dynamics, Adobe Analytics, or similar platforms
  • Expertise in funnel analysis, attribution, conversion optimisation, and marketing performance reporting

This is an excellent opportunity to join a high-performing analytics team and help shape data-driven marketing decisions in a global B2B environment.

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B2B Applied Analyst | Marketing Analytics & Insights employer: GCS Recruitment

Join a forward-thinking organisation that values innovation and collaboration, where as a Senior Site Reliability Engineer, you will play a pivotal role in enhancing the reliability and performance of critical banking systems. With a hybrid working model based in Knutsford or Glasgow, you will benefit from a supportive work culture that prioritises continuous improvement and employee growth, alongside opportunities for technical leadership and mentorship. Enjoy a competitive benefits package and the chance to work with cutting-edge technologies in a dynamic environment that fosters professional development.

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Contact Details:

GCS Recruitment Recruitment Team