Area Business Manager

Area Business Manager Territory: North West (must live in territory – ideal location Manchester or Liverpool) Field-based/Remote NHS-focused medical devices GBUK Group is a rapidly growing medical device organisation, recognised as a top 20 NHS supplier, with a strong reputation for quality, innovation, and partnership working. We are now looking for an experienced Area Business Manager to join our Vascular Division , covering the North West territory . Candidates must live within the territory , with Manchester or Liverpool being the ideal locations but other in-territory locations could be considered. The role: You will be responsible for managing and growing a portfolio of NHS hospital accounts, selling GBUK’s vascular product range and working closely with clinical and procurement stakeholders across the hospital. This is a true territory management role where success comes from: Building strong, long-term relationships Understanding clinical pathways and decision-making Developing and executing a clear account and product strategy Key responsibilities Achieve and exceed sales targets across the territory Identify and develop opportunities within existing and new NHS accounts Build relationships with key decision-makers, influencers, and KOLs Lead the sales process from product introduction and evaluation through to contract negotiation Analyse market and competitor activity to inform territory strategy Maintain accurate CRM activity, forecasting, and reporting Represent GBUK professionally at customer meetings, events, and internal forums About you: Proven commercial sales experience (minimum 5 years), ideally within medical devices or NHS-facing healthcare sales Strong understanding of NHS structures, procurement, and decision-making Excellent relationship-building and communication skills Self-motivated, organised, and results-driven Comfortable managing a large territory and working autonomously Full UK driving licence and access to a car Must live within the territory (Manchester or Liverpool preferred) Why GBUK Group? A values-led organisation with a strong internal culture Over 90% of leadership roles filled through internal promotion A supportive, collaborative sales environment A business that genuinely prioritises patient care, innovation, and doing the right thing Opportunity to build a long-term career and develop, not just hit short-term numbers If you’re an experienced sales professional looking to join a growing, respected medical device company where relationships and outcomes matter, we’d love to hear from you.