Brand Manager in Bracknell

Overview

Job Description Summary At Sandoz, our Purpose is pioneering access for patients.

Job Description Sandoz continues to go through an exciting and transformative period as a global leader and pioneering provider of sustainable Biosimilar and Generic medicines.

The role of Brand Manager is critical to lead marketing activities across a number of therapy areas that enable the NHS to release potential savings.

This role will require full ownership of the brand strategy and developing positive relationships with both internal and external stakeholders through in-field customer engagement.

Responsibilities

• Develop and deliver brand strategy, promotional campaigns and tactical plans within agreed budgets to drive brand growth and business objectives.
• Coordinate cross-functional brand teams ensuring effective execution against agreed objectives.
• Generate and apply market insights through research, customer engagement and analysis of market trends to identify opportunities and anticipate market developments.
• Execute, monitor and optimise brand activities, including centrally led and regional initiatives, using performance data and market intelligence to maximise impact and return on investment.
• Develop and implement promotional and omnichannel customer engagement activities in line with internal SOPs, Code of Conduct requirements and business priorities.
• Own brand budgets, supporting development of forecasts and expenditure tracking, assessing marketing mix effectiveness and making recommendations on efficient allocation of resources.
• Monitor product and brand performance, evaluating external market dynamics and identifying corrective action where required to achieve commercial objectives.
• Prepare and contribute content for Integrated Brand Team meetings and facilitate effective cross-functional collaboration.
• Ensure compliance with all applicable policies, procedures and regulatory requirements.
• Report technical complaints, adverse events and special case scenarios relating to Sandoz products within 24 hours of receipt.

Qualifications

• Bachelor’s degree in Marketing, Business, Life Sciences, or a related field and/or MBA or advanced qualification in Marketing, Business, or Life Sciences.
• Proven experience in Brand Management, Product Management, or Pharmaceutical Marketing.
• Strong ability to develop and execute brand strategies, promotional campaigns, and tactical marketing plans.
• Demonstrated ability to analyze market trends, customer insights, and competitive landscapes to drive business decisions.
• Ability to monitor brand and product performance and implement corrective actions to achieve commercial objectives.
• Excellent project management, organizational, and prioritization skills.
• Strong analytical skills with the ability to interpret performance data and market intelligence.
• Effective communication, presentation, and stakeholder management skills.
• Experience within a biosimilar or generics organization; NHS experience; experience launching brands or products in specialty or generic pharmaceutical markets.
• What you’ll receive
• Competitive salary
• Annual bonus
• Pension scheme
• Health insurance
• 24 days annual leave
• Flexible working arrangements
• Employee recognition scheme
• Learning and development opportunities

Why Sandoz?

Sandoz is the global leader in Biosimilar and Generic medicines, a segment of the healthcare industry that delivers 80% of the world’s medicines at 30% of the cost, touching the lives of more than 1 billion people across 100+ countries.

We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

Our momentum is powered by an open, collaborative culture driven by talented and ambitious colleagues, who experience an agile and collegiate environment with impactful careers, where diversity of thought is welcomed and personal growth is supported.

#J-18808-Ljbffr