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- Tasks: Manage and create engaging content for social media across multiple platforms.
- Company: Join Gaucho, a luxury hospitality brand with 20 restaurants in the UK.
- Benefits: Enjoy 50% off meals, bonuses, gym discounts, and career development opportunities.
- Why this job: Be part of a vibrant team driving social engagement in a dynamic industry.
- Qualifications: Experience in social media management within the hospitality sector is essential.
- Other info: This role is based in Oxford Circus, London, requiring 5 days a week in-office.
The predicted salary is between 36000 - 60000 £ per year.
Social network you want to login/join with:
We are excited to be searching for a
Social Media Manager to join the Marketing department at Gaucho. A linchpin in
the team and with a pure passion for luxury hospitality, the role will drive
engagement across all our social media channels for the 20 restaurants in our
UK estate. We are looking for cross-platform knowledge and expertise, focussing
primarily on Instagram, Facebook and TikTok. Bringing vibes is essential. The
role has one direct report.
Key Responsibilities of the Social Media
Manager
- Management
and content creation on all social media platforms as well as any new
brands in the future - Management
of the junior social exec, instructing on deliverables and strategy - Daily
community management of all platforms and monthly reporting of all social
media accounts - Curation
and execution of a full social media strategy and ensuring all activity
sits comfortably and correctly with each brand - Structuring
a coherent plan around paid social across all platforms - Ensure
KPIs of the business are met and monthly reporting of all social media
accounts - Continual
competitor research to ensure the Gaucho brand is best in class among
restaurants - Attend
key events to capture content and ensure that they are posted in a timely
manner - Attend
brand events to capture content – this will often take place on evenings
and at weekends - Working
with the design team to compile inventive and innovative social media
content and discovering new ways to interact with our guests and entice
new clientele - Engagement
with restaurant general managers to gather content directly from our sites
to post topical content - Leading
with a mature and precise tone of voice across all account
Benefits and Training:
- 50% off your food
bill at all Gaucho restaurants - Referral and Length
of Service Bonuses - Incentive and
reward schemes - Cycle to work
schemes and discounted gym membership - Career Development
and Training Programs - Training provided
by the Gaucho L.A.B - 28 paid annual
holidays + options to purchase additional days
**This role is required 5 days a
week in Gaucho Head Office in Oxford Circus, London & you must have experience of social media management within hospitality**
#J-18808-Ljbffr
Social Media Manager employer: Gaucho
Contact Detail:
Gaucho Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Familiarise yourself with Gaucho's brand and its unique voice. Engage with their social media channels to understand their style, tone, and the type of content they share. This will help you tailor your approach and demonstrate your passion for luxury hospitality during any interviews.
✨Tip Number 2
Showcase your cross-platform expertise by preparing examples of successful campaigns you've managed on Instagram, Facebook, and TikTok. Be ready to discuss how you drove engagement and met KPIs in previous roles, as this will highlight your ability to contribute to Gaucho's goals.
✨Tip Number 3
Network within the hospitality industry, especially with professionals who have experience in social media management. Attend events or join online forums where you can connect with others in the field, as personal recommendations can significantly boost your chances of landing the job.
✨Tip Number 4
Prepare to discuss your community management strategies and how you handle customer interactions on social media. Gaucho values engagement, so having a clear plan on how to foster a vibrant online community will set you apart from other candidates.
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in social media management, particularly within the hospitality sector. Include specific examples of campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for luxury hospitality and your understanding of Gaucho's brand. Mention your familiarity with Instagram, Facebook, and TikTok, and how you can drive engagement across these platforms.
Showcase Your Creativity: Include links to your previous work or a portfolio that demonstrates your content creation skills. Highlight any innovative campaigns you've executed that align with the luxury hospitality theme.
Highlight Leadership Experience: Since the role involves managing a junior social exec, emphasise any leadership or mentoring experience you have. Discuss how you've successfully guided team members in past roles.
How to prepare for a job interview at Gaucho
✨Showcase Your Passion for Hospitality
Make sure to express your genuine enthusiasm for luxury hospitality during the interview. Share experiences that highlight your love for the industry and how it drives your social media strategies.
✨Demonstrate Cross-Platform Expertise
Prepare to discuss your knowledge and experience with Instagram, Facebook, and TikTok. Bring examples of successful campaigns you've managed on these platforms, focusing on engagement and brand voice.
✨Highlight Your Content Creation Skills
Be ready to talk about your content creation process. Discuss how you collaborate with design teams and what innovative ideas you've implemented in past roles to engage audiences effectively.
✨Prepare for Community Management Scenarios
Think of examples where you've successfully managed online communities. Be prepared to discuss how you handle negative feedback and foster positive interactions with followers.
