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- Tasks: Lead demand generation strategies and turn insights into impactful marketing campaigns.
- Company: Join a dynamic tech company redefining performance testing with a global reach.
- Benefits: Enjoy remote work flexibility, home office allowance, and daily meal vouchers.
- Other info: Work remotely with monthly workshops in Paris for team bonding.
- Why this job: Make a real impact in a small team where your decisions matter.
- Qualifications: 5+ years in Demand Gen or ABM, with hands-on HubSpot experience.
The predicted salary is between 50000 - 60000 £ per year.
Gatling is a Tech company redefining how engineering teams test application performance at scale. With 30M+ downloads and a thriving open-source community, we're trusted by engineering teams at some of the world's most demanding companies, across fintech, streaming, banking, and SaaS. We're a team of 30, multicultural and remote-friendly, with a strong bias for technical credibility and quality over volume. Growth at Gatling isn't about spray-and-pray, it's about precision: the right signal, the right content, the right account, at the right time.
What you’ll do: You'll own Gatling's ABM and demand generation engine, turning account signals into pipeline, and content into conversion. This is a hands-on role at the intersection of strategy, content activation, and sales alignment.
What you'll own:
- Design and run account-based marketing (ABM/ABX) strategies targeting ICP accounts
- Build multi-touch outreach sequences across email and LinkedIn
- Translate intent signals and usage data into structured nurturing plays
- Align messaging with DevRel, Product Marketing, and Sales
- Manage and improve CRM lifecycle logic, scoring, and data quality in HubSpot
- Run limited paid retargeting (Google Ads, LinkedIn) to support ABM efforts
You're a fit if you have:
- 5+ years in Demand Gen, ABM, or Growth Marketing in B2B SaaS
- Hands-on HubSpot & Salesforce experience (workflows, scoring, lifecycle stages)
- Experience building and executing multi-channel outreach campaigns
- Comfort owning both strategy and execution
- Fluent English
Nice to have:
- Familiarity with GTM tooling (Clay, Reo.dev, Outreach tools)
- Experience with technical or developer audiences
- Signal-based or intent-driven marketing background
- French is a plus
- Experience with technical products, developer audiences, or signal-based marketing is a strong plus.
What we offer:
- Full remote flexibility: Work in remote with monthly in-person workshops in Paris to stay connected as a team.
- Real ownership, small team: 30 people means your work ships fast, your decisions matter, and you're never one layer removed from impact.
- Build from the ground up: The GTM infrastructure role is new — you'll define how it works, not inherit someone else's setup.
- Home office allowance: €200/year to set up your workspace the way you work best.
- Luncheon vouchers: Daily meal benefits to cover lunch, wherever you're working from.
- Transport reimbursement: 50% of your public transport card covered each month.
- Compensation based on experience and profile.
Demand Generation Manager employer: Gatling
Contact Detail:
Gatling Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn, join relevant groups, and engage in conversations. We can’t stress enough how important it is to make connections that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past work and achievements. This gives potential employers a taste of what you can bring to the table, especially in a hands-on role like Demand Generation Manager.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their products and how they fit into the market. We want you to be able to speak confidently about how you can contribute to Gatling’s mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to connect with us directly.
We think you need these skills to ace Demand Generation Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Demand Generation Manager role. Highlight your experience in ABM and demand generation, and show us how your skills align with what we're looking for at Gatling.
Showcase Your Achievements: Don’t just list your responsibilities; we want to see your impact! Use numbers and specific examples to demonstrate how you've successfully driven demand and generated leads in your previous roles.
Be Authentic: Let your personality shine through in your application. We’re a multicultural team that values authenticity, so don’t be afraid to show us who you are and what makes you passionate about this role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Gatling
✨Know Your Stuff
Make sure you understand Gatling's products and the tech landscape. Familiarise yourself with their ABM strategies and how they align with engineering teams. This will show that you're not just interested in the role, but also in the company’s mission.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your demand generation and ABM successes. Be ready to discuss how you've turned account signals into pipeline and content into conversion, as this is crucial for the position.
✨Align with Their Values
Gatling values precision over volume, so be prepared to discuss how you approach marketing with a strategic mindset. Share your thoughts on quality content and targeted outreach, and how you’ve implemented these in previous roles.
✨Ask Smart Questions
Prepare insightful questions about their current marketing strategies and how they measure success. This shows your genuine interest in the role and helps you gauge if Gatling is the right fit for you.