At a Glance
- Tasks: Create exciting brand experiences and engage audiences through innovative campaigns.
- Company: Join a leading global brand in the entertainment and leisure industry.
- Benefits: Enjoy 33 days holiday, Merlin passes, discounts, and a competitive salary.
- Other info: Dynamic role with opportunities for growth and ongoing training.
- Why this job: Be the creative force behind impactful brand activations that resonate worldwide.
- Qualifications: 1-3 years in brand marketing or related fields; teamwork and stakeholder management skills required.
The predicted salary is between 40000 - 50000 £ per year.
We’re looking for a creative and collaborative Global Brand Activation Manager to help bring our global brands to life through impactful, real-world experiences. Working as part of the Global Brand Team, you will support the development and delivery of high-quality brand activation toolkits, campaigns, and launches that drive guest engagement and commercial performance. You’ll play a key role in translating brand strategy into compelling, scalable experiences across markets. You’ll partner with global and local teams, agencies, and stakeholders to ensure activations are delivered consistently and effectively—acting as the thread that connects brand strategy, audience messaging, and execution.
Qualifications & Experience
- 1–3 years’ experience in brand marketing, activation, experiential, events, partnerships, or campaign delivery
- Comfortable managing multiple stakeholders, including global teams and external agencies
- Understanding of consumer insight and creative execution
- Background in entertainment, leisure, hospitality, or experience-led industries is beneficial
Benefits
- A competitive annual salary
- 33 days holiday (including bank holidays)
- ‘Enjoy the Ride’ Merlin Annual Passes - 6 in total per year, 1 for you, plus 5 to gift to loved ones!
- Merlin Magic Pass - 20 free tickets for you, your family and friends to enjoy all of our Merlin Attractions across the world rising to 40 after a year’s service
- Company bonus
- Private pension scheme
- 40% discount online off LEGO
- 25% discount in our on-site retail shops and restaurants
- Ongoing training and development opportunities
- Plus, many more…
Pay Range
Competitive
Global Brand Activation Manager employer: Gateway
As a Global Brand Activation Manager in London, you'll thrive in a vibrant and creative work culture that champions collaboration and innovation. With generous benefits including 33 days of holiday, exclusive Merlin Annual Passes, and ongoing training opportunities, we prioritise employee growth and well-being, making it an exciting place to develop your career while bringing our global brands to life.
StudySmarter Expert Advice🤫
We think this is how you could land Global Brand Activation Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Global Brand Activation Manager role.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with hiring managers or during interviews, share your ideas for brand activations. This will demonstrate your passion and understanding of the role, making you stand out from the crowd.
✨Tip Number 3
Be prepared to discuss your experience with stakeholders. Think about examples where you've successfully managed multiple teams or agencies. This will show that you can handle the collaborative nature of the job and keep everything running smoothly.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it’s a great way to ensure your application gets the attention it deserves.
We think you need these skills to ace Global Brand Activation Manager
Some tips for your application 🫡
Show Your Creative Side:As a Global Brand Activation Manager, creativity is key! Make sure your application reflects your innovative thinking. Share examples of past campaigns or projects where you brought brands to life in unique ways.
Tailor Your Application:Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience in brand marketing and activation. Use the job description as a guide to showcase how your skills align with what we’re looking for.
Highlight Collaboration Skills:We love teamwork at StudySmarter! Be sure to mention your experience working with global teams and external agencies. Share specific examples of how you’ve successfully managed multiple stakeholders in previous roles.
Apply Through Our Website:Ready to take the plunge? We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to see your application and get you on board!
How to prepare for a job interview at Gateway
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand values and recent campaigns. Understand how they engage their audience and what makes their brand unique. This will help you articulate how your experience aligns with their goals.
✨Showcase Your Collaborative Spirit
As a Global Brand Activation Manager, you'll be working with various teams and stakeholders. Prepare examples of past experiences where you've successfully collaborated with others to deliver impactful projects. Highlight your ability to manage relationships and drive results.
✨Be Ready to Discuss Consumer Insights
Brush up on your understanding of consumer insights and how they inform brand strategy. Be prepared to discuss how you've used data to shape campaigns or activations in the past. This shows that you can translate insights into actionable strategies.
✨Prepare Questions That Matter
Interviews are a two-way street! Prepare thoughtful questions about the company's brand activation strategies and future plans. This not only shows your interest but also helps you gauge if the company is the right fit for you.
