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- Tasks: Lead go-to-market strategies for product releases and create engaging content.
- Company: Gatekeeper is a fast-growing SaaS platform revolutionising vendor and contract management with AI.
- Benefits: Enjoy 100% remote work, generous leave, health cover, and learning opportunities.
- Why this job: Join a dynamic team shaping the future of AI in a supportive, multicultural environment.
- Qualifications: Experience in Product Marketing, strong writing skills, and proficiency with marketing tools required.
- Other info: Be part of a company that values diversity and community support through Gatekeeper for Good.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Gatekeeper is a SaaS-based Vendor and Contract Management Platform that uses Agentic AI to radically reduce costs, eliminate risk, and make Procurement, Legal, and Finance teams more productive in compliance-first mid-market organisations.
You’ll join a small but growing Product Marketing team, reporting directly to the Product Marketing Lead and collaborating closely with Marketing, Sales, CS, and RevOps. Since 2015, Gatekeeper has consistently achieved significant, profitable growth year over year with long-term customers such as Crocs, The Telegraph, and Autotrader. Due to our continued global growth, we are looking for a Product Marketing team member to help drive revenue growth and increase adoption across our customer base.
Your North Star Metrics
- New-deal win rate (help Sales close more, faster)
- Feature activation & adoption (ensuring customers use and adopt new product features)
- Expansion ARR (upsell and cross-sell traction)
Why This Role Exists
Gatekeeper is evolving fast, with monthly releases spanning Agentic AI, traditional platform enhancements, and everything in between. To match this pace, we’re looking for a Product Marketing Manager who not only keeps up but also operates with an AI-first mindset in managing their work.
That Means
- Using AI tools to speed up research, streamline workflows, and increase content output without compromising quality.
- Proactively testing and adopting AI to improve messaging development, campaign execution, and team enablement.
- Bringing clarity to complexity, particularly around AI-powered features and how they solve real customer problems.
- Participating in regular cross-functional sessions, including monthly GTM reviews, sprint planning sessions, and release retrospectives, to align teams and priorities.
This is a high-impact role at the heart of how Gatekeeper brings its product to market. You’ll own messaging, enablement, competitor intelligence, and campaign delivery across a wide range of channels, working closely with Marketing, Product, Sales, and RevOps to ensure successful adoption and growth.
Key Responsibilities
- Monthly Release Leadership
- Own end-to-end go-to-market planning for every monthly release.
- Deep-dive with Product to grasp the “why” and the “so what”.
- Craft clear messaging frameworks and coordinate all launch comms.
- Produce or orchestrate release assets: notes, demo videos, blog posts, in-app prompts, social snippets.
- Define success KPIs for activation & adoption; track and share weekly.
- Internal Enablement
- Build tailored sales packs: pitch decks, demo scripts, one-pagers, objection guides, battlecards.
- Deliver live and async enablement for AEs, SDRs and Account Directors.
- Keep Storylane (our Interactive Demo software) demos and sales collateral in lock-step with product positioning.
- Support Demand Gen and Events teams on campaigns and field events.
- Narrative & Content Engine
- Shape Gatekeeper’s product story across website, collateral and campaigns.
- Become fluent in the jobs-to-be-done for Procurement, Legal and Finance teams—and how Gatekeeper solves them.
- Create value-led content that explains benefits, not just features.
- Partner with subject-matter experts to turn technical ideas into compelling narratives.
- Competitor & Market Intelligence
- Monitor competitive moves and emerging trends.
- Summarise insights into battlecards, win/loss briefs and market updates.
- AI-First Marketing Ops
- Leverage AI tools (content drafting, video editing, data analysis) to scale output.
- Build repeatable, automated workflows that multiply your impact.
- Cross-Functional Collaboration
- Partner with Customer Marketing on launch webinars, customer stories and nurture streams.
- Provide advocacy content (case studies, quotes) for launches and campaigns.
Requirements
- Traits
- Natural curiosity: You keep asking “why?” until the answer is clear.
- Self-starter: You take ownership of your workload, manage your time effectively, and consistently meet deadlines without close supervision.
- Growth mindset: You test ideas quickly and learn from data.
- Team player: You build trust with Product, Sales, CS, RevOps and the wider business.
- Tech-savvy: You enjoy using AI tools to work faster.
- Must-Haves
- Experience working in Product Marketing or similar.
- Clear, confident writing and storytelling skills.
- Experience working closely with Sales and Product teams.
- Strong understanding of go-to-market processes.
- Proficiency with tools like HubSpot, ClickUp, Google Workspace, Storylane, and AI tools (e.g. ChatGPT, Veed.IO, etc).
- Highly organised, able to manage multiple projects and deadlines.
- Nice to Haves
- Experience working on AI-related products or in a fast-paced, technical environment.
- Familiarity with procurement, vendor management, or contract lifecycle software.
- Experience running product launches or major campaigns.
- You’ve worked in B2B SaaS.
- You’ve launched AI products successfully.
What We Offer
- 100% remote working: live anywhere in the UK, no offices and no commute
- Generous annual leave allowance
- Comprehensive benefits package including:
- Private health cover
- Company pension scheme
- Life Assurance
- Group Income Protection
- Learning & Development opportunities for lifelong learners
We live by our company vision and values. If these ring true to you and if you thrive in fast-moving environments, love simplifying the complex, and want to help shape the future of AI-powered work, we’d love to hear from you. Gatekeeper offers a diverse and multicultural working environment, currently spanning 15 countries. We respect each other’s differences and welcome candidates from all backgrounds.
About Us
A market-leading product, a skilled and supportive team and distinctive values make Gatekeeper a uniquely rewarding place to work. We’re proud of the company we’re building and we’d love for you to be part of it.
Product Marketing Manager | REMOTE (UK) employer: Gatekeeper
Contact Detail:
Gatekeeper Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager | REMOTE (UK)
✨Tip Number 1
Familiarise yourself with Gatekeeper's product offerings and the specific challenges they address for Procurement, Legal, and Finance teams. Understanding the nuances of their AI-powered features will help you articulate how you can contribute to their growth.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage during interviews.
✨Tip Number 3
Stay updated on the latest trends in AI and SaaS marketing. Being able to discuss recent developments or case studies in your interview will demonstrate your passion for the industry and your proactive approach to learning.
✨Tip Number 4
Prepare to showcase your experience with go-to-market strategies and how you've successfully driven product adoption in previous roles. Use specific examples that highlight your ability to collaborate across teams, as this is crucial for the role.
We think you need these skills to ace Product Marketing Manager | REMOTE (UK)
Some tips for your application 🫡
Understand the Role: Read through the job description carefully to grasp the key responsibilities and requirements. Tailor your application to highlight how your skills and experiences align with what Gatekeeper is looking for in a Product Marketing Manager.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your relevant experience in product marketing. Use bullet points to make it easy to read, and quantify your achievements where possible to demonstrate your impact in previous roles.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific aspects of Gatekeeper's mission and values that resonate with you, and explain how your background makes you a great fit for their team.
Showcase Your AI Knowledge: Since the role requires an AI-first mindset, include examples of how you've used AI tools in your previous work. This could be in research, content creation, or campaign execution. Highlighting this experience will set you apart from other candidates.
How to prepare for a job interview at Gatekeeper
✨Understand the Product and Market
Before your interview, make sure to thoroughly research Gatekeeper's product offerings and the market it operates in. Familiarise yourself with their AI-powered features and how they benefit Procurement, Legal, and Finance teams. This knowledge will help you articulate how you can contribute to their growth.
✨Showcase Your AI Savvy
Since this role requires an AI-first mindset, be prepared to discuss your experience with AI tools and how you've used them in previous roles. Share specific examples of how you've leveraged technology to improve marketing strategies or streamline processes.
✨Prepare for Cross-Functional Collaboration
This position involves working closely with various teams such as Sales, Product, and Customer Success. Be ready to discuss your experience in cross-functional collaboration and how you’ve successfully aligned different teams towards common goals in past projects.
✨Demonstrate a Growth Mindset
Gatekeeper values candidates who are self-starters and eager to learn. During the interview, share instances where you've tested new ideas, learned from failures, and adapted your approach based on data. This will show that you have the right attitude for a fast-paced environment.