At a Glance
- Tasks: Lead sales and marketing strategies to drive revenue and brand growth in the Caribbean.
- Company: Rapidly expanding restaurant group in a stunning Caribbean location.
- Benefits: Full-time role with relocation support, housing allowance, and an idyllic lifestyle.
- Other info: Opportunity to inspire teams and make a significant impact on brand visibility.
- Why this job: Shape the future of hospitality while enjoying life in a beautiful island paradise.
- Qualifications: 7-10 years in sales and marketing leadership, preferably in hospitality.
The predicted salary is between 80000 - 120000 £ per year.
Please Note: This is a full-time international role based in the Caribbean, offering relocation support—including a housing allowance—in an idyllic, expat-friendly location.
Are you a results-oriented commercial leader with a passion for driving revenue, building high-impact partnerships, and elevating customer engagement? Do you combine strong sales instincts with strategic marketing expertise—and a love for food, hospitality, and exceptional guest experiences? Our client, a rapidly expanding restaurant group in the Caribbean, is seeking a high-performing Director of Sales & Marketing to accelerate growth across multiple venues.
This is a rare opportunity to take ownership of the commercial engine of an ambitious hospitality group, shaping its sales strategy, expanding market reach, and amplifying its brand across a world-class island destination. You will work closely with ownership and the executive team to deliver measurable revenue growth, unlock new business opportunities, and drive brand visibility at scale.
Position Overview
As Director of Sales & Marketing, you will lead the development and execution of integrated commercial strategies that grow topline revenue, increase market share, and enhance brand presence. This role blends proactive sales leadership with strategic marketing direction—ideal for a driven, entrepreneurial professional who thrives on building business, closing deals, and inspiring teams.
You will own the full sales ecosystem—group bookings, corporate partnerships, events, and new business development—while overseeing a marketing strategy that captivates customers and fuels demand across all channels.
Key Responsibilities
- Sales Leadership & Business Development
- Develop and deploy a high-impact sales strategy to drive revenue across multiple restaurant locations.
- Proactively secure group bookings, corporate partnerships, private dining events, and strategic local collaborations.
- Build strong, profitable relationships with hotels, travel partners, tourism boards, event planners, and key market influencers.
- Identify and pursue new market segments, negotiate major contracts, and manage a structured, results-driven sales pipeline.
- Align pricing strategies, promotions, and product offerings with revenue targets and profitability goals.
- Marketing Strategy & Brand Growth
- Lead revenue-focused marketing campaigns that directly support sales objectives and brand expansion.
- Oversee digital performance across social media, email, SEO/SEM, and paid advertising to maximize reach and conversion.
- Guide creative initiatives that elevate brand identity across venues, events, and media.
- Partner with culinary and operations teams to commercialize menu launches, seasonal campaigns, and high-profile events.
- Drive PR, influencer partnerships, and community engagement to expand visibility and generate measurable demand.
- Analyze performance metrics and market insights to optimize campaigns and improve ROI.
- Leadership & Operations
- Lead, inspire, and develop a cross-functional sales and marketing team.
- Manage external agencies and media partners to ensure execution excellence.
- Own the combined commercial budget with a focus on efficiency, accountability, and clear performance outcomes.
- Provide the executive team with reporting, insights, and proactive recommendations to support growth objectives.
Qualifications
- Bachelor's degree in Business, Marketing, Communications, or related field.
- 7–10+ years of senior Sales & Marketing leadership, ideally within hospitality, restaurants, or F&B.
- Demonstrated success in driving significant revenue growth and expanding brand presence.
- Strong digital marketing and CRM experience, including Google Ads, Meta Business Suite, and analytics tools.
- Exceptional negotiation, communication, and relationship-building skills.
- Strategic thinker with hands-on execution ability and a data-driven approach.
- Proven experience leading teams and managing budgets.
Director of Sales & Marketing - Caribbean employer: GAP Talent
Join a dynamic and rapidly expanding restaurant group in the Caribbean, where you will thrive in an idyllic, expat-friendly location that offers relocation support and a housing allowance. As a Director of Sales & Marketing, you will be part of a vibrant work culture that values innovation, collaboration, and exceptional guest experiences, while enjoying ample opportunities for professional growth and development. This role not only allows you to shape the commercial strategy of a leading hospitality brand but also provides a unique chance to immerse yourself in the rich culture and beauty of the Caribbean.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Sales & Marketing - Caribbean
✨Get a Taste of the Scene
Try visiting local eateries and asking if they have any full-time positions available. Many hospitality jobs aren’t advertised online, so popping in for a chat can give you an edge and show your enthusiasm!
✨Network at Food Festivals
Food festivals and culinary events are buzzing with industry connections. Attend these to meet restaurateurs and other food service pros; you never know who might be looking for their next star employee!
✨Show Off Your Skills
Create a short video showcasing your cooking or customer service flair. Post it on social media or even send it directly to places you want to work at, like GAP Talent. It’s a fun way to stand out and demonstrate what you bring to the table!
✨Reach Out Directly to GAP Talent
Don't be shy about reaching out to GAP Talent directly through their website. Express your interest in available roles and attach your CV, showing your genuine eagerness to be part of their team. Personal touches can go a long way!
We think you need these skills to ace Director of Sales & Marketing - Caribbean
Some tips for your application 🫡
Show Off Your Service Experience:In the hospitality-food-service world, your experience is key! Make sure to highlight any previous roles you've had in restaurants, cafes, or catering. We want to see your customer service skills shine, so include specific examples where you went above and beyond for clients.
Certificates Matter:If you’ve got any relevant certifications, like food safety or bartender training, flaunt them! They can really set you apart from the crowd and show us your dedication to the industry. Just make sure to mention them clearly in your CV or cover letter!
Craft a Genuine Cover Letter:Take the time to write a personal cover letter that reflects your passion for hospitality. Share why you’re excited about GAP Talent and how your skills can contribute to our team's success. We're after that genuine connection!
Highlight Your Team Spirit:In full-time roles, teamwork is everything! Emphasise your ability to work collaboratively in busy environments. Mention any experiences where you’ve effectively collaborated with colleagues or managed conflicts — it's just as important as your technical skills!
How to prepare for a job interview at GAP Talent
✨Show Your People Skills
In hospitality, customer service is everything! Be ready to showcase examples of how you've engaged with customers positively. Maybe you turned a tough situation around or went that extra mile for a guest—let’s hear those stories!
✨Know Your Menu Inside Out
Expect some technical questions about food and drink, especially if you're applying for a kitchen or service role. Brush up on the menu items, including ingredients and any potential allergens. If you’ve got any favourite dishes or cocktails, have a little something prepared to discuss, too!
✨Demonstrate Your Team Spirit
Hospitality thrives on teamwork, so think of examples where you've worked well with others in a fast-paced environment. Be prepared to discuss what makes a great team member and how you contribute to a positive working vibe. They’re looking for that 'good fit!'
✨Get Ready for a Practical Test
In full-time food service roles, don’t be surprised if they want to see your skills in action. Whether it's serving a table or prepping a dish, be mentally prepared for a practical test during the interview. Practice makes perfect—a little dry run with friends could give you the edge!
