At a Glance
- Tasks: Own the brand strategy and deliver creative campaigns that drive sales.
- Company: Dynamic company seeking a passionate Brand Manager for maternity cover.
- Benefits: Competitive salary, hybrid working options, and opportunities for creativity.
- Other info: A role with ownership, creativity, and the chance to influence the market.
- Why this job: Shape the brand and launch exciting products that make an impact.
- Qualifications: Experience in brand management and strong commercial instincts required.
The predicted salary is between 40000 - 50000 £ per year.
- Brand Manager - 12-Month Maternity Cover
- Full-time | Fixed-term contract | Office-based with hybrid working considered
Are you a commercially minded Brand Manager who loves turning good ideas into products and campaigns people genuinely want to buy?
We're looking for an experienced Brand Manager to take the reins during a maternity cover contract of up to 12 months.
This is a brilliant opportunity to own the brand plan, influence the innovation pipeline and deliver creative campaigns that make a measurable commercial impact.
This isn't a role where you'll spend all day talking about marketing—you'll be making it happen.
What you'll be doing
You’ll take ownership of the brand and marketing strategy, balancing big-picture thinking with hands-on delivery. Your role will include:
- Creating and delivering the annual brand and marketing plan
- Managing the marketing budget and making every pound work hard
- Keeping a close eye on consumer trends, competitors, pricing and market opportunities
- Working alongside the NPD Manager to take new products from initial idea through to launch
- Shaping product names, positioning, packaging, messaging and launch plans
- Delivering engaging campaigns across digital, email, social, consumer and trade channels
- Planning seasonal campaigns and hero product activations that drive awareness and sales
- Managing external design and social media agencies
- Overseeing creative briefs, artwork approvals, photography and brand assets
- Ensuring the brand looks, sounds and feels consistent everywhere
- Measuring campaign performance and using the results to improve future activity
- Supporting and developing the Design Assistant
- Building strong relationships with colleagues, agencies and suppliers
- What success looks like
You’ll help the business
- Grow branded sales and market penetration
- Increase brand awareness and encourage product trial
- Build an exciting and commercially viable innovation pipeline
- Successfully launch new products
- Deliver campaigns that attract attention and generate sales
- Increase traffic and conversions across consumer and trade websites
What we're looking for
You’ll be a creative thinker with strong commercial instincts and the confidence to take ownership. Ideally, you’ll bring:
- Experience as a Brand Manager or in a senior marketing role
- A successful track record of developing and launching new products
- Experience creating brand plans and managing marketing budgets
- Strong commercial awareness and confidence interpreting market data
- Experience managing creative, digital or social media agencies
- Knowledge of email marketing, social media and wider digital marketing
- Excellent project management and organisational skills
- The ability to manage several deadlines without losing sight of the detail
- Strong stakeholder management and communication skills
- Experience managing or mentoring others
- A great eye for design and high-quality brand execution
Why apply?
This is a varied role with plenty of ownership, creativity and commercial influence.
You'll have the opportunity to shape the brand, bring new products to life and deliver campaigns you can be proud of.
If you're ready to roll up your sleeves, bring fresh ideas and keep an ambitious brand moving forward, we'd love to hear from you.
#J-18808-Ljbffr
Brand Manager in Holsworthy employer: gap personnel
As a Farm Operative, you will join a dedicated team in a supportive and dynamic work environment that prioritises animal welfare and employee development. With flexible working hours and comprehensive training provided, this role offers a unique opportunity to grow your skills while contributing to the well-being of livestock. Located in a picturesque rural setting, our company fosters a culture of teamwork and respect, making it an excellent employer for those seeking meaningful and rewarding work.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in Holsworthy
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for gap personnel and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like gap personnel are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with gap personnel on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at gap personnel. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager in Holsworthy
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit gap personnel. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of gap personnel:Show us that you’ve done your homework! In your application, briefly mention what you admire about gap personnel’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at gap personnel
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at gap personnel will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At gap personnel, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
