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- Tasks: Manage and enhance corporate and event websites for optimal performance and engagement.
- Company: Join SBC, a global leader in betting, gaming, and fintech events and media since 2009.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration across teams.
- Other info: Ideal for those interested in iGaming and sports sectors; remote work options may be available.
- Why this job: Be part of a rapidly growing company that shapes the future of the betting industry.
- Qualifications: 3+ years in website management, proficiency in WordPress, and a passion for digital marketing.
The predicted salary is between 36000 - 60000 £ per year.
SBC (Sports Betting Community) is a global leader in events, media, and technology for the betting, gaming, marketing, and fintech sectors. Founded in 2009, SBC has evolved from informal industry gatherings into a world-renowned powerhouse that produces high-calibre conferences and expos in cities such as London, Lisbon, Las Vegas, and Toronto. Alongside these industry-defining events, SBC delivers market-leading news, insights, and multimedia content across its digital platforms, supported by a proprietary event app, SBC Connect, and a rapidly growing tech and content ecosystem.
Role Overview
SBC is seeking a Website Specialist – Manager to join its expanding marketing team. This newly created role will oversee and enhance the company’s portfolio of corporate and event websites, ensuring they are optimised for performance, SEO, engagement, and conversion. The successful candidate will collaborate across departments and play a vital role in strengthening SBC’s online presence as it continues to scale globally.
What You’ll Do:
- Manage and update website content, create new pages using WordPress CMS
- Source and recommend third-party WordPress plugins to meet business needs
- Support digital marketing campaigns through the creation of landing pages and CRO tactics
- Collaborate with development and design teams, provide briefs, and oversee execution
- Review and optimise user journeys, site architecture, and content for engagement and usability
- Advise on and implement conversion strategies to optimise CTAs and ticket sales funnels
- Assess and improve technical elements affecting user experience (e.g., load times, navigation)
- Lead the development and maintenance of the CMS in partnership with internal teams
- Create compelling, structured content aligned with brand and marketing objectives
- Monitor trends in UX/UI and website best practices to inform future improvements
- Identify technical issues and coordinate with the dev team to resolve them effectively
Qualification / Requirements
- 3+ years of experience managing websites for international B2B organisations
- Proficiency with WordPress CMS and web design principles
- Demonstrated understanding of UX, CRO, on-page SEO, and technical SEO fundamentals
- Experience in writing technical briefs and collaborating with development and design teams
- Ability to manage multiple website projects simultaneously
- Detail-oriented with strong problem-solving and project management skills
- Familiarity with project tools like Asana or similar
- Background in digital marketing for events
- Interest in the iGaming, sports betting, or sports sectors
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Website Specialist - Manager employer: Gamblingindustrynews
Contact Detail:
Gamblingindustrynews Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Website Specialist - Manager
✨Tip Number 1
Familiarise yourself with the latest trends in UX/UI and website optimisation. This knowledge will not only help you stand out during discussions but also demonstrate your commitment to enhancing user experience, which is crucial for the Website Specialist role.
✨Tip Number 2
Network with professionals in the iGaming and sports betting sectors. Attend relevant events or join online communities to connect with industry insiders. This can provide valuable insights and potentially lead to referrals that could boost your chances of landing the job.
✨Tip Number 3
Showcase your proficiency with WordPress by creating a personal project or portfolio. This hands-on experience will not only enhance your skills but also serve as a practical demonstration of your capabilities when discussing your application with us.
✨Tip Number 4
Prepare to discuss specific examples of how you've improved website performance or user engagement in previous roles. Being able to articulate your past successes will help illustrate your value to our team and your fit for the Website Specialist position.
We think you need these skills to ace Website Specialist - Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with website management, particularly in B2B environments. Emphasise your proficiency with WordPress and any relevant digital marketing skills that align with the job description.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the iGaming and sports betting sectors. Discuss how your background in managing websites and your understanding of UX/UI can contribute to SBC's goals.
Showcase Relevant Projects: Include specific examples of past projects where you improved website performance or user engagement. Highlight any successful digital marketing campaigns you've supported through website enhancements.
Proofread and Edit: Before submitting your application, carefully proofread your documents. Check for any spelling or grammatical errors, and ensure that your content is clear and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at Gamblingindustrynews
✨Showcase Your Technical Skills
Make sure to highlight your proficiency with WordPress CMS and any relevant web design principles. Be prepared to discuss specific projects where you've managed websites, focusing on your role in optimising performance and user experience.
✨Demonstrate Your Understanding of SEO and CRO
Since the role involves enhancing online presence, be ready to explain your knowledge of on-page SEO and conversion rate optimisation strategies. Share examples of how you've successfully implemented these tactics in previous roles.
✨Prepare for Collaboration Questions
This position requires working closely with various teams. Think of examples that showcase your ability to collaborate effectively with development and design teams, and how you’ve communicated technical briefs in the past.
✨Stay Updated on Industry Trends
Familiarise yourself with the latest trends in UX/UI and website best practices. Being able to discuss current developments in the iGaming or sports betting sectors will demonstrate your genuine interest and commitment to the industry.