At a Glance
- Tasks: Lead digital marketing strategies and create engaging user journeys for global platforms.
- Company: Join Galderma, a leader in dermatology with a commitment to innovation and diversity.
- Benefits: Gain valuable experience, work in a dynamic environment, and enjoy competitive compensation.
- Other info: Collaborate with cross-functional teams and drive exciting digital initiatives.
- Why this job: Make a real impact in the fast-growing dermatology market while developing your skills.
- Qualifications: 5+ years in digital marketing, strong project management, and familiarity with CRM systems.
The predicted salary is between 60750 - 74250 £ per year.
Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.
This role will report to the Global Digital Marketing & Platforms Experience Director and will work hand in hand with the regions and markets to run and deliver digital marketing capabilities (websites and applications, content playbook, digital engagement strategies, user journeys, dashboarding, roll-out project management).
The Global Digital Marketing Manager is responsible for:
- Follow and track latest industry and digital trends and reflect these within the company's digital ecosystem
- Understand customer needs as well as market and business needs, and translate them into a comprehensive strategy
- Translate strategy into detailed user journeys and leverage these journeys to create digital assets and playbooks
- Supervise and oversee work provided by digital agencies in collaboration with global teams, agencies, and markets
- Distribute and roll-out platforms, playbooks and digital assets to markets and support with execution
- Partner with IT to develop cutting-edge platforms and websites for web applications and services that address business and customer needs
- Define KPI frameworks to continuously measure effectiveness and improve performance, and use them to create dashboards for monitoring progress or take decisions
Job Responsibilities:
- Leverage market research and run user interviews to capture and formalize primary customer needs and expectations
- Work with Director of Customer Engagement and digital agencies to define the strategy and evolution plan of our digital platforms
- Produce detailed user journeys across and for each of our digital platforms aligned with the defined strategy
- In collaboration with our leading markets, work with the digital agency to produce all required digital assets and playbooks to be shared globally
- Support markets in adapting and rolling out all centrally produced and relevant platforms and playbooks
- Run regular and standardized localization meetings with relevant market teams to ensure effective and efficient project management practices
- Supervise the creation of relevant and action-oriented dashboards to provide regular reporting on KPIs to internal stakeholders and monitor the performance of rolled-out platforms and digital assets
- Translate performance insights into a prioritized roadmap and backlog to guide future platform enhancements and content development
- Be an active member and coordinator of a cross-functional team, including members from Customer Education, Brands, IT and agencies
Job Requirements:
- University Degree in Business Management, General Management or comparable
- Previous experience in a multinational company in a global role managing branded and unbranded websites, social media channels and related analytics
- Experience working and coordinating with multiple markets and internal stakeholders in parallel
- Must be familiar with digital and agile project management practices, e.g. Kanban, Scrum, etc.
- Localization process, ability to understand and interact with IT and technical teams
- Ability to articulate specific business goals and requirements
- Demonstrable experience at building and delivering digital marketing strategy and related campaign material
- Experience with Veeva Vault PromoMats and running a full compliance review workflow
- Strong understanding of CRM principles (Salesforce preferred)
- 5+ years' experience in a similar role in the pharma industry
- English fluency is a must, ideally native speaker
Location: London
Type: Full time
Digital Marketing Manager - Temporary Contract in London employer: Galderma
Galderma is an exceptional employer that prioritises employee growth and development within the dynamic field of aesthetics. With a collaborative work culture and a strong focus on patient-centric strategies, employees are empowered to make a meaningful impact while working alongside global teams. Located in the UK & Ireland, this role offers unique opportunities to engage with key opinion leaders and shape the future of dermatology.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager - Temporary Contract in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Digital Marketing Manager - Temporary Contract in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Galderma from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Galderma specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Galderma
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Galderma, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Galderma you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Galderma that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Galderma, so think on your feet and don't hesitate to showcase your creativity!
