At a Glance
- Tasks: Boost our brand through creative marketing, social media, and website improvements.
- Company: Independent veterinary referral practice with a focus on innovation.
- Benefits: Competitive salary, bonus opportunities, flexible full-time or part-time hours.
- Other info: Join a small team where your ideas can shine and drive change.
- Why this job: Make a real impact in a growing business while showcasing your marketing skills.
- Qualifications: Experience in marketing, social media, and website design is essential.
The predicted salary is between 30000 - 30000 £ per year.
Gainsborough Referrals is an independent veterinary referral practice based in Gainsborough. We carry out referral work in orthopaedics, soft tissue surgery, neurosurgery cases and CT imaging. We are looking for someone to take on our marketing, website content, social media and general online presence. This is a new role, so we need someone who can come in with ideas, tell us what needs improving, and help us put a proper plan in place. We are not looking for someone who only posts the odd Facebook update. We need someone who understands advertising, marketing, online sales, website design and how to turn interest into genuine enquiries.
Responsibilities:
- Helping us develop a stronger and more recognisable brand
- Creating and managing social media content
- Improving our website and helping plan future website design
- Coming up with marketing ideas to increase referrals
- Creating adverts, campaigns and printed/digital marketing material
- Looking at what is working and what is not
- Helping us communicate better with referring vets and pet owners
- Improving our Google presence and online visibility
We are looking for someone with experience in marketing, advertising, website design, platform design, social media content and/or online sales. You do not need to have worked in the veterinary industry before, although experience in healthcare, professional services, animals or a similar setting would be useful. You will need to be confident working independently and bringing your own ideas to the table. We are a small business, so this role would suit someone practical who is happy to get stuck in rather than just advise from the sidelines. The role can be full-time or part-time, working Monday to Friday between 9am and 5pm. Salary starts from £30,000 pro rata, depending on experience. There will also be a bonus once we can see that the marketing is having a real impact on referrals and sales.
Marketing, Website & Social Media Role in Gainsborough employer: Gainsborough Referrals
Gainsborough Referrals is an excellent employer that fosters a collaborative and innovative work culture, perfect for those looking to make a tangible impact in the veterinary field. With flexible working hours and a competitive salary starting from £30,000 pro rata, plus bonuses tied to your marketing success, you will have the opportunity to grow professionally while contributing to a meaningful cause. Join us in shaping our brand and enhancing our online presence in a supportive environment where your ideas are valued and encouraged.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing, Website & Social Media Role in Gainsborough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Gainsborough Referrals and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Gainsborough Referrals are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Gainsborough Referrals on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Gainsborough Referrals. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing, Website & Social Media Role in Gainsborough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Gainsborough Referrals. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Gainsborough Referrals:Show us that you’ve done your homework! In your application, briefly mention what you admire about Gainsborough Referrals’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Gainsborough Referrals
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Gainsborough Referrals will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Gainsborough Referrals, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
