About You Have you created online content that has driven sales growth? Do you enjoy generating B2B leads and sales through organic channels? Would like to make a positive impact across a group of companies making delicious food products? In this newly created role, the Content Marketing a portfolio and evidence of results carry more weight A proven track record of generating B2B leads and sales through organic channels: LinkedIn, short-form video, social, SEO, and email. Can point to accounts they have grown and explain what worked Creates content themselves: excellent written English, with the judgement to pitch copy at the customer, channel, and market, and able to shoot and edit short-form video (phone-shot is fine) Practical experience of email and CRM platforms such as Klaviyo, Mailchimp, or HubSpot, and of using GA4 and platform analytics to measure and attribute results Experience running small, targeted paid campaigns on LinkedIn, Meta, TikTok, or Google Ads, managed against measurable return Commercially minded and adaptable. Works well with sales colleagues, senior stakeholders, and partners, and changes plans based on insight A self-directed learner with a genuine appetite for getting productive with AI tools Product marketing experience: new product launches, pack and product copy, sell sheets, specification sheets, and allergen and labelling information would be an advantage Food industry experience with premium, artisan, or specialty products, including NPD cycles, listings, and seasonality is desirable but not essential Experience of the trade channels we sell into: farm shop, deli, garden centre and specialty retail, foodservice, ingredients, private label, or contract manufacturing would be beneficial Trade show and event marketing experience is welcomed Why You'll Love Working Here Competitive base salary (depending on skills and experience) Annual profit share and bonus scheme linked to Company and individual performance Workplace pension scheme 28 days annual leave including Bank
Contact Details:
G Bruce & Co Limited (T/A Brusco Food Group) Recruitment Team
