At a Glance
- Tasks: Lead brand and marketing initiatives, ensuring a strong identity across all platforms.
- Company: Join G-20 Group, a pioneer in Quantitative Trading systems based in Switzerland.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Work autonomously in a high-performance team focused on innovation.
- Why this job: Shape the future of finance with your creativity and strategic vision.
- Qualifications: 7+ years in brand or marketing roles, with strong communication skills.
The predicted salary is between 36000 - 60000 £ per year.
About G-20 Group
The G-20 Group is a pioneer in Quantitative Trading systems in cross-asset markets. Headquartered in Switzerland, we operate at the intersection of Quantitative Research, Software Engineering and Trading. The team combines a startup mindset with extensive experience in Proprietary Trading, Technology, and Quantitative Finance.
Role Overview
As Brand & Marketing Lead, you will have end-to-end ownership of G-20’s brand and communications across all external and internal touchpoints. This is a senior, individual-contributor role requiring sound judgment, strong execution capability, and close collaboration with senior leadership.
Key Responsibilities
- Own, implement, and protect G-20’s brand identity across all external and internal touchpoints
- Maintain and enforce brand guidelines (visual identity, tone of voice, messaging)
- Serve as the internal authority on brand and communication standards
- Ensure consistent brand application across presentations, templates, documents, and other materials
- Own the company website, including structure, messaging, content, and ongoing updates
- Produce high-quality content, including positioning materials and firm communications
- Support PR activities, conference presence, partnerships, and broader industry visibility
- Support senior leadership with internal communications and narrative alignment
- Define and execute a pragmatic brand and marketing roadmap aligned with firm priorities
Requirements
- Strong academic background in Marketing, Communications, Business, or a related field from a top tier university
- 7+ years of experience in brand, marketing, or communications roles
- Exceptional written and verbal communication skills in English
- Strong understanding of brand strategy, positioning, and identity systems
- Ability to translate abstract ideas into clear, high-quality outputs
- High standards, strong attention to detail, and sound professional judgment
- Comfortable operating autonomously in a high-performance environment
Preferred / Desirable Experience
- Experience in financial services, fintech, trading, crypto, or similar industries
Contract length: This role is initially a 12 month Fixed Term Contract
Deadline for applications: January 31, 2026
Right to work: This role can be based from our London office. Only candidates who possess the pre-existing right to work in the UK without requiring company sponsorship need apply.
Join G-20 Group and be a part of a team that is at the forefront of financial markets, driving innovation and excellence in the sector.
Brand and Marketing Lead employer: G-20 Group
G-20 Group is an exceptional employer, offering a vibrant work culture that thrives on collaboration and innovation in the heart of London or New York. With a strong focus on employee growth, we provide ample opportunities for professional development and mentorship, ensuring that our team members are equipped to excel in the fast-paced world of options trading. Join us to be part of a dynamic environment where your contributions directly impact our success and where you can enjoy the unique advantages of working in two of the world's leading financial hubs.
StudySmarter Expert Advice🤫
We think this is how you could land Brand and Marketing Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for G-20 Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like G-20 Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with G-20 Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at G-20 Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand and Marketing Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit G-20 Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of G-20 Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about G-20 Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at G-20 Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at G-20 Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At G-20 Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
