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- Tasks: Manage and optimise paid advertising campaigns across major platforms like Google, Meta, and TikTok.
- Company: FWD Ecommerce, a transformative agency driving growth for eCommerce businesses.
- Benefits: Competitive salary, annual performance bonus, health cover, and self-learning budget.
- Other info: Remote role with opportunities for professional growth in a thriving industry.
- Why this job: Join a dynamic team and make a real impact on eCommerce success stories.
- Qualifications: Experience with digital ads and strong data analysis skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
FWD Ecommerce is a transformative agency passionate about driving growth and profitability for eCommerce businesses. With over 30 years of combined industry experience, we deliver proven strategies tailored to diverse business models, including D2C, B2C, and B2B brands. Our expertise spans ecommerce platforms, marketplaces, and technical implementations, ensuring scalable and profitable outcomes for our clients. Trusted by clients with annual turnovers ranging from £200k to £40m, our team has generated over £350M in client revenue to date.
This full‑time, remote role for a Paid Ads Specialist involves managing and optimising advertising campaigns on platforms such as Google, Microsoft, Meta, TikTok and LinkedIn. Responsibilities include conducting performance analysis, devising data‑driven strategies, and crafting ad copies to meet key performance metrics. The specialist will also be responsible for budget management, reporting campaign results, and collaborating closely with team members to refine marketing strategies.
Qualifications
- Experience with Google Ads, Microsoft, Meta Ads (Facebook/Instagram), TikTok Ads and LinkedIn Ads including campaign setup and optimisation
- Skills in data analysis, performance tracking, and A/B testing to improve campaign results
- Proficiency in crafting engaging and effective ad copies tailored to multiple platforms
- Ability to manage and allocate advertising budgets to maximise ROI
- Excellent communication and collaboration skills to work with internal and external stakeholders
- Familiarity with eCommerce and D2C performance marketing is a plus
- Preferred (not essential) - 2.1 Bachelor's degree in Marketing, Business, or related field, or equivalent professional experience
15% Annual Performance Bonus Health, Dental & Opticians Cover Self-Learning Budget
Note: Applicants outside Northern Ireland will not be considered for this position.
Paid Advertising / Digital Marketing Specialist - Northern Ireland (Google, Microsoft, Meta, Ti[...] in Belfast employer: FWD Ecommerce
Contact Detail:
FWD Ecommerce Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Advertising / Digital Marketing Specialist - Northern Ireland (Google, Microsoft, Meta, Ti[...] in Belfast
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or attend local meetups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best ad campaigns and results. This will give potential employers a taste of what you can bring to the table, especially in digital marketing.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of the platforms mentioned in the job description. Be ready to discuss your experience with Google Ads, Meta, and others, and how you've used data to drive results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Paid Advertising / Digital Marketing Specialist - Northern Ireland (Google, Microsoft, Meta, Ti[...] in Belfast
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Paid Advertising Specialist. Highlight your experience with Google Ads, Microsoft Ads, and other platforms mentioned in the job description. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your previous experiences have prepared you for this role. Remember, we love a good story that connects your journey to our mission at FWD Ecommerce.
Showcase Your Results: When detailing your past roles, focus on the results you've achieved. Did you increase ROI on campaigns? Share those numbers! We’re all about data-driven strategies, so let us know how you’ve made an impact in your previous positions.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at FWD Ecommerce
✨Know Your Platforms
Make sure you’re well-versed in the advertising platforms mentioned in the job description, like Google Ads, Meta, and TikTok. Familiarise yourself with their features, recent updates, and best practices. This will show that you’re not just a candidate but someone who’s genuinely interested in the role.
✨Showcase Your Data Skills
Prepare to discuss your experience with data analysis and performance tracking. Bring examples of how you've used data to optimise campaigns in the past. Being able to articulate your thought process behind A/B testing and budget management will set you apart from other candidates.
✨Craft Engaging Ad Copies
Since crafting ad copies is a key responsibility, come prepared with examples of your previous work. If possible, bring a portfolio or case studies that highlight your ability to create engaging content tailored for different platforms. This will demonstrate your creativity and understanding of what works.
✨Emphasise Collaboration
This role involves working closely with team members and stakeholders, so be ready to discuss your collaboration skills. Share specific instances where you’ve successfully worked in a team to refine marketing strategies or solve problems. Highlighting your communication skills will show you’re a great fit for their team-oriented culture.