At a Glance
- Tasks: Drive new business, nurture customer relationships, and expand our market presence.
- Company: Join a family-owned business with over 60 years of industry expertise.
- Benefits: Competitive salary, company car, and support from dedicated teams.
- Other info: Enjoy a dynamic field-based role with opportunities for professional development.
- Why this job: Be a key player in our growth and make a real impact in the industry.
- Qualifications: Proven B2B sales experience and strong relationship-building skills.
The predicted salary is between 45000 - 48000 £ per year.
FWB Products Limited is an independent, family-owned business established in 1963, supplying quality products to trade and industry for over 60 years.
With branches in Stoke-on-Trent & Wrexham, the company offers a broad product range including pipeline and fittings, steel, tools, rubber and plastics, PPE and workwear, fasteners, electrical, janitorial and maintenance, and pneumatic controls and instrumentation.
FWB supports thousands of customers daily across infrastructure, construction, industrial, and public sectors, ensuring reliable, seamless supply chains.
The company combines strong procurement expertise with technical product knowledge to source competitively and manage products to meet complex project requirements.
FWB values collaborative partnerships and positions itself as a true one‑stop shop for trade and industry.
Business Development Manager
FWB Products Ltd is looking for a commercially driven Business Development Manager to generate new business, develop existing customer relationships and expand our presence across South Staffordshire and Derby.
This is a predominantly field‑based role, combining proactive new business development with structured visits to existing accounts.
Regular attendance at our Stoke‑on‑Trent office will also be required for meetings, business reviews, sales planning and practical office support when needed.
Key responsibilities
- Identify, target and secure new B2B customers across the agreed territory.
- Build and maintain a structured prospect pipeline.
- Plan and complete regular visits to existing accounts.
- Identify opportunities to increase sales, margin and customer spend.
- Develop strong relationships with decision‑makers, buyers and operational contacts.
- Prepare quotations and commercial proposals with support from our internal sales, technical and purchasing teams.
- Maintain accurate CRM records, visit reports and follow‑up actions.
- Manage the territory efficiently through effective route planning and customer contact cycles.
- Attend the Stoke office regularly for meetings, reviews and operational support.
- Report on activity, pipeline, new accounts, turnover and gross profit against agreed KPIs.
- Represent FWB professionally at customer meetings, supplier events and promotional activities.
About you
- You will be a confident, self‑motivated and commercially aware sales professional with:
- A proven track record in B2B field sales, business development or account management.
- Confidence in prospecting for new business and opening conversations with new organisations.
- Strong relationship‑building, negotiation and communication skills.
- The ability to manage a predominantly field‑based diary.
- A sound understanding of pricing, margin and profitable growth.
- The ability to balance new business generation with the development of existing accounts.
- A full, valid UK driving licence.
Experience within industrial supplies, engineering, construction or pipeline is desirable.
What we offer
- Competitive and negotiable salary, dependent on experience and capability.
- Company car for business and authorised private use, subject to company policy.
- Ownership of a defined growth territory.
- Support from established internal sales, purchasing and technical teams.
- The opportunity to play a key role in the continued growth of FWB Products Ltd.
- #J-18808-Ljbffr
Business Development Manager in Wrexham employer: FWB Products Limited
FWB Products Limited is an excellent employer that prides itself on its family-owned values and collaborative work culture, providing a supportive environment for its employees. With over 60 years of experience in the industry, FWB offers competitive salaries, a company car, and opportunities for professional growth, making it an ideal place for a Business Development Manager to thrive while contributing to the company's continued success in South Staffordshire and Derby.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager in Wrexham
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Business Development Manager at FWB Products Limited, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including FWB Products Limited. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Development Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Business Development Manager in Wrexham
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for FWB Products Limited:When writing your cover letter, make sure to tailor your message specifically for FWB Products Limited. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at FWB Products Limited
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show FWB Products Limited that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show FWB Products Limited that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with FWB Products Limited’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.