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For Companies At a Glance
- Tasks: Drive customer retention strategies and optimise subscriber loyalty through data-driven marketing.
- Company: Join Future, a global leader in specialist media with diverse brands.
- Benefits: Enjoy uncapped leave, profit-sharing bonuses, and well-being support.
- Other info: Hybrid role with excellent career growth and a commitment to diversity.
- Why this job: Take ownership of impactful projects and enhance customer experiences.
- Qualifications: Experience in retention marketing and strong analytical skills required.
The predicted salary is between 27500 - 27500 £ per year.
Future is a global platform for specialist media with scalable, diversified brands of over 70 print and digital products. We are looking for a data-savvy, proactive Senior Retention Marketing Executive to join our team. Reporting to the Retention Manager, you will be a driving force in executing our customer retention strategy.
What you'll be doing:
- Combine data-driven logic with creative flair to ensure our subscribers stay longer, spend more, and love our brands—whether across our iconic print titles or digital propositions.
- Implement test and learn roadmaps to reduce churn, win back customers, and optimise LTV.
- Be a customer-centric communicator who is comfortable with retention analytics and presenting recommendations to stakeholders.
- Champion the customer experience, ensuring every touchpoint adds value while delivering against our core KPIs.
- Take true ownership of key projects that directly impact the growth and loyalty of our global subscriber base.
Experience that will put you ahead of the curve:
- Experience in retention or CRM marketing, with subscriptions or recurring revenue background a benefit.
- Proven experience in delivering multi-channel marketing campaigns.
- Knowledge of CRM/CDP platforms and automated digital journeys.
- Experience using Google Workspace apps and collaboration tools.
- Comfortable with data and can turn a spreadsheet into a clear recommendation.
- Ability to explain "the why" behind a campaign to stakeholders and write compelling marketing copy that converts.
- Excellent copywriting skills.
- Creative approach to problem solving, managing solutions from start to finish.
- Always looking for a way to A/B test a subject line, an offer, or a layout.
- Knowledge of the latest opportunities and trends within retention marketing.
What's in it for you:
- The expected range for this role is up to £27,500.
- This is a Hybrid role from our Bath Office, working three days from the office, two from home.
- Uncapped leave, because we trust you to manage your workload and time.
- When we hit our targets, enjoy a share of our profits with a bonus.
- Refer a friend and get rewarded when they join Future.
- Well-being support with access to our Colleague Assistant Programmes.
- Opportunity to purchase shares in Future, with our Share Incentive Plan.
- Internal job family level P6.
Who are we…
We're Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces. We've got ambitious plans that further build on our growth momentum and unlock new opportunities – and we're looking for driven people who want to be a part of it!
Our Future, Our Responsibility - Inclusion and Diversity at Future:
We embrace and celebrate diversity, making it part of who we are. Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive. When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone. Because a diverse team isn't just good for business. It's the Future.
Please let us know if you need any reasonable adjustments made so we can give you the best experience!
Senior Retention Marketing Executive employer: Future
Contact Detail:
Future Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Retention Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your retention marketing successes. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and showcasing your data-driven mindset. Be ready to discuss how you've used analytics to drive customer retention in past roles.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in being part of our Future family.
We think you need these skills to ace Senior Retention Marketing Executive
Some tips for your application 🫡
Show Your Data Savvy: Make sure to highlight your experience with data-driven marketing in your application. We want to see how you've used analytics to drive retention strategies and improve customer experiences.
Craft Compelling Copy: Since excellent copywriting is key for this role, don’t shy away from showcasing your writing skills. Include examples of marketing copy you've created that successfully converted leads into loyal customers.
Demonstrate Your Creativity: We love a creative approach! Share any innovative campaigns or A/B tests you've implemented in the past. This will show us how you think outside the box when it comes to retention marketing.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Future!
How to prepare for a job interview at Future
✨Know Your Data
As a Senior Retention Marketing Executive, you'll need to be data-savvy. Brush up on your analytics skills and be ready to discuss how you've used data to drive retention strategies in the past. Prepare examples of how you've turned insights into actionable recommendations.
✨Showcase Your Creativity
While data is crucial, don't forget to highlight your creative side! Think of innovative retention campaigns you've executed or ideas you have for future initiatives. Be prepared to discuss how you balance creativity with data-driven decisions.
✨Master the Art of Communication
You'll be presenting to stakeholders, so practice explaining complex concepts in simple terms. Prepare to share how you've effectively communicated retention strategies in previous roles, and think about how you can convey 'the why' behind your campaigns.
✨A/B Testing Enthusiast
Since A/B testing is key in retention marketing, come armed with examples of tests you've run. Discuss what you learned from them and how they impacted customer engagement. This will show your proactive approach to optimising campaigns.