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For Companies At a Glance
- Tasks: Drive customer retention strategies and improve subscriber lifetime value.
- Company: Future is a global leader in specialist media with over 70 diverse brands.
- Benefits: Enjoy uncapped leave, hybrid work, profit-sharing bonuses, and wellbeing support.
- Why this job: Join a dynamic team focused on innovation and customer experience in a thriving media environment.
- Qualifications: 4+ years in retention or CRM marketing, with strong copywriting and multi-channel campaign skills.
- Other info: Embrace diversity and inclusion in a supportive workplace that values every voice.
The predicted salary is between 25000 - 37500 £ per year.
Future is a global platform for specialist media with scalable, diversified brands of over 70 print and digital products. Reporting into the Head of Retention, this role is a great opportunity to join our Customer Operations team, to deliver an excellent customer retention strategy on our high-profile UK News & Wealth brands.
What you\’ll be doing
Reporting to the Head of Retention Marketing, you\’ll drive yield and revenue, and improve lifetime value across our digital and print subscriber base. You will deliver retention and engagement marketing initiatives to reduce churn and win back customers. You should be experienced in retention analytics and able to present results and recommendations to key stakeholders at all levels.
You will plan and implement retention marketing roadmaps, ensuring continual improvement through a test and learn approach, and applying best practices.
Above all, you will be customer-centric, always delivering a first-class customer experience, while also reviewing how we can reduce costs and maximize our retention budget to support LTV across the business.
Experience that will put you ahead of the curve
- At least 4 years experience in retention or CRM marketing (ideally from a subscriptions background)
- Experience managing multi-channel marketing campaigns, including email
- Knowledge of CRM/CDP Platforms and automated digital journeys
- Experience using Google Workspace apps and collaboration tools
- Knowledge of industry trends
- Copywriting skills
What\’s in it for you
The expected salary range for this role is £25,000 – £37,500.
This is a hybrid role based in our Bath or London office, working three days in the office and two from home.
Plus, enjoy more great perks, including:
- Uncapped leave, trusting you to manage your workload and time
- A share of profits with a bonus when targets are hit
- Referral rewards for bringing in new colleagues
- Wellbeing support through our Colleague Assistance Programmes
- Opportunity to purchase shares via our Share Incentive Plan
Internal job family level: P6
Who are we…
We\’re Future, the global leader in specialist media. With over 3,000 employees across 200+ media brands, Future is a destination for passionate people worldwide seeking trusted, expert content that educates and inspires action—online and offline—through our websites, magazines, events, newsletters, podcasts, and social spaces.
We have ambitious plans to build on our growth momentum and explore new opportunities. We\’re looking for driven individuals to join us!
Our Future, Our Responsibility – Inclusion and Diversity at Future
We embrace and celebrate diversity, making it part of who we are. Different perspectives spark ideas, fuel creativity, and push us to innovate. We strive to create a workplace where everyone feels valued, respected, and empowered to thrive.
We are committed to fair and inclusive hiring, welcoming talent from all walks of life. It\’s not just about what you bring to the table—it\’s about ensuring everyone has a seat at it.
Because a diverse team isn\’t just good for business. It\’s the future.
Please let us know if you need any reasonable adjustments to ensure the best experience for you!
Learn more about Our Future, Our Responsibility on our website.
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Retention Marketing Manager, 6 Month FTC employer: Future
Contact Detail:
Future Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retention Marketing Manager, 6 Month FTC
✨Tip Number 1
Familiarise yourself with the latest trends in retention marketing, especially within the subscriptions sector. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to the role.
✨Tip Number 2
Network with professionals in the retention marketing field, particularly those who have experience in managing multi-channel campaigns. Engaging with industry experts can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific retention strategies you've implemented in previous roles. Be ready to share metrics that showcase your success in reducing churn and improving customer lifetime value.
✨Tip Number 4
Showcase your familiarity with CRM/CDP platforms and automated digital journeys during conversations. Highlighting your technical skills will set you apart from other candidates and align with the job requirements.
We think you need these skills to ace Retention Marketing Manager, 6 Month FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in retention or CRM marketing, especially if you have a background in subscriptions. Use specific examples of multi-channel marketing campaigns you've managed.
Craft a Compelling Cover Letter: In your cover letter, emphasise your customer-centric approach and how you've successfully reduced churn in previous roles. Mention your familiarity with CRM/CDP platforms and your copywriting skills.
Showcase Analytical Skills: Include any relevant metrics or results from your past roles that demonstrate your ability to analyse retention analytics and present findings to stakeholders. This will show your capability to drive yield and revenue.
Research Future: Familiarise yourself with Future's brands and their customer retention strategies. Understanding their market position and challenges will help you tailor your application and show genuine interest in the role.
How to prepare for a job interview at Future
✨Showcase Your Retention Experience
Make sure to highlight your previous experience in retention or CRM marketing, especially if it involves subscriptions. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will demonstrate your capability to drive yield and revenue.
✨Prepare for Data-Driven Discussions
Since the role requires presenting analytics to stakeholders, brush up on your data interpretation skills. Be ready to explain how you’ve used retention analytics in past roles to inform strategies and improve customer lifetime value.
✨Demonstrate Customer-Centric Thinking
Future values a first-class customer experience, so be prepared to discuss how you’ve prioritised customer needs in your previous roles. Share examples of how you’ve reduced churn and won back customers through tailored marketing initiatives.
✨Familiarise Yourself with Industry Trends
Stay updated on the latest trends in retention marketing and CRM platforms. Being knowledgeable about current best practices will not only impress your interviewers but also show that you are proactive and passionate about the field.
