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For Companies At a Glance
- Tasks: Lead growth marketing strategies and oversee cross-functional teams to boost subscriber acquisition.
- Company: Join Future, a global leader in specialist media with over 3,000 employees across 200+ brands.
- Benefits: Enjoy uncapped leave, profit-sharing bonuses, and the option to purchase shares in Future.
- Why this job: Be part of a dynamic team driving impactful growth in a supportive and inclusive environment.
- Qualifications: Must have senior experience in digital growth marketing and managing large budgets.
- Other info: This hybrid role offers flexibility with three days in the office and two at home.
The predicted salary is between 60000 - 84000 £ per year.
We're looking for someone to lead the commercial engine behind Future's subscription growth. The Growth Marketing Director is a senior hire who will run two cross-functional squads, oversee our digital performance marketing strategy, and build the systems that allow us to scale subscriber acquisition efficiently across our portfolio. You will build on real momentum: strong brands, a scaled subscriber base, and meaningful investment already in place. The brief now is to sharpen, accelerate, and scale what works—commercially and operationally.
Our brands are strong, our subscriber base is large, and the leadership support is in place. What we need now is a strategic operator who can bring sharper structure, better attribution, faster testing cycles, and stronger economics to how we grow. This is one of the most commercially impactful roles in the business. The Growth Director will operate with broad influence—across brand, product, editorial, data, and finance—and will be trusted to lead the system that drives acquisition performance, not just the campaigns.
What you'll be doing
- Lead performance marketing across UK and US markets
- Responsible for both Tier 1 brand acquisition and digital growth for Tier 2/3 brands
- Be the growth marketing centre of excellence—providing the infrastructure, playbooks, and insight to help brand teams scale acquisition, improve customer journeys, and embed test-and-learn rigour
- Drive CAC:LTV outcomes across the portfolio and report on revenue contribution, growth pacing, and forecast accuracy
Experience that will put you ahead of the curve
- Senior digital growth/performance marketing leader in a scaled DTC, media, or subscription-led business
- Ownership of large budgets (£5m+ annually) and clear track record improving CAC:LTV
- Demonstrable experience leading cross-functional growth teams and working across data, creative, lifecycle, and product
- Familiar with marketing attribution, CRM journeys, CRO, and analytics tooling (GA4, Looker, CDPs)
Nice-to-Haves
- Experience managing agency relationships alongside in-house teams
- Background in content, publishing, or brand portfolios
- Exposure to US and UK consumer growth dynamics
- Built or led a centre of excellence in marketing or growth
What's in it for you
The expected range for this role is £70,000 - £80,000. This is a Hybrid role from our Bath or London Office, working three days from the office, two from home. Plus more great perks, which include:
- Uncapped leave, because we trust you to manage your workload and time
- When we hit our targets, enjoy a share of our profits with a bonus
- Refer a friend and get rewarded when they join Future
- Wellbeing support with access to our Colleague Assistant Programmes
- Opportunity to purchase shares in Future, with our Share Incentive Plan
We embrace and celebrate diversity, making it part of who we are. Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive. When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone. Because a diverse team isn't just good for business. It's the Future.
Please let us know if you need any reasonable adjustments made so we can give you the best experience!
Growth Marketing Director employer: Future
Contact Detail:
Future Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Director
✨Tip Number 1
Familiarise yourself with the latest trends in digital growth and performance marketing, especially within subscription-based models. Understanding the nuances of CAC:LTV ratios and how they apply to both Tier 1 and Tier 2/3 brands will give you a competitive edge.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience in leading cross-functional teams. Engaging with others who have successfully navigated similar roles can provide valuable insights and connections that may help you stand out.
✨Tip Number 3
Showcase your ability to drive measurable results by preparing case studies or examples from your previous roles where you improved acquisition performance. Highlighting your strategic thinking and operational skills will resonate well with our leadership team.
✨Tip Number 4
Research Future's brands and their current subscriber acquisition strategies. Being able to discuss specific areas for improvement or potential new initiatives during your interview will demonstrate your proactive approach and genuine interest in the role.
We think you need these skills to ace Growth Marketing Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital growth and performance marketing. Focus on your achievements in managing large budgets and improving CAC:LTV ratios, as these are crucial for the Growth Marketing Director role.
Craft a Compelling Cover Letter: In your cover letter, emphasise your strategic approach to growth marketing. Discuss how you've led cross-functional teams and implemented successful marketing strategies. Be specific about your experience with data analytics and customer journeys.
Showcase Relevant Skills: Highlight your familiarity with marketing attribution, CRM journeys, and analytics tools like GA4 and Looker. Mention any experience you have with agency relationships and leading a centre of excellence in marketing.
Demonstrate Cultural Fit: Future values diversity and inclusion, so make sure to convey your understanding of these principles in your application. Share examples of how you've contributed to a positive team culture or supported diverse perspectives in your previous roles.
How to prepare for a job interview at Future
✨Showcase Your Strategic Thinking
As a Growth Marketing Director, you'll need to demonstrate your ability to think strategically. Prepare examples of how you've successfully led cross-functional teams and implemented growth strategies in previous roles. Highlight specific metrics that showcase your impact on subscriber acquisition and revenue growth.
✨Understand the Brand Portfolio
Familiarise yourself with Future's brands and their unique value propositions. Be ready to discuss how you would tailor marketing strategies for different tiers of brands within the portfolio. This shows that you can adapt your approach based on brand strengths and market dynamics.
✨Emphasise Data-Driven Decision Making
Given the focus on measurable ROI and performance marketing, be prepared to discuss your experience with analytics tools like GA4 and Looker. Share examples of how you've used data to optimise customer journeys and improve CAC:LTV ratios in past roles.
✨Demonstrate Leadership and Collaboration Skills
This role requires leading diverse teams and collaborating across various departments. Prepare to share instances where you've successfully managed agency relationships or worked with in-house teams to achieve common goals. Highlight your ability to foster a collaborative environment that drives results.
