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- Tasks: Lead the Gardening Know How team to create top-notch gardening content and drive traffic growth.
- Company: Future plc is a global leader in specialist media with over 3,000 employees across 200+ brands.
- Benefits: Enjoy hybrid work, uncapped leave, profit-sharing bonuses, and share purchase opportunities.
- Why this job: Join a dynamic team, make an impact in gardening media, and thrive in an inclusive culture.
- Qualifications: Relevant editorial experience, strong SEO knowledge, and a passion for gardening are essential.
- Other info: This role offers a chance to network and build industry relationships while leading a talented team.
The predicted salary is between 28000 - 48000 £ per year.
Future plc has a portfolio of the world’s leading homes brands, from Homes & Gardens and Ideal Home to Livingetc, Homebuilding & Renovating and Gardening Know How. We have a dedicated team of editors and writers who create expert content to generate audiences on all of these sites.
This is a chance to take on the Editor in Chief role at Gardening Know How, one of the world’s biggest gardening websites.
What you'll be doing
Reporting to the Content Director, you'll deliver traffic and ecommerce growth, and support commercial performance across all platforms. You’ll lead the team to create industry-leading content across all aspects of gardening and all media channels. You'll be responsible for delivering best-in-the-market content in line with the brand strategy, delighting our target market and supporting commercial aims. You'll run the forward planner, content calendar and output planner, and work with central centres of excellence to train your team to be the best. You’ll be a figurehead for the brand, networking and building relationships with clients and industry contacts.
Experience that will put you ahead of the curve
- Relevant editorial experience with a background in digital and print media
- Understanding of principles of building audiences on websites and knowledge of different acquisition channels
- In-depth knowledge of all the key content distribution channels
- First-rate knowledge of editorial SEO and analytics
- A strong understanding of and passion for homes and gardens, and an ability to write for American audiences
- Excellent industry contacts
- Experience managing freelance budgets
- People management experience and ability to work as part of a broader senior management team and support the goals of others
What's in it for you
The expected range for this role is £33,000 - £60,000. This is a Hybrid role from our London Office, working three days from the office, two from home… Plus more great perks, which include:
- Uncapped leave, because we trust you to manage your workload and time
- When we hit our targets, enjoy a share of our profits with a bonus
- Refer a friend and get rewarded when they join Future
- Wellbeing support with access to our Colleague Assistant Programmes
- Opportunity to purchase shares in Future, with our Share Incentive Plan
We’re Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.
We’ve got ambitious plans that further build on our growth momentum and unlock new opportunities – and we’re looking for driven people who want to be a part of it!
Our Future, Our Responsibility - Inclusion and Diversity at Future
We embrace and celebrate diversity, making it part of who we are. Different perspectives spark ideas, fuel creativity, and push us to innovate. That’s why we’re building a workplace where everyone feels valued, respected, and empowered to thrive.
When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It’s not just about what you bring to the table — it’s about making sure the table has room for everyone. Because a diverse team isn’t just good for business. It’s the Future.
Please let us know if you need any reasonable adjustments made so we can give you the best experience! Find out more about Our Future, Our Responsibility on our website.
Editor in Chief - Gardening Know How employer: Future Publishing
Contact Detail:
Future Publishing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Editor in Chief - Gardening Know How
✨Tip Number 1
Familiarise yourself with Gardening Know How's content style and audience. Spend some time exploring their articles, social media presence, and engagement strategies to understand what resonates with their readers.
✨Tip Number 2
Network within the gardening and editorial communities. Attend industry events or webinars where you can meet potential colleagues and industry contacts, as building relationships can significantly enhance your chances of landing the role.
✨Tip Number 3
Showcase your knowledge of SEO and analytics in conversations. Be prepared to discuss how you've successfully used these tools in previous roles to drive traffic and engagement, as this is crucial for the Editor in Chief position.
✨Tip Number 4
Demonstrate your leadership skills by sharing examples of how you've managed teams or projects effectively. Highlight your experience in training and developing talent, as this will be key in leading the editorial team at Gardening Know How.
We think you need these skills to ace Editor in Chief - Gardening Know How
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant editorial experience, particularly in digital and print media. Emphasise your understanding of audience building and content distribution channels, as these are crucial for the Editor in Chief role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for gardening and your ability to write for American audiences. Mention any industry contacts you have and how they could benefit Gardening Know How. Show how your vision aligns with the brand strategy.
Showcase Your SEO Knowledge: Include specific examples of how you've successfully implemented editorial SEO strategies in your previous roles. Highlight your analytical skills and how they contributed to traffic and ecommerce growth.
Demonstrate Leadership Experience: Discuss your experience managing teams and budgets. Provide examples of how you've trained or mentored others in the editorial field, showcasing your ability to lead and inspire a team towards achieving commercial goals.
How to prepare for a job interview at Future Publishing
✨Showcase Your Editorial Expertise
Make sure to highlight your relevant editorial experience, especially in digital and print media. Be prepared to discuss specific projects you've led or contributed to that demonstrate your ability to create engaging content.
✨Demonstrate Audience Growth Strategies
Discuss your understanding of audience-building principles and the various acquisition channels you've successfully utilised. Share examples of how you've driven traffic and engagement in previous roles.
✨Highlight Your SEO Knowledge
Since editorial SEO is crucial for this role, be ready to talk about your first-rate knowledge in this area. Provide examples of how you've used analytics to inform content strategy and improve performance.
✨Connect with Your Passion for Gardening
Express your passion for homes and gardens during the interview. Share your insights on current trends in gardening and how you can connect with American audiences through your writing.
