Senior PPC Executive in Cardiff

We have an exciting opportunity to join Go.Compare’s Performance Marketing team as a Senior PPC Executive, reporting into the PPC Channel Manager. This is a chance for someone with strong PPC experience to work at the cutting edge of Paid Search, managing large budgets to make a tangible impact on business performance. In this role, you’ll own multiple PPC accounts across Google and Microsoft Advertising. You’ll develop and execute strategies aligned with KPI targets and business goals, taking full ownership of account performance and applying industry best practices to deliver measurable impact.

Key Responsibilities

• Own the strategy, execution, and performance of multiple PPC accounts, managing bid strategies to ensure targets and business objectives are met.
• Line manage and mentor team members, sharing expertise to upskill and develop the team.
• Plan, execute, and communicate A/B tests to continually optimise account performance.
• Work closely with stakeholders across the business, keeping them informed on account performance, competitor activity, and the performance of tests.
• Stay at the forefront of Paid Search developments, proactively researching trends, tools, and AI innovations.
• Create, manage, and optimise PPC audience segments to improve targeting and campaign performance.
• Turn performance data into clear, engaging stories, sharing insights with commercial teams in a way that’s easy to understand and supports informed decision-making.

Experience that will put you ahead of the curve

• Experience in PPC, with a proven track record of managing and growing large-scale, high-performing accounts.
• Demonstrated ability to hit ROI targets while driving revenue and profit growth.
• Experience managing PPC projects in fast-paced environments, including both internal and external stakeholders.
• Significant experience managing a range of Google Ads and Microsoft Ads accounts, with excellent platform knowledge.
• Solid understanding of A/B testing, PPC key metrics, auction insights, quality score, ROI, optimisation score, etc.
• Ability to analyse data, identify trends, and act to improve ROI.
• Google Ads and Microsoft Ads accredited.
• Proficiency in Google Sheets/Excel, Looker Studio, GA4 and SA360 are a bonus.

What’s in it for you

• This is a Hybrid role from our Cardiff Office, working three days from the office, two from home.
• Uncapped leave, because we trust you to manage your workload and time.
• When we hit our targets, enjoy a share of our profits with a bonus.
• Refer a friend and get rewarded when they join.
• Future Wellbeing support with access to our Colleague Assistant Programmes.
• Opportunity to purchase shares in Future, with our Share Incentive Plan.

Who are we…

We’re Go.Compare, part of Future PLC. You’ve probably heard of us - we’re a price comparison site passionate about finding our customers savvy insurance deals. We pride ourselves on being a fun but fair place to work, with flexible hours and plenty of perks, thanks to the Future community teams' hard work making sure each team member is treated equally. We only collaborate with organisations we can rely on, so we’ve built up a huge network of trusted partners. We’re also authorised and regulated by the Financial Conduct Authority.

A team of bright-eyed insurance experts launched Go.Compare back in November 2006 and we’re still going strong. Based at our office in Cardiff, we’ve worked on getting our customers the best deals, partnered up with the Welsh Rugby Union, crafted engaging TV ads, and so much more.

Our Future, Our Responsibility - Inclusion and Diversity at Future

We embrace and celebrate diversity, making it part of who we are. Different perspectives spark ideas, fuel creativity, and push us to innovate. That is why we’re building a workplace where everyone feels valued, respected, and empowered to thrive. When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It’s not just about what you bring to the table — it’s about making sure the table has room for everyone. Because a diverse team isn’t just good for business. It’s the Future.

Please let us know if you need any reasonable adjustments made so we can give you the best experience!