At a Glance
- Tasks: Manage and optimise Paid Search campaigns while exploring emerging digital channels.
- Company: Join Go.Compare, a leading price comparison site under Future's innovative brand portfolio.
- Benefits: Enjoy uncapped leave, profit-sharing bonuses, and share purchase opportunities.
- Other info: Hybrid role based in Cardiff with excellent career development opportunities.
- Why this job: Be at the forefront of digital growth and make a real impact in marketing.
- Qualifications: Experience with Google Ads, Microsoft Advertising, and strong data interpretation skills.
The predicted salary is between 52650 - 64350 £ per year.
Description
Who we are
We create trusted, expert content that helps millions of people discover more about the things they love, need and care about.
From technology, gaming and entertainment to fashion, lifestyle, sport, finance and beyond, our specialist brands connect people with their passions every day.
Across websites, magazines, newsletters, social channels and events, we bring expert content to audiences around the world.
We combine our deep specialist knowledge with innovative technology and data to create engaging experiences, build valuable communities and help people make better-informed decisions.
Behind it all are our people - passionate experts, creators, innovators and problem-solvers who are shaping the future of media.
The Team You’ll Join
As a proud part of Future's brand portfolio, Go.
Compare's a price comparison site finding customers savvy insurance deals.
Within this, our newly established Digital Growth team drives expansion across Paid Search and digital channels.
We manage high-impact PPC campaigns and explore emerging technologies to increase market reach.
Joining us puts you at the centre of our strategic digital growth strategy.
What You’ll Do
Reporting to the PPC Channel Manager, you'll manage strategic Paid Search campaigns and explore emerging digital channels.
You'll execute growth strategies across Google Ads, Microsoft Advertising, Search Ads 360 (SA360), and Paid Social.
Daily, you'll use Looker Studio, GA4, Google Sheets, Excel, and custom scripts to optimise account performance.
You'll work closely with the PPC Channel Manager and the Head of Digital Growth.
You'll guide team members, upskill colleagues, and help expand our digital marketing capabilities.
This hybrid role's based in our Cardiff office, combining remote work with in-person collaboration.
- Manage and optimise large-scale Paid Search campaigns across Google Ads and Microsoft Advertising.
- Execute A/B testing and experimentation strategies across accounts to improve performance.
- Guide and upskill team members to enhance technical capabilities across Paid Search.
- Interpret complex performance data to deliver clear, actionable commercial recommendations.
- Use Looker Studio, GA4, and custom scripts to streamline workflows and tracking setups.
- Identify expansion opportunities across emerging digital channels, including Paid Social and Display.
- What you’ll bring
- Experience managing and optimising large-scale, high-performing Paid Search accounts.
- Technical proficiency in SA360, Google Ads, Microsoft Advertising, and GA4.
- Ability to develop scripts, audit tracking setups, and manage data in Looker Studio and Excel.
- Experience or familiarity with wider digital channels like Paid Social, Display, or Affiliates.
- Strong written and verbal communication skills to present recommendations to stakeholders.
- Data-interpretation skills with the ability to turn performance metrics into clear actions.
- Minimum Requirements
- Experience managing Paid Search accounts across Google Ads and Microsoft Advertising.
- Proficiency using SA360, GA4, Looker Studio, and Google Sheets or Excel.
- Ability to work a hybrid schedule from our Cardiff office.
What We Offer
- The expected range for this role is £35,000 - £45,000
- Internal job family level P5
This is a Hybrid role from our Cardiff Office, working three days from the office, two from home
- … Plus more great perks, which include;
- Uncapped leave, because we trust you to manage your workload and time
- When we hit our targets, enjoy a share of our profits with a bonus
- Refer a friend and get rewarded when they join Future
- Wellbeing support with access to our Colleague Assistant Programmes
- Opportunity to purchase shares in Future, with our Share Incentive Plan
- Inclusion & Diversity
At Future, we’re working to attract, retain and foster diverse talent, educating our colleagues in the importance of diversity, and review our internal processes so that they remain as free from bias as possible.
We recognise that, in order to reach diverse communities through our content, we must first ensure ours is a culture in which diversity can thrive.
Find out more about Our Future, Our Responsibility on our website.
If you need any reasonable adjustments, please let us know, and we'll be happy to support you.
#LI-Hybrid #LI-FT1
Growth Marketing Specialist - Go.Compare in Cardiff employer: Future Publishing
At Future, we pride ourselves on being an excellent employer, offering a dynamic work culture that fosters professional growth and development. As part of the Go.Compare team in Cardiff, you'll enjoy a hybrid working model, competitive benefits including uncapped leave and enhanced parental support, and the opportunity to collaborate with industry experts while making a real impact in the insurance sector. Join us to be part of a diverse and inclusive environment where your contributions are valued and rewarded.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Specialist - Go.Compare in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Future Publishing and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Future Publishing are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Future Publishing on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Future Publishing. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Growth Marketing Specialist - Go.Compare in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Future Publishing. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Future Publishing:Show us that you’ve done your homework! In your application, briefly mention what you admire about Future Publishing’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Future Publishing
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Future Publishing will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Future Publishing, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
