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For Companies At a Glance
- Tasks: Lead marketing strategies to boost subscriptions for our exciting media portfolio.
- Company: Join Future, a global leader in specialist media with a vibrant culture.
- Benefits: Enjoy uncapped leave, profit-sharing bonuses, and hybrid work flexibility.
- Why this job: Make a real impact in a dynamic environment while growing your marketing skills.
- Qualifications: 4+ years in marketing, campaign management, and team leadership.
- Other info: Diverse workplace that values creativity and innovation.
The predicted salary is between 30000 - 42000 £ per year.
The Subscriptions Marketing team are responsible for all direct-to-consumer marketing, promoting Future's portfolio of print and digital specialist titles to both existing and potential customers. The overall objective of the team is to sustainably increase subscription revenues through optimised marketing campaigns via a variety of online and offline channels.
What you'll be doing
Reporting to the Senior Marketing Manager, the Marketing Manager will operate in a strategic capacity. You will devise and deliver an effective plan that owns and drives decision-marketing for designated vertical acquisition performance, marketing trends, customer behaviours, pricing, previous performance, positioning, and CPA. You will prioritise and co-ordinate workload effectively for yourself and your reports. You'll be accountable for best-practice and accurate execution and delivery of acquisition campaigns within your designated verticals, and across the wider portfolio. You will also be required to develop 3rd party opportunities to acquire new subscribers, to build/maintain working relationships with existing providers and vendors, and to actively explore new areas of opportunity.
Experience that will put you ahead of the curve
- At least 4 years of experience in marketing and campaign management
- Direct report management experience
- Subscriptions marketing experience or marketing qualification
- Management experience
- Experience with campaign analysis
- Budget management
- Numerate and commercially aware (profitability, ROI, ARPU, LTV)
- Previous experience using AI tools to increase productivity
What's in it for you
The expected range for this role is £30,000 - £42,000. This is a Hybrid role from our Bath Office, working three days from the office, two from home. Plus more great perks, which include:
- Uncapped leave, because we trust you to manage your workload and time
- When we hit our targets, enjoy a share of our profits with a bonus
- Refer a friend and get rewarded when they join Future
- Well-being support with access to our Colleague Assistant Programmes
- Opportunity to purchase shares in Future, with our Share Incentive Plan
Who are we...
We're Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces. We've got ambitious plans that further build on our growth momentum and unlock new opportunities – and we're looking for driven people who want to be a part of it!
Our Future, Our Responsibility - Inclusion and Diversity at Future
We embrace and celebrate diversity, making it part of who we are. Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive. When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone. Because a diverse team isn't just good for business. It's the Future.
Please let us know if you need any reasonable adjustments made so we can give you the best experience!
Marketing Manager - Subscriptions in London employer: Future plc
Contact Detail:
Future plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Subscriptions in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and achievements. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in subscriptions marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Future.
We think you need these skills to ace Marketing Manager - Subscriptions in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in subscriptions marketing and campaign management, as well as any relevant achievements that showcase your skills in driving subscription revenues.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your background aligns with our goals at Future. Don’t forget to mention your experience with AI tools and budget management!
Showcase Your Strategic Thinking: In your application, demonstrate your strategic thinking skills. Discuss how you've previously devised and delivered effective marketing plans, and how you prioritise workload to achieve results. We love seeing candidates who can think ahead!
Apply Through Our Website: We encourage you to apply through our website for the best experience. It’s straightforward and ensures your application gets to the right people. Plus, you’ll find all the details about the role and our amazing perks there!
How to prepare for a job interview at Future plc
✨Know Your Numbers
As a Marketing Manager, you'll need to be numerate and commercially aware. Brush up on key metrics like ROI, ARPU, and LTV before your interview. Be ready to discuss how you've used these metrics in past campaigns to drive success.
✨Showcase Your Campaign Success
Prepare specific examples of successful marketing campaigns you've managed. Highlight your role in the strategy, execution, and analysis. This will demonstrate your hands-on experience and ability to deliver results, which is crucial for this position.
✨Familiarise Yourself with AI Tools
Since experience with AI tools is a plus, make sure you can talk about any relevant tools you've used to enhance productivity. Discuss how these tools have helped you optimise campaigns or analyse customer behaviour in your previous roles.
✨Emphasise Team Management Skills
You'll be managing direct reports, so be prepared to discuss your leadership style and how you've successfully coordinated workloads in the past. Share examples of how you've motivated your team and ensured best practices in campaign execution.
