At a Glance
- Tasks: Drive revenue growth by managing client relationships and developing strategic marketing solutions.
- Company: Join a leading B2B IT media company with a focus on innovation.
- Benefits: Competitive salary, hybrid work model, uncapped leave, and profit-sharing bonuses.
- Other info: Dynamic role with opportunities for professional growth and industry networking.
- Why this job: Shape the future of IT marketing while working with top tech brands.
- Qualifications: 5+ years in media or B2B sales, with a focus on digital advertising.
The predicted salary is between 50000 - 70000 £ per year.
We are looking for an Account Director to increase revenue across our B2B IT portfolio—SmartBrief, ITPro, and ActualTech Media. You will sit at the centre of our market development strategy, managing important client and agency relationships while unlocking new opportunities across a powerful multi-brand ecosystem. You will be a strategic partner to B2B technology marketers—helping them reach and engage IT decision-makers through integrated solutions spanning content syndication, webinars, digital media, and demand generation programmes. If you enjoy building solutions that deliver measurable outcomes, this is an opportunity to shape the future of our IT vertical.
What you will be doing:
- Report to the Managing VP of Sales
- Prospect, develop, and close new business opportunities across assigned accounts
- Lead client meetings, presentations, and negotiations with senior decision-makers
- Build a strategic territory and account growth plan
- Develop tailored, integrated proposals that clearly communicate value and ROI
- Stay ahead of competitors and industry trends in an evolving digital landscape
- Share client insights to inform product development and go-to-market strategies
- Manage revenue across SmartBrief IT, ITPro, and ActualTech Media, with a focus on new business development and account expansion
- Build and manage relationships with B2B technology brands and media agencies, positioning yourself as a trusted advisor
- Develop and close integrated marketing programmes, including webinars, content syndication, lead generation, and sponsorships
- Create compelling, insight-driven sales presentations and proposals tailored to client goals
- Maintain a pipeline, achieving revenue targets
- Identify market trends and customer needs to uncover new revenue opportunities within important IT categories
- Represent the business at industry events, trade shows, and client meetings to build brand presence and produce leads
- Partner with marketing, product, and delivery teams to ensure successful campaign execution and client satisfaction
Experience that will put you ahead of the curve:
- 5+ years of experience in media, advertising, or demand generation sales
- Knowledge of digital advertising and B2B sales cycles
- Experience selling into the B2B IT or technology marketing space (e.g., cybersecurity, cloud, AI, and infrastructure)
- Track record in digital media, demand generation, or marketing solutions sales
- Familiarity with solutions such as webinars, content syndication, and nurture programs
- Experience with the B2B media and advertising landscape
- Experience translating client goals into strategic, multi-channel marketing solutions
- Experience navigating and selling to both brands and agencies
What’s in it for you:
- The expected range for this role is £50,000 - £70,000.
- This is a Hybrid role from our London Office, working three days from the office, two from home.
- Uncapped leave, because we trust you to manage your workload and time.
- When we hit our targets, enjoy a share of our profits with a bonus.
- Refer a friend and get rewarded when they join Future.
- Well-being support with access to our Colleague Assistant Programmes.
- Opportunity to purchase shares in Future, with our Share Incentive Plan.
Internal job family level Commercial 6
Account Director employer: Future plc
Contact Detail:
Future plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director
✨Tip Number 1
Network like a pro! Attend industry events and trade shows to meet potential clients and decision-makers. Don’t just hand out business cards; engage in conversations and showcase your expertise in B2B IT solutions.
✨Tip Number 2
Tailor your pitch! When you get the chance to present, make sure your proposals are customised to each client’s needs. Highlight how our integrated marketing programmes can specifically help them achieve their goals.
✨Tip Number 3
Stay ahead of the game! Keep an eye on market trends and competitor activities. This knowledge will not only help you identify new opportunities but also position you as a trusted advisor to your clients.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team!
We think you need these skills to ace Account Director
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Account Director role. Highlight your experience in B2B sales and digital media, and show us how you can drive revenue across our IT portfolio.
Showcase Your Achievements: We want to see your track record! Include specific examples of how you've successfully developed client relationships and closed deals in the past. Numbers speak volumes, so don’t shy away from sharing your successes.
Be Insightful: Demonstrate your understanding of the B2B IT landscape in your application. Share insights on market trends or challenges that you think are relevant to our business. This shows us you're not just applying for a job, but you're genuinely interested in shaping our future.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do!
How to prepare for a job interview at Future plc
✨Know Your B2B IT Landscape
Before the interview, dive deep into the B2B IT sector. Familiarise yourself with key players, trends, and challenges in areas like cybersecurity, cloud, and AI. This knowledge will help you speak confidently about how you can drive revenue and build relationships in this space.
✨Tailor Your Proposals
Prepare to discuss how you would develop tailored, integrated proposals for potential clients. Think about specific examples from your past experience where you successfully communicated value and ROI. This shows you understand the importance of aligning solutions with client goals.
✨Showcase Your Strategic Thinking
Be ready to outline your approach to building a strategic territory and account growth plan. Discuss how you identify market trends and customer needs to uncover new revenue opportunities. This demonstrates your proactive mindset and ability to think ahead.
✨Engage with Insight-Driven Presentations
Practice creating compelling sales presentations that are insight-driven. During the interview, share how you’ve used data and insights to shape your proposals in the past. This will highlight your ability to connect with IT decision-makers and position yourself as a trusted advisor.