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- Tasks: Own the lead journey through data analysis and API integrations to drive conversions.
- Company: Exciting motorcycle client with a hybrid working culture in Leicester or London.
- Benefits: Competitive pay at £30.64 per hour, flexible working, and career growth opportunities.
- Why this job: Make an impact by optimising lead strategies and collaborating with innovative teams.
- Qualifications: 3-5 years in data science, API integrations, and strong analytical skills required.
- Other info: Join a dynamic team focused on data-driven decision making and performance monitoring.
The predicted salary is between 60000 - 70000 £ per year.
Our motorcycle client based in Bruntingthorpe, Lutterworth is searching for a Business Data Analyst on an Inside IR35, 12-month contract working 37.5 hours a week. The successful professional can be either based in the Leicester or London office where the opportunity provides a hybrid working pattern of 1-2 days onsite, 3-4 days working from home. Umbrella Pay Rate: £30.64 per hour.
Job Purpose: Own the end-to-end lead journey through API integrations, data analysis, and cross-functional collaboration to drive scalable lead acquisition, qualification, and conversion. Deliver actionable insights, structured reporting, and optimisation strategies that boost lead velocity, minimise leakage, and maximise ROI across rentals, Reown, and partner ecosystems.
Key Responsibilities:
- Lead Journey & API Integration: Own end-to-end flow from capture to booking through robust API integrations, ensuring accurate lead attribution, minimal leakage, faster hand-offs, and improved online booking conversion rates.
- Data Analysis & Lead Insights: Leverage a strong understanding of dashboards to track lead quality, source effectiveness and drop-offs and conversion trends, translating insights into actions that improve lead velocity and ROI.
- Lead Acquisition & Nurture Strategy: Drive strategies focused on scalable lead generation, qualification and tracking, flow of leads across various stakeholders, optimisations requirement, stakeholder management between teams and nurturing at various stages.
- Reporting & Governance: Deliver regular, structured reporting on lead flow, SLA adherence, enabling refinement across various stakeholders and lead management tactics.
- Cross-Functional Collaboration: Collaborate closely with stakeholders like Zapier, Bemycar, MSD to maintain accuracy, efficiencies, lead flow, leakages and identify roadmaps for further improvement.
Essential Experience Required:
- Minimum 3-5 years of experience in data science, API integrations, and performance management.
- Experience in API integrations and Lead Flow Optimisations.
- Proven experience in working with data analytics tools, statistical modelling, and data visualization.
- Experience in cross functional collaboration.
- Familiarity with how to use Microsoft Dynamics at an expert level.
Essential Education Required:
- Bachelor's degree in a relevant field such as Data Science, Statistics, Computer Science, Mathematics, Marketing, or related field.
- Postgraduate degree/diploma in Data Science, Analytics, or Digital Marketing or related field is desirable.
Preferred Experience Requested:
- Media Understanding of platforms, dashboard driven decision making.
- Sound understanding and appreciation of the media landscape and trends.
- Experience in integrating lead sources via APIs with CRM and booking system.
- Knowledge of the latest tools & innovative research methodologies.
- Experience building and using unified dashboards for lead and performance monitoring.
Preferred Education Requested:
- Masters in Business Administration (MBA) / Post Graduate Diploma in Management (PGDM) - Communication, Advertising, Marketing.
Certification / Licence / Professional Membership Requested:
- Certification in data science, analytics, or related field (e.g., Certified Data Scientist, Certified Analytics Professional) is desirable.
- Experience with data visualization tools like Tableau, Power BI, is a plus.
Business Data Analyst in Leicester employer: Futura Design Ltd
Contact Detail:
Futura Design Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Data Analyst in Leicester
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant meetups, and engage with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by practising common questions and scenarios related to data analysis and API integrations. Use the STAR method (Situation, Task, Action, Result) to structure your answers and showcase your experience effectively.
✨Tip Number 3
Showcase your skills through a portfolio! Create a project that highlights your data analysis capabilities, API integration experience, and any dashboards you've built. This will give potential employers a tangible sense of what you can do.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Business Data Analyst in Leicester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Data Analyst role. Highlight your experience with data science, API integrations, and any relevant tools you've used. We want to see how your skills match up with what our motorcycle client is looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific projects or experiences that relate to lead acquisition and data analysis. Let us know how you can drive those actionable insights!
Showcase Your Collaboration Skills: Since cross-functional collaboration is key in this role, make sure to highlight any teamwork experiences. Share examples of how you've worked with different stakeholders to achieve common goals. We love seeing how you can bring teams together!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and keep track of it. Plus, it shows you're keen on joining our team at StudySmarter. We can't wait to see what you bring to the table!
How to prepare for a job interview at Futura Design Ltd
✨Know Your Data Inside Out
Make sure you’re well-versed in the data analytics tools and methodologies mentioned in the job description. Brush up on your experience with API integrations and lead flow optimisations, as these will likely be key discussion points during the interview.
✨Showcase Your Cross-Functional Collaboration Skills
Prepare examples of how you've successfully collaborated with different teams in the past. Highlight specific projects where your teamwork led to improved lead acquisition or conversion rates, as this role heavily relies on cross-functional collaboration.
✨Be Ready to Discuss Reporting Strategies
Since delivering structured reporting is a major responsibility, think about how you’ve approached reporting in previous roles. Be ready to discuss the dashboards you’ve created and how they’ve driven actionable insights for stakeholders.
✨Demonstrate Your Understanding of the Media Landscape
Familiarise yourself with current trends in the media landscape and how they relate to lead generation and conversion. Being able to discuss these trends will show that you’re not just a data analyst but also someone who understands the bigger picture.