CRM & Retention Lead — Grow LTV & Channel Strategy

CRM & Retention Lead — Grow LTV & Channel Strategy

Full-Time 60000 - 70000 £ / year (est.) Home office (partial)
Fussy Ltd

At a Glance

  • Tasks: Lead CRM strategy to boost customer engagement and retention.
  • Company: Fussy Ltd, a dynamic company based in London.
  • Benefits: Salary of £60,000 - £70,000 with hybrid working options.
  • Other info: Collaborative environment with opportunities for professional development.
  • Why this job: Make a real impact on customer loyalty and business growth.
  • Qualifications: Experience in subscription businesses and strong analytical skills.

The predicted salary is between 60000 - 70000 £ per year.

Fussy Ltd, based in London, is seeking a talented Retention Lead to develop and execute a CRM strategy that enhances customer engagement and retention. As part of the growth team, you will implement a strategy focused on long-term customer value, oversee campaigns, and collaborate across departments for a seamless customer experience.

The ideal candidate will have proven experience in a subscription business, strong analytical skills, and hands-on experience with CRM tools.

The role offers a salary of £60,000 - £70,000 and a hybrid working arrangement.

CRM & Retention Lead — Grow LTV & Channel Strategy employer: Fussy Ltd

Fussy Ltd is an exceptional employer that fosters a dynamic and collaborative work culture in the heart of London. With a strong focus on employee growth, we offer ample opportunities for professional development and innovation within the subscription business landscape. Our hybrid working model ensures a healthy work-life balance, making Fussy Ltd a rewarding place to build a meaningful career while contributing to our mission of enhancing customer engagement and retention.

Fussy Ltd

Contact Details:

Fussy Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land CRM & Retention Lead — Grow LTV & Channel Strategy

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Fussy Ltd and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Fussy Ltd are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Fussy Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Fussy Ltd. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace CRM & Retention Lead — Grow LTV & Channel Strategy

CRM Strategy Development
Customer Engagement
Retention Strategies
Analytical Skills
Hands-on Experience with CRM Tools
Campaign Management
Collaboration Across Departments

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Fussy Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Fussy Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Fussy Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Fussy Ltd

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Fussy Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Fussy Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.